Lanre Alfred
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Lanre Alfred
Lanre Alfred is a Nigerian journalist, author and publisher. He is the publisher of ''The Capital'', former society editor and columnist at '' This Day,'' author of five books and owner of Old English Superstores, a department store in Lagos, Nigeria. Alfred Lanre is a celebrity journalism practitioner. His career in the genre included a stint as a society reporter, writer and columnist at ''City People Magazine'', a Nigerian popular soft-sell magazine owned and founded by Seye Kehinde. After a couple of years, Alfred left ''City People Magazine'' for '' This Day'' Newspaper where he authored ''SpyGlass'' on Saturdays and ''Society Happenings'' on Sundays, the page through which he mirrored the lifestyle of Nigerian socialites and celebrities. He left ''This Day'' as Society Editor in 2014 to found his own online magazine, ''The Capital'', "an online publication with focus on business, politics and lifestyle of Nigeria's high society and nouveau riche.". He remains a contrib ...
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This Day
''This Day'' is a Nigerian national newspaper. It is the flagship newspaper of Leaders & Company Ltd and was first published on 22 January 1995. It has its headquarters in Apapa, Lagos State. Founded by Nduka Obaigbena, the Chairman & Editor-in-Chief of the This Day Media Group and ARISE News Channel. As of 2005, it has a circulation of 100,000 copies and an annual turnover of some $35 million (US). It has two printing plants, in Lagos and Abuja. The publishers of the newspaper are the This Day Newspapers Ltd., a company that was noted for its early investment in colour printing, giving the paper a distinctive edge among the few durable national newspapers that exist in Nigeria. ''This Day'' publisher Nduka Obaigbena has previously been criticised for late and non-payment of the paper's staff and suppliers. Operations The headquarters of ''THIS DAY'' is in Lagos. It also has offices and correspondents in the 36 states of Nigeria and other parts of the World. THISDAY provide ...
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Living People
Related categories * :Year of birth missing (living people) / :Year of birth unknown * :Date of birth missing (living people) / :Date of birth unknown * :Place of birth missing (living people) / :Place of birth unknown * :Year of death missing / :Year of death unknown * :Date of death missing / :Date of death unknown * :Place of death missing / :Place of death unknown * :Missing middle or first names See also * :Dead people * :Template:L, which generates this category or death years, and birth year and sort keys. : {{DEFAULTSORT:Living people 21st-century people People by status ...
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Year Of Birth Missing (living People)
A year or annus is the orbital period of a planetary body, for example, the Earth, moving in its orbit around the Sun. Due to the Earth's axial tilt, the course of a year sees the passing of the seasons, marked by change in weather, the hours of daylight, and, consequently, vegetation and soil fertility. In temperate and subpolar regions around the planet, four seasons are generally recognized: spring, summer, autumn and winter. In tropical and subtropical regions, several geographical sectors do not present defined seasons; but in the seasonal tropics, the annual wet and dry seasons are recognized and tracked. A calendar year is an approximation of the number of days of the Earth's orbital period, as counted in a given calendar. The Gregorian calendar, or modern calendar, presents its calendar year to be either a common year of 365 days or a leap year of 366 days, as do the Julian calendars. For the Gregorian calendar, the average length of the calendar year (the ...
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Nigerian Company Founders
Nigerians or the Nigerian people are citizens of Nigeria or people with ancestry from Nigeria. The name Nigeria was taken from the Niger River running through the country. This name was allegedly coined in the late 19th century by British journalist Flora Shaw, who later married Baron Frederick Lugard, a British colonial administrator. ''Nigeria'' is composed of various ethnic groups and cultures and the term Nigerian refers to a citizenship-based civic nationality. Nigerians derive from over 250 ethnic groups and languages.Toyin Falola. ''Culture and Customs of Nigeria''. Westport, Connecticut, USA: Greenwood Press, 2001. p. 4. Though there are multiple ethnic groups in Nigeria, economic factors result in significant mobility of Nigerians of multiple ethnic and religious backgrounds to reside in territories in Nigeria that are outside their ethnic or religious background, resulting in the mixing of the various ethnic and religious groups, especially in Nigeria's cities.Toyin Fa ...
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Yoruba Businesspeople
The Yoruba people (, , ) are a West African ethnic group that mainly inhabit parts of Nigeria, Benin, and Togo. The areas of these countries primarily inhabited by Yoruba are often collectively referred to as Yorubaland. The Yoruba constitute more than 42 million people in Africa, are a few hundred thousand outside the continent, and bear further representation among members of the African diaspora. The vast majority of the Yoruba population is today within the country of Nigeria, where they make up 21% of the country's population according to CIA estimations, making them one of the largest List of ethnic groups of Africa, ethnic groups in Africa. Most Yoruba people speak the Yoruba language, which is the Niger–Congo languages, Niger-Congo language with the largest number of native or L1 speakers. In Africa, the Yoruba are contiguous with the Yoruboid languages, Yoruboid Itsekiri to the south-east in the northwest Niger Delta, Bariba people, Bariba to the northwest in Benin a ...
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21st-century Nigerian Businesspeople
The 1st century was the century spanning AD 1 ( I) through AD 100 ( C) according to the Julian calendar. It is often written as the or to distinguish it from the 1st century BC (or BCE) which preceded it. The 1st century is considered part of the Classical era, epoch, or historical period. The 1st century also saw the appearance of Christianity. During this period, Europe, North Africa and the Near East fell under increasing domination by the Roman Empire, which continued expanding, most notably conquering Britain under the emperor Claudius (AD 43). The reforms introduced by Augustus during his long reign stabilized the empire after the turmoil of the previous century's civil wars. Later in the century the Julio-Claudian dynasty, which had been founded by Augustus, came to an end with the suicide of Nero in AD 68. There followed the famous Year of Four Emperors, a brief period of civil war and instability, which was finally brought to an end by Vespasian, ninth Roman emperor, a ...
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Yoruba Journalists
The Yoruba people (, , ) are a West African ethnic group that mainly inhabit parts of Nigeria, Benin, and Togo. The areas of these countries primarily inhabited by Yoruba are often collectively referred to as Yorubaland. The Yoruba constitute more than 42 million people in Africa, are a few hundred thousand outside the continent, and bear further representation among members of the African diaspora. The vast majority of the Yoruba population is today within the country of Nigeria, where they make up 21% of the country's population according to CIA estimations, making them one of the largest ethnic groups in Africa. Most Yoruba people speak the Yoruba language, which is the Niger-Congo language with the largest number of native or L1 speakers. In Africa, the Yoruba are contiguous with the Yoruboid Itsekiri to the south-east in the northwest Niger Delta, Bariba to the northwest in Benin and Nigeria, the Nupe to the north, and the Ebira to the northeast in central Nige ...
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Nigerian Journalists
Nigerians or the Nigerian people are citizens of Nigeria or people with ancestry from Nigeria. The name Nigeria was taken from the Niger River running through the country. This name was allegedly coined in the late 19th century by British journalist Flora Shaw, who later married Baron Frederick Lugard, a British colonial administrator. ''Nigeria'' is composed of various ethnic groups and cultures and the term Nigerian refers to a citizenship-based civic nationality. Nigerians derive from over 250 ethnic groups and languages.Toyin Falola. ''Culture and Customs of Nigeria''. Westport, Connecticut, USA: Greenwood Press, 2001. p. 4. Though there are multiple ethnic groups in Nigeria, economic factors result in significant mobility of Nigerians of multiple ethnic and religious backgrounds to reside in territories in Nigeria that are outside their ethnic or religious background, resulting in the mixing of the various ethnic and religious groups, especially in Nigeria's cities.Toyin Fa ...
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Seye Kehinde
Oluseye Olugbemiga Kehinde (21 April 1965) is a Nigerian journalist who was the founder of City People Group Limited. Early life Kehinde was born is Ishara Ogun State, Nigeria although his parents were both civil servant. He had his diploma of journalism and holds a bachelor of arts in history and political science at Obafemi Awolowo University and also acquire his certificate of NYSC in Kwara State Polytechnic. Career He began working as a journalist there he was a reporter in Newswatch, holding the position of library assistant in 1986 and also works with following newspaper; Herald in 1988, the insider Confidential newsletter as a senior correspondent in 1989, head in International Desk in 1990, senior writer in Tribune in 1991 and works with the African Concord as a staff writer from 1991 to his retirement in 1992 when president Ibrahim Babangida recreate the African Concord Press and was invited to African Guardian as an assistant editor there he served from 1992 to 19 ...
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City People Magazine
The ''City People Magazine'' is a Nigerian soft-sell, entertainments magazine and newspaper awarding political people artists, actors and newspapers in publication of City People Media Group. About magazine The magazine was founded by City People Media Group in 1995 circulating all Nigerian regions, with the annual awarding event came to exist in 2005 together with City People Entertainment and was also launched in Ghana Ghana (; tw, Gaana, ee, Gana), officially the Republic of Ghana, is a country in West Africa. It abuts the Gulf of Guinea and the Atlantic Ocean to the south, sharing borders with Ivory Coast in the west, Burkina Faso in the north, and To ... in 2009 by the high commissioner of Nigeria to Ghana, before the City People Group Media, it was published under Media Techniques Limited. The City People Group Media was founded by Oluseye Olugbemiga Kehinde, a journalist who was publisher in '' African Confidential'' and once editor in ''Herald'' newspaper, ...
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Soft-sell
In advertising, a soft sell is an advertisement or campaign Campaign or The Campaign may refer to: Types of campaigns * Campaign, in agriculture, the period during which sugar beets are harvested and processed * Advertising campaign, a series of advertisement messages that share a single idea and theme * B ... that uses a more subtle, casual, or friendly sales message. This approach is the opposite of a hard sell. Theorists have examined the value of repetition for soft sell versus hard sell messages, in order to determine their relative efficacy. Frank Kardes and others have concluded that a soft sell, with an implied conclusion rather than an overt hard sell, can often be more persuasive. Soft sell is also less likely to be irritating to consumers. See also * Hard sell * Advertising * Psychological manipulation Notes References *Herbert E. Krugman. An Application of Learning Theory to TV Copy Testing. ''The Public Opinion Quarterly'', Vol. 26, No. 4 (Winter, 1962), pp. ...
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