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Multidimensional Scaling (in Marketing)
Multidimensional scaling (MDS) is a means of visualizing the level of Similarity measure, similarity of individual cases of a dataset. MDS is used to translate "information about the pairwise 'distances' among a set of n objects or individuals" into a configuration of n points mapped into an abstract Cartesian coordinate system, Cartesian space. More technically, MDS refers to a set of related Ordination (statistics), ordination techniques used in information visualization, in particular to display the information contained in a distance matrix. It is a form of non-linear dimensionality reduction. Given a distance matrix with the distances between each pair of objects in a set, and a chosen number of dimensions, ''N'', an MDS algorithm places each object into ''N''-dimensional space (a lower-dimensional representation) such that the between-object distances are preserved as well as possible. For ''N'' = 1, 2, and 3, the resulting points can be visualized on a scatter plots, s ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Eigenvalues And Eigenvectors
In linear algebra, an eigenvector () or characteristic vector of a linear transformation is a nonzero vector that changes at most by a scalar factor when that linear transformation is applied to it. The corresponding eigenvalue, often denoted by \lambda, is the factor by which the eigenvector is scaled. Geometrically, an eigenvector, corresponding to a real nonzero eigenvalue, points in a direction in which it is stretched by the transformation and the eigenvalue is the factor by which it is stretched. If the eigenvalue is negative, the direction is reversed. Loosely speaking, in a multidimensional vector space, the eigenvector is not rotated. Formal definition If is a linear transformation from a vector space over a field into itself and is a nonzero vector in , then is an eigenvector of if is a scalar multiple of . This can be written as T(\mathbf) = \lambda \mathbf, where is a scalar in , known as the eigenvalue, characteristic value, or characteristic root ass ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Likert Scale
A Likert scale ( , commonly mispronounced as ) is a psychometric scale commonly involved in research that employs questionnaires. It is the most widely used approach to scaling responses in survey research, such that the term (or more fully the Likert-type scale) is often used interchangeably with ''rating scale'', although there are other types of rating scales. The scale is named after its inventor, psychologist Rensis Likert. Likert distinguished between a scale proper, which emerges from collective responses to a set of items (usually eight or more), and the format in which responses are scored along a range. Technically speaking, a Likert scale refers only to the former. The difference between these two concepts has to do with the distinction Likert made between the underlying phenomenon being investigated and the means of capturing variation that points to the underlying phenomenon. When responding to a Likert item, respondents specify their level of agreement or disagree ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Optimization (mathematics)
Mathematical optimization (alternatively spelled ''optimisation'') or mathematical programming is the selection of a best element, with regard to some criterion, from some set of available alternatives. It is generally divided into two subfields: discrete optimization and continuous optimization. Optimization problems of sorts arise in all quantitative disciplines from computer science and engineering to operations research and economics, and the development of solution methods has been of interest in mathematics for centuries. In the more general approach, an optimization problem consists of maximizing or minimizing a real function by systematically choosing input values from within an allowed set and computing the value of the function. The generalization of optimization theory and techniques to other formulations constitutes a large area of applied mathematics. More generally, optimization includes finding "best available" values of some objective function given a define ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Real Numbers
In mathematics, a real number is a number that can be used to measure a ''continuous'' one-dimensional quantity such as a distance, duration or temperature. Here, ''continuous'' means that values can have arbitrarily small variations. Every real number can be almost uniquely represented by an infinite decimal expansion. The real numbers are fundamental in calculus (and more generally in all mathematics), in particular by their role in the classical definitions of limits, continuity and derivatives. The set of real numbers is denoted or \mathbb and is sometimes called "the reals". The adjective ''real'' in this context was introduced in the 17th century by René Descartes to distinguish real numbers, associated with physical reality, from imaginary numbers (such as the square roots of ), which seemed like a theoretical contrivance unrelated to physical reality. The real numbers include the rational numbers, such as the integer and the fraction . The rest of the real numbers ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Joseph Kruskal
Joseph Bernard Kruskal, Jr. (; January 29, 1928 – September 19, 2010) was an American mathematician, statistician, computer scientist and psychometrician. Personal life Kruskal was born to a Jewish family in New York City to a successful fur wholesaler, Joseph B. Kruskal, Sr. His mother, Lillian Rose Vorhaus Kruskal Oppenheimer, became a noted promoter of origami during the early era of television. Kruskal had two notable brothers, Martin David Kruskal, co-inventor of solitons, and William Kruskal, who developed the Kruskal–Wallis one-way analysis of variance. One of Joseph Kruskal's nephews is notable computer scientist and professor Clyde Kruskal. Education and career He was a student at the University of Chicago earning a bachelor of science in mathematics in the year of 1948, and a master of science in mathematics in the following year 1949. After his time at the University of Chicago Kruskal attended Princeton University, where he completed his Ph.D. in 1954, nomina ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Metric (mathematics)
In mathematics, a metric space is a set together with a notion of ''distance'' between its elements, usually called points. The distance is measured by a function called a metric or distance function. Metric spaces are the most general setting for studying many of the concepts of mathematical analysis and geometry. The most familiar example of a metric space is 3-dimensional Euclidean space with its usual notion of distance. Other well-known examples are a sphere equipped with the angular distance and the hyperbolic plane. A metric may correspond to a metaphorical, rather than physical, notion of distance: for example, the set of 100-character Unicode strings can be equipped with the Hamming distance, which measures the number of characters that need to be changed to get from one string to another. Since they are very general, metric spaces are a tool used in many different branches of mathematics. Many types of mathematical objects have a natural notion of distance and t ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Norm (mathematics)
In mathematics, a norm is a function from a real or complex vector space to the non-negative real numbers that behaves in certain ways like the distance from the origin: it commutes with scaling, obeys a form of the triangle inequality, and is zero only at the origin. In particular, the Euclidean distance of a vector from the origin is a norm, called the Euclidean norm, or 2-norm, which may also be defined as the square root of the inner product of a vector with itself. A seminorm satisfies the first two properties of a norm, but may be zero for vectors other than the origin. A vector space with a specified norm is called a normed vector space. In a similar manner, a vector space with a seminorm is called a ''seminormed vector space''. The term pseudonorm has been used for several related meanings. It may be a synonym of "seminorm". A pseudonorm may satisfy the same axioms as a norm, with the equality replaced by an inequality "\,\leq\," in the homogeneity axiom. It can also re ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Louis Guttman
Louis (Eliyahu) Guttman (February 10, 1916 – October 25, 1987; he, לואיס (אליהו) גוטמן) was an American sociologist and Professor of Social and Psychological Assessment at the Hebrew University of Jerusalem, known primarily for his work in social statistics. Biography Guttman was born in New York City on February 10, 1916 and grew up in the Jewish community of Minneapolis, Minnesota. Guttman received both his BA in 1936 and MA in 1939 at the University of Minnesota, and his PhD in Social and Psychological Measurement in 1942. From 1941 to 1947 Guttman was professor of sociology at Cornell University, while as part of the World War II effort, he also served as an Expert Consultant to the US Army's Research Branch. In 1947 Guttman and his wife Ruth emigrated to Palestine. He founded and was the scientific director of the Israel Institute of Applied Social Research, later renamed the Guttman Institute before finally becoming the Guttman Center for Public Opinion ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Isotonic Regression
In statistics and numerical analysis, isotonic regression or monotonic regression is the technique of fitting a free-form line to a sequence of observations such that the fitted line is non-decreasing (or non-increasing) everywhere, and lies as close to the observations as possible. Applications Isotonic regression has applications in statistical inference. For example, one might use it to fit an isotonic curve to the means of some set of experimental results when an increase in those means according to some particular ordering is expected. A benefit of isotonic regression is that it is not constrained by any functional form, such as the linearity imposed by linear regression, as long as the function is monotonic increasing. Another application is nonmetric multidimensional scaling, where a low-dimensional embedding for data points is sought such that order of distances between points in the embedding matches order of dissimilarity between points. Isotonic regression is use ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Monotonic
In mathematics, a monotonic function (or monotone function) is a function between ordered sets that preserves or reverses the given order. This concept first arose in calculus, and was later generalized to the more abstract setting of order theory. In calculus and analysis In calculus, a function f defined on a subset of the real numbers with real values is called ''monotonic'' if and only if it is either entirely non-increasing, or entirely non-decreasing. That is, as per Fig. 1, a function that increases monotonically does not exclusively have to increase, it simply must not decrease. A function is called ''monotonically increasing'' (also ''increasing'' or ''non-decreasing'') if for all x and y such that x \leq y one has f\!\left(x\right) \leq f\!\left(y\right), so f preserves the order (see Figure 1). Likewise, a function is called ''monotonically decreasing'' (also ''decreasing'' or ''non-increasing'') if, whenever x \leq y, then f\!\left(x\right) \geq f\!\left(y\ri ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Non-parametric
Nonparametric statistics is the branch of statistics that is not based solely on parametrized families of probability distributions (common examples of parameters are the mean and variance). Nonparametric statistics is based on either being distribution-free or having a specified distribution but with the distribution's parameters unspecified. Nonparametric statistics includes both descriptive statistics and statistical inference. Nonparametric tests are often used when the assumptions of parametric tests are violated. Definitions The term "nonparametric statistics" has been imprecisely defined in the following two ways, among others: Applications and purpose Non-parametric methods are widely used for studying populations that take on a ranked order (such as movie reviews receiving one to four stars). The use of non-parametric methods may be necessary when data have a ranking but no clear numerical interpretation, such as when assessing preferences. In terms of levels of meas ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
