Hypebeast
Hypebeast may refer to: *Hypebeast culture, a contemporary youth culture focused on clothing styles *Hypebeast (company) Hypebeast is a Hong Kong-listed company that focuses on contemporary culture and lifestyle. Originally founded in 2005 by Kevin Ma as a sneaker blog, over the years, Hypebeast has also expanded into other areas such as fashion, art, music, Web3, ...

Hypebeast Culture
Streetwear is a style of casual clothing which became global in the 1990s. It grew from New York hip hop fashion and Californian surf culture to encompass elements of sportswear, punk, skateboarding and Japanese street fashion. Eventually haute couture became an influence. It commonly centers on "casual, comfortable pieces such as jeans, T-shirts, baseball caps, and sneakers", and exclusivity through intentional product scarcity. Enthusiasts follow particular brands and try to obtain limited edition releases. History Streetwear style is generally accepted to have been born out of the New York City hip-hop culture of the late 1970s and early 1980s, with elements of Los Angeles surf culture. Early streetwear in the 1970s and 1980s also took inspiration from the do-it-yourself aesthetic of punk, Japanese street fashion, new wave, heavy metal, and established legacy sportswear and workwear fashion brands such as Schott NYC, Dr. Martens, Kangol, Fila and Adidas. In the late 1980s, ...
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