|
Journal Of Vacation Marketing
The ''Journal of Vacation Marketing'' is a quarterly peer-reviewed academic journal that covers the field of marketing as related to the tourism, hospitality, and events industries. The editor-in-chief is J. S. Perry Hobson (Taylor's University). It was established in 1994, and is published by SAGE Publications. Abstracting and indexing 'The journal is abstracted and indexed in ABI/INFORM and Scopus Scopus is Elsevier's abstract and citation database launched in 2004. Scopus covers nearly 36,377 titles (22,794 active titles and 13,583 inactive titles) from approximately 11,678 publishers, of which 34,346 are peer-reviewed journals in top-l .... External links * SAGE Publishing academic journals English-language journals Marketing journals Quarterly journals Academic journals established in 1994 {{marketing-journal-stub ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Marketing
Marketing is the process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods and services; potentially including selection of a target audience; selection of certain attributes or themes to emphasize in advertising; operation of advertising campaigns; attendance at trade shows and public events; design of products and packaging attractive to buyers; defining the terms of sale, such as price, discounts, warranty, and return policy; product placement in media or with people believed to influence the buying habits of others; agreements with retailers, wholesale distributors, or resellers; and attempts to create awareness of, loyalty to, and positive feelings about a brand. Marketing is typically done by the seller, typically a retailer or manufacturer. Sometimes tasks are contracted to a dedicated marketing firm or advertising agency. More rarely, a trade association or government agency (such as the Agricultural Marketing Servic ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
SAGE Publications
SAGE Publishing, formerly SAGE Publications, is an American independent publishing company founded in 1965 in New York by Sara Miller McCune and now based in Newbury Park, California. It publishes more than 1,000 journals, more than 800 books a year, reference works and electronic products covering business, humanities, social sciences, science, technology and medicine. SAGE also owns and publishes under the imprints of Corwin Press (since 1990), CQ Press (since 2008), Learning Matters (since 2011), and Adam Matthew Digital (since 2012). History SAGE was founded in 1965 in New York City by Sara Miller (later Sara Miller McCune) with Macmillan Publishers executive George D. McCune as a mentor; the name of the company is an acronym formed from the first letters of their given names. SAGE relocated to Southern California in 1966, after Miller and McCune married; McCune left Macmillan to formally join the company at that time. Sara Miller McCune remained president for 18 years ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Peer-reviewed
Peer review is the evaluation of work by one or more people with similar competencies as the producers of the work (peers). It functions as a form of self-regulation by qualified members of a profession within the relevant field. Peer review methods are used to maintain quality standards, improve performance, and provide credibility. In academia, scholarly peer review is often used to determine an academic paper's suitability for publication. Peer review can be categorized by the type of activity and by the field or profession in which the activity occurs, e.g., medical peer review. It can also be used as a teaching tool to help students improve writing assignments. Henry Oldenburg (1619–1677) was a German-born British philosopher who is seen as the 'father' of modern scientific peer review. Professional Professional peer review focuses on the performance of professionals, with a view to improving quality, upholding standards, or providing certification. In academia, peer ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Academic Journal
An academic journal or scholarly journal is a periodical publication in which scholarship relating to a particular academic discipline is published. Academic journals serve as permanent and transparent forums for the presentation, scrutiny, and discussion of research. They nearly-universally require peer-review or other scrutiny from contemporaries competent and established in their respective fields. Content typically takes the form of articles presenting original research, review articles, or book reviews. The purpose of an academic journal, according to Henry Oldenburg (the first editor of ''Philosophical Transactions of the Royal Society''), is to give researchers a venue to "impart their knowledge to one another, and contribute what they can to the Grand design of improving natural knowledge, and perfecting all Philosophical Arts, and Sciences." The term ''academic journal'' applies to scholarly publications in all fields; this article discusses the aspects common to all ac ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Marketing
Marketing is the process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods and services; potentially including selection of a target audience; selection of certain attributes or themes to emphasize in advertising; operation of advertising campaigns; attendance at trade shows and public events; design of products and packaging attractive to buyers; defining the terms of sale, such as price, discounts, warranty, and return policy; product placement in media or with people believed to influence the buying habits of others; agreements with retailers, wholesale distributors, or resellers; and attempts to create awareness of, loyalty to, and positive feelings about a brand. Marketing is typically done by the seller, typically a retailer or manufacturer. Sometimes tasks are contracted to a dedicated marketing firm or advertising agency. More rarely, a trade association or government agency (such as the Agricultural Marketing Servic ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Tourism
Tourism is travel for pleasure or business; also the theory and practice of touring (other), touring, the business of attracting, accommodating, and entertaining tourists, and the business of operating tour (other), tours. The World Tourism Organization defines tourism more generally, in terms which go "beyond the common perception of tourism as being limited to holiday activity only", as people "travelling to and staying in places outside their usual environment for not more than one consecutive year for leisure and not less than 24 hours, business and other purposes". Tourism can be Domestic tourism, domestic (within the traveller's own country) or International tourism, international, and international tourism has both incoming and outgoing implications on a country's balance of payments. Tourism numbers declined as a result of a strong economic slowdown (the late-2000s recession) between the second half of 2008 and the end of 2009, and in consequence of t ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Hospitality Industry
The hospitality industry is a broad category of fields within the service industry that includes lodging, food and drink service, event planning, theme parks, travel and tourism. It includes hotels, tourism agencies, restaurants and bars. Sectors According to the Cambridge Business English Dictionary the "hospitality industry" consists of hotels and food service, equivalent to NAICS code 72, "Accommodation and Food Service". Definition in the United States In 2020, the United States Department of Labor Standard Industrial Classification (SIC) defines the hospitality industry more broadly, including: * 701 Hotels and Motels, including auto courts, bed and breakfast inns, cabins and cottages, casino hotels, hostels, hotels (except residential ones), inns furnishing food and lodging, motels, recreational hotels, resort hotels, seasonal hotels, ski lodges and resorts, tourist cabins and tourist courts * 704 Organization Hotels and Lodging Houses, On a Membership Basis * 58 Eating an ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Editor-in-chief
An editor-in-chief (EIC), also known as lead editor or chief editor, is a publication's editorial leader who has final responsibility for its operations and policies. The highest-ranking editor of a publication may also be titled editor, managing editor, or executive editor, but where these titles are held while someone else is editor-in-chief, the editor-in-chief outranks the others. Description The editor-in-chief heads all departments of the organization and is held accountable for delegating tasks to staff members and managing them. The term is often used at newspapers, magazines, yearbooks, and television news programs. The editor-in-chief is commonly the link between the publisher or proprietor and the editorial staff. The term is also applied to academic journals, where the editor-in-chief gives the ultimate decision whether a submitted manuscript will be published. This decision is made by the editor-in-chief after seeking input from reviewers selected on the basis of re ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Taylor's University
Taylor's University (commonly referred to as Taylor's) is a private university in Subang Jaya, Selangor, Malaysia. It is often regarded as Malaysia's top private university in Malaysia based on the QS World University Rankings. It was founded in 1969 as a college, was awarded university college status in 2006, and university status in 2010. Taylor's University is a member of the Taylor's Education Group, which also includes British University Vietnam, Taylor’s College, Garden International School, Nexus International School, Australian International School Malaysia, and Taylor’s International School. History In 2006, Taylor’s was granted ‘University College’ status, which resulted in two distinct identities under the tertiary arm of the brand – Taylor’s College and Taylor’s University College. Work commenced to build the RM450 million Taylor's University Lakeside Campus, in Subang Jaya, in early 2007 and was completed in January 2010. Officially awarded ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
ABI/INFORM
ProQuest LLC is an Ann Arbor, Michigan-based global information-content and technology company, founded in 1938 as University Microfilms by Eugene B. Power. ProQuest is known for its applications and information services for libraries, providing access to dissertations, theses, ebooks, newspapers, periodicals, historical collections, governmental archives, cultural archives,"Jisc and ProQuest Enable Access to Essential Digital Content" retrieved May 21, 2014 and other aggregated databases. This content was estimated to be around 125 billion digital pages, ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Scopus
Scopus is Elsevier's abstract and citation database launched in 2004. Scopus covers nearly 36,377 titles (22,794 active titles and 13,583 inactive titles) from approximately 11,678 publishers, of which 34,346 are peer-reviewed journals in top-level subject fields: life sciences, social sciences, physical sciences and health sciences. It covers three types of sources: book series, journals, and trade journals. All journals covered in the Scopus database are reviewed for sufficiently high quality each year according to four types of numerical quality measure for each title; those are ''h''-Index, CiteScore, SJR ( SCImago Journal Rank) and SNIP ( Source Normalized Impact per Paper). Searches in Scopus also incorporate searches of patent databases. Overview Comparing ease of use and coverage of Scopus and the Web of Science (WOS), a 2006 study concluded that "Scopus is easy to navigate, even for the novice user. ... The ability to search both forward and backward from a particu ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
SAGE Publishing Academic Journals
Sage or SAGE may refer to: Plants * ''Salvia officinalis'', common sage, a small evergreen subshrub used as a culinary herb ** Lamiaceae, a family of flowering plants commonly known as the mint or deadnettle or sage family ** ''Salvia'', a large genus commonly referred to as sage, containing the common sage * ''Leucophyllum'', a genus of evergreen shrubs in the figwort family, often called sages * ''Artemisia'' (plant), a genus of shrubs in the composite family, includes several members referred to as sage or sagebrush Arts, entertainment and media Fictional characters * Sage (comics), in Marvel comics * Sage (''Dark Oracle''), in the Canadian TV series * Sage, in the TV show ''Hot Wheels Battle Force 5'' * Sage, a ''Shuffle!'' character * Sage, in ''The Vampire Diaries'' (season 3) * Sage the Owl, in ''The Herbs'' * The Sage, in the ''Groo the Wanderer'' comics * Sages, characters of ''The Legend of Zelda'' * Toad Sage and the Sage of the Six Paths, ''Naruto'' characters ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
