Impact (typeface)
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Impact (typeface)
Impact is a sans-serif typeface in the industrial or grotesk style designed by Geoffrey Lee in 1965 and released by the Stephenson Blake foundry of Sheffield. It is well known for having been included in the core fonts for the Web package and distributed with Microsoft Windows since Windows 98. In the 2010s, it gained popularity for its use in image macros and other internet memes. Design Lee was an advertising design director and designed Impact with posters and publicity material in mind. Its thick strokes, compressed letterspacing, and minimal interior counterform are specifically aimed, as its name suggests, to "have an impact". Impact has a high x-height, reaching nearly to three-quarters the capital line. Ascenders are short, and descenders even shorter. With narrow apertures and folded-up letterforms, the lower-case can be quite hard to read printed small, especially for people with vision problems. The face is intended for headlines and display use rather than body te ...
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Sans-serif
In typography and lettering, a sans-serif, sans serif, gothic, or simply sans letterform is one that does not have extending features called " serifs" at the end of strokes. Sans-serif typefaces tend to have less stroke width variation than serif typefaces. They are often used to convey simplicity and modernity or minimalism. Sans-serif typefaces have become the most prevalent for display of text on computer screens. On lower-resolution digital displays, fine details like serifs may disappear or appear too large. The term comes from the French word , meaning "without" and "serif" of uncertain origin, possibly from the Dutch word meaning "line" or pen-stroke. In printed media, they are more commonly used for display use and less for body text. Before the term "sans-serif" became common in English typography, a number of other terms had been used. One of these outmoded terms for sans-serif was gothic, which is still used in East Asian typography and sometimes seen in typefac ...
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Haettenschweiler
Haettenschweiler is a sans-serif typeface in the grotesque style that is very bold and condensed. It is intended for headlines and display text. Schmalfette Grotesk Versions of the font that are now commonly used are descend from an upper-case only design called Schmalfette Grotesk (German for bold condensed sans-serif) by Walter Haettenschweiler that was published in 1954. Schmalfette was published in the book ''Lettera'' (1954) which Haettenschweiler had written with Armin Haab. The ''Lettera'' series collected lettering designs (mostly hand-painted) and original designs, and was often used by designers as a source of inspiration. An early reuse of the design was in the German young peoples' magazine ''Twen''. Microsoft's history of the font, possibly written by Robert Norton (see below) notes that after ''Lettera 4'' was published the design 'was immediately picked up by designers at ''Paris Match'' who cut up pictures of it to make headlines' until it was publicly released. ...
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OpenType
OpenType is a format for scalable computer fonts. It was built on its predecessor TrueType, retaining TrueType's basic structure and adding many intricate data structures for prescribing typographic behavior. OpenType is a registered trademark of Microsoft Corporation. The specification germinated at Microsoft, with Adobe Systems also contributing by the time of the public announcement in 1996. Because of wide availability and typographic flexibility, including provisions for handling the diverse behaviors of all the world's writing systems, OpenType fonts are used commonly on major computer platforms. History OpenType's origins date to Microsoft's attempt to license Apple's advanced typography technology GX Typography in the early 1990s. Those negotiations failed, motivating Microsoft to forge ahead with its own technology, dubbed "TrueType Open" in 1994. Adobe joined Microsoft in those efforts in 1996, adding support for the glyph outline technology used in its Type 1 fon ...
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Ampersand
The ampersand, also known as the and sign, is the logogram , representing the conjunction "and". It originated as a ligature of the letters ''et''—Latin for "and". Etymology Traditionally in English, when spelling aloud, any letter that could also be used as a word in itself ("A", "I", and, " O") was prefixed with the Latin expression ('by itself'), as in "per se A". It was also common practice to add the sign at the end of the alphabet as if it were the 27th letter, pronounced as the Latin ''et'' or later in English as ''and''. As a result, the recitation of the alphabet would end in "X, Y, Z, ''and per se and''". This last phrase was routinely slurred to "ampersand" and the term had entered common English usage by 1837. It has been falsely claimed that André-Marie Ampère used the symbol in his widely read publications and that people began calling the new shape "Ampère's and". History The ampersand can be traced back to the 1st century A.D. and the old Roman ...
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Tittle
A tittle or superscript dot is a small distinguishing mark, such as a diacritic in the form of a dot on a letter (for example, lowercase ''i'' or ''j''). The tittle is an integral part of the glyph of ''i'' and ''j'', but dot (diacritic), diacritic dots can appear over other letters in various languages. In most languages, the tittle of ''i'' or ''j'' is omitted when a diacritic is placed in the tittle's usual position (as í or ĵ), but not when the diacritic appears elsewhere (as į, J with stroke, ɉ). Use The word ''tittle'' is rarely used. One notable occurrence is in the King James Bible at Matthew 5:18: "For verily I say unto you, Till heaven and earth pass, one jot or one tittle shall in no wise pass from the law, till all be fulfilled" (KJV). The quotation uses "jot and tittle" as examples of extremely small graphic details in "the Law," presumably referring to the Hebrew text of the Torah. In English the phrase "jot and tittle" indicates that every small detail has rece ...
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Font
In metal typesetting, a font is a particular size, weight and style of a typeface. Each font is a matched set of type, with a piece (a " sort") for each glyph. A typeface consists of a range of such fonts that shared an overall design. In modern usage, with the advent of computer fonts, the term "font" has come to be used as a synonym for "typeface", although a typical typeface (or "font family") consists of a number of fonts. For instance, the typeface " Bauer Bodoni" (sample shown here) includes fonts "Roman" (or "Regular"), " Bold" and ''" Italic"''; each of these exists in a variety of sizes. The term "font" is correctly applied to any one of these alone but may be seen used loosely to refer to the whole typeface. When used in computers, each style is in a separate digital "font file". In both traditional typesetting and modern usage, the word "font" refers to the delivery mechanism of the typeface. In traditional typesetting, the font would be made from metal or wood t ...
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Monotype Imaging
Monotype Imaging Holdings Inc., founded as Lanston Monotype Machine Company in 1887 in Philadelphia by Tolbert Lanston, is an American (historically Anglo-American) company that specializes in digital typesetting and typeface design for use with consumer electronics devices. Incorporated in Delaware and headquartered in Woburn, Massachusetts, the company has been responsible for many developments in printing technology—in particular the Monotype machine, which was a fully mechanical hotmetal typesetter, that produced texts automatically, all single type. Monotype was involved in the design and production of many typefaces in the 20th century. Monotype developed many of the most widely used typeface designs, including Times New Roman, Gill Sans, Arial, Bembo and Albertus. Via acquisitions including Linotype GmbH, International Typeface Corporation, Bitstream, FontShop, URW and Hoefler & Co., the company has gained the rights to major font families including Helvetica, I ...
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Cold Type
Phototypesetting is a method of setting type. It uses photography to make columns of type on a scroll of photographic paper. It has been made obsolete by the popularity of the personal computer and desktop publishing ( digital typesetting). The first phototypesetters quickly project light through a film negative of an individual character in a font, then through a lens that magnifies or reduces the size of the character onto photographic paper or film, which is collected on a spool in a light-proof canister. The paper or film is then fed into a processor, a machine that pulls the paper or film strip through two or three baths of chemicals, from which it emerges ready for paste-up or film make-up. Later phototypesetting machines used other methods, such as displaying a digitised character on a CRT screen. Phototypesetting offered numerous advantages over metal type, including the lack of need to keep heavy metal type and matrices in stock, the ability to use a much wider ra ...
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Metal Type
In typesetting, a sort or type is a block with a typographic character etched on it, which is lined up with others to print text. In movable-type printing, the sort or type is cast from a matrix mold and assembled by hand with other sorts bearing additional characters into lines of type to make up a ''form'', from which a page is printed. Background From the invention of movable type up to the invention of hot metal typesetting essentially all printed text was created by selecting sorts from a type case and assembling them line by line into a form used to print a page. When the form was no longer needed all of the type had to be sorted back into the correct slots in the type case in a very time-consuming process called "distributing". This sorting process led to the individual pieces being called sorts. It is often claimed to be the root of expressions such as "out of sorts" and "wrong sort", although this connection is disputed. During the hot metal typesetting era, prin ...
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Impact Brochure Page 1
Impact may refer to: * Impact (mechanics), a high force or shock (mechanics) over a short time period * Impact, Texas, a town in Taylor County, Texas, US Science and technology * Impact crater, a meteor crater caused by an impact event * Impact event, the collision of a meteoroid, asteroid or comet with Earth * Impact factor, a measure of the citations to a science or social science journal Books and magazines * ''Impact'' (novel), a 2010 novel by Douglas Preston *''Impact Press'', a former Orlando, Florida-based magazine * Impact Magazines, a former UK magazine publisher * ''Impact'' (conservative magazine), a British political magazine * ''Impact'' (British magazine), a British action film magazine * ''Impact'', a French action film magazine spun off from ''Mad Movies'' * ''Impact'' (UNESCO magazine), a former UNESCO quarterly titled ''IMPACT of science on society'' * ''Impact'' (student magazine), a student magazine for the University of Nottingham, England * ''Bathi ...
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Mike Parker (typographer)
Mike Russell Parker (1929 - February 23, 2014) was a British-born American typographer and type designer. Parker is known for rediscovering a "nameless Roman" type font and preparing it as a ''Starling series'' for Font Bureau. Life and career Parker was born in London in 1929, the son of a geologist Russell Johnson Parker. Russell Parker was murdered in the 1949 bombing of Canadian Pacific Air Lines Flight 108. He had intended to follow his father into the profession, but was prevented from doing do due to colorblindness. He attended Yale University. He graduated with a degree in architecture and a master's in design. He then worked at the Plantin-Moretus Museum in Antwerp. Parker joined the Mergenthaler Linotype Company as Jackson Burke's assistant and heir; within two years becoming Director. Under Parker's leadership over 1,000 typefaces, including Helvetica, were added to the library making them available wherever Linotype equipment was in use, including complete series ...
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Helvetica
Helvetica (originally Neue Haas Grotesk) is a widely used sans-serif typeface developed in 1957 by Swiss typeface designer Max Miedinger and Eduard Hoffmann. Helvetica is a neo-grotesque design, one influenced by the famous 19th century (1890s) typeface Akzidenz-Grotesk and other German and Swiss designs. Its use became a hallmark of the International Typographic Style that emerged from the work of Swiss designers in the 1950s and '60s, becoming one of the most popular typefaces of the mid-20th century. Over the years, a wide range of variants have been released in different weights, widths, and sizes, as well as matching designs for a range of non-Latin alphabets. Notable features of Helvetica as originally designed include a high x-height, the termination of strokes on horizontal or vertical lines and an unusually tight spacing between letters, which combine to give it a dense, solid appearance. Developed by the ''Haas'sche Schriftgiesserei'' (Haas Type Foundry) of Münchenste ...
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