KRTO
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KRTO
KRTO (97.1 FM broadcasting, FM) is a Commercial radio, commercial radio station that is City of license, licensed to Santa Maria, California, United States and broadcasts to the Central Coast (California), Central Coast of California from Paso Robles, California, Paso Robles to the Santa Ynez Valley. KRTO's studios are located in Santa Maria and its transmitter is near Point Sal State Beach, Point Sal just outside of Guadalupe. The station is owned by Emerald Wave Media and airs a Hispanic rhythmic, bilingual English—Spanish rhythmic format. History The station originated in a Federal Communications Commission (FCC) Planning permission#Broadcasting, construction permit issued in 1988 to Armando Garcia for a new station in Guadalupe, California. Originally holding the call letters KOHD, it signed on in 1992 as KIDI-FM at the 105.5 Hertz, MHz frequency with new owner Spanish TV 59. The following year, Spanish TV 59 principal Leo Kesselman merged KIDI-FM with KTAP of Santa Maria int ...
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KRTO-FM Mega 97
KRTO (97.1 FM) is a commercial radio station that is licensed to Santa Maria, California, United States and broadcasts to the Central Coast of California from Paso Robles to the Santa Ynez Valley. KRTO's studios are located in Santa Maria and its transmitter is near Point Sal just outside of Guadalupe. The station is owned by Emerald Wave Media and airs a bilingual English—Spanish rhythmic format. History The station originated in a Federal Communications Commission (FCC) construction permit issued in 1988 to Armando Garcia for a new station in Guadalupe, California. Originally holding the call letters KOHD, it signed on in 1992 as KIDI-FM at the 105.5 MHz frequency with new owner Spanish TV 59. The following year, Spanish TV 59 principal Leo Kesselman merged KIDI-FM with KTAP of Santa Maria into a new entity, Boardwalk Broadcasting Company. In March 1996, Boardwalk Broadcasting announced a sale of KIDI-FM and KTAP to Hispanic Radio Partners L.P. for $550,000; however, just ...
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KIDI-FM
KIDI-FM (105.1 FM, "La Buena") is a commercial radio station that is licensed to Lompoc, California and serves the area. The station is owned by Emerald Wave Media and broadcasts a Spanish contemporary radio format. History The station first signed on in 1999 as KAOH, then changed its call letters to KWSZ the following year. In 2002, Coast West Broadcasting sold the station to New Century AZ LLC for $900,000. On July 1, 2006, under new ownership by Emerald Wave Media, KWSZ flipped from adult hits to Spanish contemporary with the branding "Concierto 105.1 FM". A matching call sign, KRTO, was assigned by the Federal Communications Commission The Federal Communications Commission (FCC) is an independent agency of the United States federal government that regulates communications by radio, television, wire, satellite, and cable across the United States. The FCC maintains jurisdiction ... on July 18. On September 28, 2007, KWSZ adopted the KIDI-FM call sign, which previously h ...
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KTAP
KTAP (1600 AM, "Radio Ranchito") is a commercial radio station that is licensed to Santa Maria, California and serves the Santa Maria—Lompoc area. The station is owned by Emerald Wave Media and broadcasts a regional Mexican radio format. KTAP is rebroadcast on FM translator K225CG at 92.9 FM in Santa Maria. History The station originally was assigned the call sign KWHL by the Federal Communications Commission, but it first signed on June 10, 1962 as KHER. The station adopted the KZON call letters in 1967. In August 1986, KZON changed its call letters to KTAP. In May 1989, Leo Kesselman sold KTAP to Buenos Diaz Broadcasting Inc., owned by Eduardo Diaz, for $425,000. However, the station would return to Kesselman's possession only two years later. In March 1996, Kesselman's Boardwalk Broadcasting Company announced a sale of KTAP and sister station KIDI-FM to Hispanic Radio Partners L.P. for $550,000; however, just eight months later in November, Boardwalk sold the combo to E ...
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Santa Maria, California
Santa Maria (Spanish language, Spanish for "Mary, mother of Jesus, St. Mary") is a city near the Central Coast (California), Central Coast of California in northern Santa Barbara County, California, Santa Barbara County. It is approximately northwest of Santa Barbara, California, Santa Barbara and northwest of downtown Los Angeles. Its population was 109,707 at the 2020 census, making it the most populous city in the county and the Santa Maria-Santa Barbara, CA Metro Area. The city is notable for its wine industry and Santa Maria-style barbecue. History The Santa Maria Valley, stretching from the Santa Lucia Mountains toward the Pacific Ocean, was the homeland of the Chumash people for several thousand years. The Native Americans in the United States, Native Americans made their homes on the slopes of the surrounding hills among the Quercus agrifolia, oaks, on the banks of the Santa Maria River among the Platanus racemosa, sycamores, and along the coast. They had unique pla ...
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Rhythmic Oldies
Rhythmic oldies is a radio format that concentrates on the rhythmic, R&B, disco, or dance genres of music. Playlists can span from the 1960s through the 2000s and, depending on market conditions, may be designed for African-American or Hispanic audiences. It is also referred to as "Jammin' Oldies" or "Music From Back in the Day" by various radio stations. Since the late 2000s, much of the library in the "rhythmic oldies" format has been adopted by the classic hits format. A variation on the format is urban oldies. History On November 19, 1997, the Los Angeles radio station formerly known as KIBB began a new concept in radio. KCMG, which named itself Mega 100.3 after a listener contest, was "oldies with attitude". Chancellor Media, later to be called AMFM, developed the format with the intention of using it on other stations. Just as radio in the 80s had the "urban versus churban" competition, R & B oldies radio was dividing into two camps—the straight urban oldies stations t ...
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Country Music
Country (also called country and western) is a genre of popular music that originated in the Southern and Southwestern United States in the early 1920s. It primarily derives from blues, church music such as Southern gospel and spirituals, old-time, and American folk music forms including Appalachian, Cajun, Creole, and the cowboy Western music styles of Hawaiian, New Mexico, Red Dirt, Tejano, and Texas country. Country music often consists of ballads and honky-tonk dance tunes with generally simple form, folk lyrics, and harmonies often accompanied by string instruments such as electric and acoustic guitars, steel guitars (such as pedal steels and dobros), banjos, and fiddles as well as harmonicas. Blues modes have been used extensively throughout its recorded history. The term ''country music'' gained popularity in the 1940s in preference to '' hillbilly music'', with "country music" being used today to describe many styles and subgenres. It came to encomp ...
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KFYV
KFYV (105.5 FM, "Live 105-5") is a commercial radio station that is licensed to Ojai, California and serves the Oxnard— Ventura radio market. The station is owned by Gold Coast Broadcasting and airs a top 40 (CHR) format. The KFYV studio is located in Ventura and the transmitter is situated among several other radio and television towers off Red Mountain Fire Road in Ventura. KFYV uses two booster stations to strengthen its signal: KFYV-FM1 in Oak View and KFYV-FM2 in Ventura, both at the 105.5 FM frequency. History KOVA The station first signed on January 4, 1972 as KOVA. It was owned by Fred Hall and played a variety of big band, adult standards, and classical music, together forming a radio format described as "Good Music". The station also aired reruns of old radio shows such as ''Jack Benny'', ''The Lone Ranger'', and ''The Shadow''. In March 1979, Hall sold KOVA to Frank Spencer for $375,000. KMYX — "K-Mix 106" New station general manager and longtime Ventura Cou ...
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Ventura, California
Ventura, officially named San Buenaventura (Spanish for "Saint Bonaventure"), is a city on the Southern Coast of California and the county seat of Ventura County. The population was 110,763 at the 2020 census. Ventura is a popular tourist destination, owing to its historic landmarks, beaches, and resorts. Ventura was founded by the Spanish in 1782, when Saint Junípero Serra established Mission San Buenaventura. Following the Mexican secularization of the Californian missions, San Buenaventura was granted by Governor Pío Pico to Don José de Arnaz as Rancho Ex-Mission San Buenaventura and a small community arose. Following the American Conquest of California, San Buenaventura eventually incorporated as a city in 1866. The 1920s brought a major oil boom, which along with the post–World War II economic expansion, significantly developed and expanded Ventura. History Archaeological discoveries in the area suggest that humans have populated the region for at least 10,000 ...
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Point Sal State Beach
Point Sal State Beach is a beach on the Pacific coast of California, located near the city of Guadalupe, in the northwestern part of Santa Barbara County. There are approximately of property with of ocean frontage. The rocks around the headland constitute part of the Coast Range Ophiolite, one of the largest ophiolite terranes in the world. This beach is at risk of landslides as there are rocky shorelines and extremely steep slopes. Among the most popular activities are fishing, beach combing, hiking, nature study, photography, picnicking and sunbathing. Swimming is not recommended due to dangerous rip currents, absence of lifeguard service, and occasional shark sightings. There are also no recreational facilities (toilets, picnic tables, etc.) Camping is prohibited due to security concerns involving Vandenberg Space Force Base. Camping can be subject to citation, arrest, and eviction by the Park Rangers and/or the 30th Security Forces Squadron. History In 1792, British explore ...
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KPAT
KPAT (95.7 FM, "95.7 The Beat") is a commercial radio station that is licensed to Santa Maria, California, United States and serves the Santa Maria—Lompoc area. The station is owned by American General Media and broadcasts a rhythmic contemporary format. History The station first signed on in 1994 as KGDP-FM with a rhythmic oldies format. By the end of the 1990s, KGDP-FM featured Southern gospel music. On March 24, 1999, KGDP-FM changed its call sign to KPAT. (Previously, the KPAT call letters belonged to a station in Sioux Falls, South Dakota, now known as KKRC-FM, from 1973 to 1994.) In November, Radio Representatives Inc., based in Los Osos, California, sold KPAT to American General Media for $900,000. KPAT adopted a rhythmic contemporary Rhythmic contemporary, also known as Rhythmic Top 40, Rhythmic CHR or rhythmic crossover, is a primarily American music-radio format that includes a mix of EDM, upbeat rhythmic pop, hip hop and upbeat R&B hits. Rhythmic contemporary n ...
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Contemporary Hit Radio
Contemporary hit radio (also known as CHR, contemporary hits, hit list, current hits, hit music, top 40, or pop radio) is a radio format that is common in many countries that focuses on playing current and recurrent popular music as determined by the Top 40 music charts. There are several subcategories, dominantly focusing on rock, pop, or urban music. Used alone, ''CHR'' most often refers to the CHR-pop format. The term ''contemporary hit radio'' was coined in the early 1980s by ''Radio & Records'' magazine to designate Top 40 stations which continued to play hits from all musical genres as pop music splintered into Adult contemporary, Urban contemporary, Contemporary Christian and other formats. The term "top 40" is also used to refer to the actual list of hit songs, and, by extension, to refer to pop music in general. The term has also been modified to describe top 50; top 30; top 20; top 10; hot 100 (each with its number of songs) and hot hits radio formats, but carrying more ...
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Regional Mexican
Regional Mexican is a Latin music radio format encompassing the musical genres from the different parts of rural Mexico and the Southwestern United States. Genres include banda, country en español, Duranguense, grupero, mariachi, New Mexico music, Norteño, Tejano, Tierra Caliente and others.Our Story, Our Content
from the Univision Radio website
It is among the most popular radio formats targeting Mexican Americans in the United States.105.3 FM changed to ...
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