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In The Loop With IVillage
iVillage, Inc. was a mass media company that operated the ”most popular female-oriented sites” on the internet in the 1990s. In addition to ivillage.com, the company operated iVillage UK, Astrology.com, GardenWeb, and the NBC Digital Health Network. The iVillage website ceased operations on October 31, 2014, and the domain name was redirected to the ''Today Show'' website, while the other domain names were sold. History The company was established in Silicon Alley in New York City in 1995 by Candice Carpenter, Nancy Evans, and Robert Levitan. The company's first content site was "Parent Soup", an online community channel on America Online. The company soon established other communities such as "AboutWork", "Better Health & Medical", and "Life Soup". iVillage hosted moderated message boards and chatrooms, and on Parent Soup alone hosted 450 scheduled chat sessions per week. Examples of chat rooms on the Relationships site included: "Dating Dilemmas, Couples Clinic, How to Kiss ...
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NBCUniversal
NBCUniversal Media, LLC is an American multinational mass media and entertainment conglomerate corporation owned by Comcast and headquartered at 30 Rockefeller Plaza in Midtown Manhattan, New York City, United States. NBCUniversal is primarily involved in the media and entertainment industry. The company is named for its two most significant divisions, the National Broadcasting Company (NBC) – one of the United States' Big Three television networks – and the major Hollywood film studio Universal Pictures. It also has a significant presence in broadcasting through a portfolio of domestic and international properties, including USA, Syfy, Bravo, E!, Telemundo (Spanish), Universal Kids, and the streaming service Peacock. Via its Universal Parks & Resorts division, NBCUniversal is also the third-largest operator of amusement parks in the world. Since 2018, its sister company under Comcast's control, Sky Group Limited, holds its media and telecommunication assets. NBCUniv ...
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Time (magazine)
''Time'' (stylized in all caps) is an American news magazine based in New York City. For nearly a century, it was published Weekly newspaper, weekly, but starting in March 2020 it transitioned to every other week. It was first published in New York City on March 3, 1923, and for many years it was run by its influential co-founder, Henry Luce. A European edition (''Time Europe'', formerly known as ''Time Atlantic'') is published in London and also covers the Middle East, Africa, and, since 2003, Latin America. An Asian edition (''Time Asia'') is based in Hong Kong. The South Pacific edition, which covers Australia, New Zealand, and the Pacific Islands, is based in Sydney. Since 2018, ''Time'' has been published by Time USA, LLC, owned by Marc Benioff, who acquired it from Meredith Corporation. History ''Time'' has been based in New York City since its first issue published on March 3, 1923, by Briton Hadden and Henry Luce. It was the first weekly news magazine in the United St ...
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Naamua Delaney
Naamua Delaney Sullivan is a former news anchor for CNN from December 2007 to November 2009. She began her career as an entertainment reporter for MTN in Winnipeg, Canada. She graduated from Law School at the University of London. Born in Kent, England, Naamua graduated with an L.L.B law degree from University College London. She then traveled to Vancouver, Canada on the Student Work Abroad Program, and began working first for a local newspaper, and then for a music/entertainment show as a writer and co-host. In 1996 Naamua landed her first broadcasting job with the Manitoba Television Network in Winnipeg, Canada. She then spent two years as an entertainment reporter and host at Vancouver Television, part of the Canadian Television Network. Now living in the Atlanta area, Naamua enjoys being an involved member of her community. She has participated in many charitable and educational events, including serving as a moderator for the Harvard Business School's 30th annual H. Naylor ...
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Miami
Miami ( ), officially the City of Miami, known as "the 305", "The Magic City", and "Gateway to the Americas", is a East Coast of the United States, coastal metropolis and the County seat, county seat of Miami-Dade County, Florida, Miami-Dade County in South Florida, United States. With a population of 442,241 at the 2020 United States census, 2020 census, it is the List of municipalities in Florida, second-most populous city in Florida and the eleventh-most populous city in the Southeastern United States. The Miami metropolitan area is the ninth largest in the U.S. with a population of 6.138 million in 2020. The city has the List of tallest buildings in the United States#Cities with the most skyscrapers, third-largest skyline in the U.S. with over List of tallest buildings in Miami, 300 high-rises, 58 of which exceed . Miami is a major center and leader in finance, commerce, culture, arts, and international trade. Miami's metropolitan area is by far the largest urban econ ...
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WTVJ
WTVJ (channel 6) is a television station in Miami, Florida, United States, airing programming from the NBC network. It is owned and operated by the network's NBC Owned Television Stations division alongside Fort Lauderdale–licensed WSCV (channel 51), a flagship station of Telemundo. Both stations share studios on Southwest 27th Street in Miramar, while WTVJ's transmitter is located in Andover, Florida. History Florida's first television station The station first signed on the air on March 21, 1949, at 12:00 p.m. WTVJ was the first television station to sign on in the state of Florida, and the 16th station in the United States. Originally broadcasting on VHF channel 4, the station was founded by Wometco Enterprises (founded by Mitchell Wolfson and Sidney Meyer), a national movie theater chain that was headquartered in Miami. The station's original studio facilities were located in the former Capitol Theater on North Miami Avenue in Downtown Miami, which was the first ...
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Universal Pictures
Universal Pictures (legally Universal City Studios LLC, also known as Universal Studios, or simply Universal; common metonym: Uni, and formerly named Universal Film Manufacturing Company and Universal-International Pictures Inc.) is an American film production and distribution company owned by Comcast through the NBCUniversal Film and Entertainment division of NBCUniversal. Founded in 1912 by Carl Laemmle, Mark Dintenfass, Charles O. Baumann, Adam Kessel, Pat Powers, William Swanson, David Horsley, Robert H. Cochrane, and Jules Brulatour, Universal is the oldest surviving film studio in the United States; the world's fifth oldest after Gaumont, Pathé, Titanus, and Nordisk Film; and the oldest member of Hollywood's "Big Five" studios in terms of the overall film market. Its studios are located in Universal City, California, and its corporate offices are located in New York City. In 1962, the studio was acquired by MCA, which was re-launched as NBCUniversal in 2004. ...
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Universal Orlando Resort
Universal Orlando Resort, commonly known as Universal Orlando or simply Universal, formerly Universal Studios Escape, is an American theme park and entertainment resort complex based in Orlando, Florida. The resort is operated by Universal Parks & Resorts, a division of Comcast's NBCUniversal. Universal Orlando is the second-largest resort in Greater Orlando, after nearby Walt Disney World Resort. Universal Orlando covers 541 acres of land. Universal Orlando consists of two theme parks (Universal Studios Florida and Universal's Islands of Adventure), an on-site waterpark (Volcano Bay), an on-site entertainment district (Universal CityWalk), eight Loews Hotels (Loews Portofino Bay Hotel, Hard Rock Hotel, Loews Royal Pacific Resort, Cabana Bay Beach Resort, Loews Sapphire Falls Resort, Universal's Aventura Hotel, Endless Summer Dockside Inn and Suites and Surfside Inn and Suites), and it will soon add a new theme park (Epic Universe) with an accompanying hotel. All of the hotel ...
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NBC Owned Television Stations
NBC Owned Television Stations (formerly NBC Local Media and NBC Television Stations Division (TVSD)) is the division of NBCUniversal Owned TV Stations (NBCUniversal), a subsidiary of Comcast that oversees the NBC owned-and-operated television stations, Cozi TV network, LXTV and Skycastle Entertainment, its in-house marketing and promotion company. NBCUniversal's Telemundo owned-and-operated stations are held in the separate Telemundo Station Group. History NBC Television Stations Division The NBC television network's owned-and-operated television stations group was initially formed by as "NBC Television Stations Division (TVSD)". WNBT (now known as WNBC) in New York City, the oldest continuously operating commercial television station in the United States, first came on the air on July 1, 1941. NBC then established four other owned-and-operated stations: WNBW (now WRC-TV) in Washington, D.C. in 1947, WNBQ (now WMAQ-TV) in Chicago and WNBK (now WKYC) in Cleveland in 1948, an ...
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Brand Extension
Brand extension or brand stretching is a marketing strategy in which a firm marketing a product with a well-developed image uses the same brand name in a different product category. The new product is called a spin-off. Organizations use this strategy to increase and leverage brand equity (definition: the net worth and long-term sustainability just from the renowned name). An example of a brand extension is Jello-gelatin creating Jello pudding pops. It increases awareness of the brand name and increases profitability from offerings in more than one product category. In the 1990s, 81 percent of new products used brand extension to introduce new brands and to create sales. Launching a new product is not only time-consuming but also needs a big budget to create brand awareness and to promote a product's benefits. Brand extension is one of the new product development strategies which can reduce financial risk by using the parent brand name to enhance consumers' perception due to th ...
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Broadcast Syndication
Broadcast syndication is the practice of leasing the right to broadcasting television shows and radio programs to multiple television stations and radio stations, without going through a broadcast network. It is common in the United States where broadcast programming is scheduled by television networks with local independent affiliates. Syndication is less widespread in the rest of the world, as most countries have centralized networks or television stations without local affiliates. Shows can be syndicated internationally, although this is less common. Three common types of syndication are: ''first-run'' syndication, which is programming that is broadcast for the first time as a syndicated show and is made specifically to sell directly into syndication; ''off-network'' syndication (colloquially called a "rerun"), which is the licensing of a program whose first airing was on network TV or in some cases, first-run syndication;Campbell, Richard, Christopher R. Martin, and Bettina ...
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Houzz
Houzz is an American website, online community and software for architecture; interior design and decorating; landscape design and home improvement. It was founded in 2009 and is based in Palo Alto, California. History Houzz was founded as an online platform in February 2009 by Adi Tatarko and her husband Alon Cohen, in response to the challenges they faced with their own home remodeling project. They found it difficult to communicate their vision for their home, and to find the right professionals for their project. Cohen coded the initial website himself, and they asked a few Bay Area architects to upload their portfolios, to give home renovators ideas for their projects. The site spread by word-of-mouth and they began to receive emails from homeowners and home professionals outside the Bay Area asking them to open more categories on Houzz and expand to other areas. Houzz became a company in the fall of 2010. In November 2010, Houzz released an app for the iPad. The Android ver ...
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AdWeek
''Adweek'' is a weekly American advertising trade publication that was first published in 1979. ''Adweek'' covers creativity, client–agency relationships, global advertising, accounts in review, and new campaigns. During this time, it has covered various shifts in technology, including cable television, the shift away from commission-based agency fees, and the Internet. As the second-largest advertising-trade publication, its main competitor is ''Advertising Age''. ''Adweek'' also operates various blogs focusing on the advertising and mass media industry, including its flagship ''AdFreak'' blog and the Adweek Blog Network, which was formed from the assets of Mediabistro. Related publications include ''Adweek Magazine's Technology Marketing'' (ISSN 1536-2272), and ''Adweek's Marketing Week'' (ISSN 0892-8274).
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