Milkor Marketing
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Milkor Marketing
{{Infobox company , name = Rippel Effect Weapon Systems , logo = , type = , former_name = Milkor Marketing (1990s-2007) , industry = FirearmsMarketing , fate = , predecessor = , successor = , founded = early 1990s , founders = Milkor (Pty) Ltd employees , defunct = , hq_location_city = Pretoria , hq_location_country = South Africa , area_served = , key_people = , products = , owner = , num_employees = , num_employees_year = , parent = , website = {{URL, rippeleffect.co.za Milkor Marketing was a previous Milkor (Pty) Ltd employees established in the 1990s as an individual marketing company, which is known for marketing the Milkor MGL grenade launcher and was renamed as Rippel Effect Weapon Systems in 2007. The decision to change the name was made to avoid confusion from Milkor (Pty) Ltd and start marketing their own products. Rippel Effect Weapon Systems manufactures and markets the XRGL40 multishot grenade launcher, a fourth generation launcher desig ...
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Firearm
A firearm is any type of gun designed to be readily carried and used by an individual. The term is legally defined further in different countries (see Legal definitions). The first firearms originated in 10th-century China, when bamboo tubes containing gunpowder and pellet projectiles were mounted on spears to make the portable fire lance, operable by a single person, which was later used effectively as a shock weapon in the Siege of De'an in 1132. In the 13th century, fire lance barrels were replaced with metal tubes and transformed into the metal-barreled hand cannon. The technology gradually spread throughout Eurasia during the 14th century. Older firearms typically used black powder as a propellant, but modern firearms use smokeless powder or other propellants. Most modern firearms (with the notable exception of smoothbore shotguns) have rifled barrels to impart spin to the projectile for improved flight stability. Modern firearms can be described by their caliber ( ...
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Marketing
Marketing is the process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods and services; potentially including selection of a target audience; selection of certain attributes or themes to emphasize in advertising; operation of advertising campaigns; attendance at trade shows and public events; design of products and packaging attractive to buyers; defining the terms of sale, such as price, discounts, warranty, and return policy; product placement in media or with people believed to influence the buying habits of others; agreements with retailers, wholesale distributors, or resellers; and attempts to create awareness of, loyalty to, and positive feelings about a brand. Marketing is typically done by the seller, typically a retailer or manufacturer. Sometimes tasks are contracted to a dedicated marketing firm or advertising agency. More rarely, a trade association or government agency (such as the Agricultural Marketing Servic ...
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Milkor (Pty) Ltd
Milkor (Pty) Ltd is a privately owned South African company established in 1980. The company is best known for the range of Milkor MGLs 40mm (multiple grenade launcher), used in more than 50 countries. Since 2017 Milkor has expanded their capabilities to include Land, Air and Sea. Milkor also has an array of 37/38mm and 40mm products catering to the less-lethal market, for infantry and for special forces applications. Products The company's weapon product line-up includes: * Milkor 40mm UBGL grenade launcher * Milkor 37/38mm and 40mm Stopper Convertible * Milkor 37/38mm Pistol * Milkor 40mm MGL Mk 1S * Milkor 40mm MGL Mk 1L * Milkor 37/38mm MAR (Multiple Anti-Riot) * Milkor 40mm SuperSix MRGL * 37/38 and 40mm Accessories The company used to manufacture a submachine gun, the Milkor 9mm BXP. Product copies The US M32 multi-shot grenade launcher, which is in official use by US Marine Corps, is based on the original Milkor MGL-140 design, but with various minor modifications ...
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Pretoria
Pretoria () is South Africa's administrative capital, serving as the seat of the Executive (government), executive branch of government, and as the host to all foreign embassies to South Africa. Pretoria straddles the Apies River and extends eastward into the foothills of the Magaliesberg mountains. It has a reputation as an academic city and center of research, being home to the Tshwane University of Technology (TUT), the University of Pretoria (UP), the University of South Africa (UNISA), the Council for Scientific and Industrial Research (CSIR), and the Human Sciences Research Council. It also hosts the National Research Foundation (South Africa), National Research Foundation and the South African Bureau of Standards. Pretoria was one of the host cities of the 2010 FIFA World Cup. Pretoria is the central part of the City of Tshwane Metropolitan Municipality which was formed by the amalgamation of several former local authorities, including Bronkhorstspruit, Centurion, Gaute ...
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Milkor MGL
The Milkor MGL (Multiple Grenade Launcher) is a lightweight 40 mm six-shot revolver-type grenade launcher (variations also fire 37/38mm) developed and manufactured in South Africa by Milkor (Pty) Ltd. The MGL was demonstrated as a concept to the South African Defence Force (SADF) in 1981. The MGL was then officially accepted into service with the SADF as the Y2. After its introduction in 1983, the MGL was gradually adopted by the armed forces and law enforcement organizations of over 50 countries. Total production since 1983 has been more than 50,000 units. The MGL is a multiple-shot weapon, intended to significantly increase a small squad's firepower when compared to traditional single-shot grenade launchers like the M203. The MGL is designed to be simple, rugged, and reliable. It uses the well-proven revolver principle to achieve a high rate of accurate fire which can be rapidly brought to bear on a target. A variety of rounds such as HE, HEAT, anti-riot baton, irritant, and ...
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Grenade Launcher
A grenade launcher is a weapon that fires a specially-designed large-caliber projectile, often with an explosive, smoke or gas warhead. Today, the term generally refers to a class of dedicated firearms firing unitary grenade cartridges. The most common type are man-portable, shoulder-fired weapons issued to individuals, although larger crew-served launchers are issued at higher levels of organisation by military forces. Grenade launchers can either come in the form of standalone weapons (either single-shot or repeating) or attachments mounted to a parent firearm, usually a rifle. Larger crew-served automatic grenade launchers such as the Mk 19 are mounted on tripods or vehicles. Some armored fighting vehicles also mount fixed arrays of short range, single-shot grenade launchers as a means of defense. History Early precursors The earliest devices which could be referred to as grenade launchers were slings, which could be used to throw early ''grenado'' fuse bombs. The a ...
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Pretoria, South Africa
Pretoria () is South Africa's administrative capital, serving as the seat of the executive branch of government, and as the host to all foreign embassies to South Africa. Pretoria straddles the Apies River and extends eastward into the foothills of the Magaliesberg mountains. It has a reputation as an academic city and center of research, being home to the Tshwane University of Technology (TUT), the University of Pretoria (UP), the University of South Africa (UNISA), the Council for Scientific and Industrial Research (CSIR), and the Human Sciences Research Council. It also hosts the National Research Foundation and the South African Bureau of Standards. Pretoria was one of the host cities of the 2010 FIFA World Cup. Pretoria is the central part of the City of Tshwane Metropolitan Municipality which was formed by the amalgamation of several former local authorities, including Bronkhorstspruit, Centurion, Cullinan, Hammanskraal and Soshanguve. Some have proposed changing ...
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