HBOS Marketing Campaign
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HBOS Marketing Campaign
In late 2000, UK bank Halifax began a long-running television advertisement campaign featuring staff singing popular songs with the words changed to reflect its financial services products. Campaign The campaign was the brainchild of DLKW Creative Directors Malcolm Green and Gary Betts, who had previously found fame when they launched the Gary Lineker Walkers Crisps campaign. Auditions were held and Halifax employee Howard Brown was selected by Green and Betts to spearhead the new advertising drive for the bank in 2000. Brown was the first and most frequently featured star of these adverts. His first advert saw him sing "Extra", a song with new lyrics by Malcolm Green, set to the tune of " Sex Bomb" (originally by Mousse T featuring Tom Jones) on Boxing Day 2000. The Adverts topped Adwatch, the first time a bank had managed this feat in the survey's history. The practice continued following the merger with Bank of Scotland, with Bank of Scotland employees were also allowed t ...
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Halifax (United Kingdom Bank)
Halifax (previously known as Halifax Building Society and colloquially known as The Halifax) is a British banking brand operating as a trading division of Bank of Scotland, itself a wholly owned subsidiary of Lloyds Banking Group. It is named after the town of Halifax, West Yorkshire, where it was founded as a building society in 1853. By 1913 it had developed into the UK's largest building society and continued to grow and prosper and maintained this position within the UK until 1997 when it demutualised. In 1997, it became Halifax plc, a public limited company which was a constituent of the FTSE 100 Index. In 2001, Halifax plc merged with The Governor and Company of the Bank of Scotland, forming HBOS. In 2006, the HBOS Group Reorganisation Act 2006 legally transferred the assets and liabilities of the Halifax chain to Bank of Scotland which became a standard plc, with Halifax becoming a division of Bank of Scotland. A takeover of HBOS by Lloyds TSB was approved by the C ...
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Ricky Martin
Enrique Martín Morales (born December 24, 1971), known professionally as Ricky Martin, is a Puerto Rican singer, songwriter, and actor. He is known for his musical versatility, with his Ricky Martin albums discography, discography spanning Latin pop, Pop music, pop, Dance music, dance, reggaeton, and Salsa music, salsa genres. Dubbed the "Honorific nicknames in popular music#M, King of Latin Pop", the "King of Latin Music", and the "Latin Pop God", he is regarded as one of the most influential artists in the world. Born in San Juan, Puerto Rico, San Juan, Martin began appearing in television commercials at age nine and began his musical career at twelve, as a member of Puerto Rican boy band Menudo (group), Menudo. He began his solo career in 1991 while in Sony Music Mexico, gaining recognition in Latin America with the release of his first two studio albums, ''Ricky Martin (1991 album), Ricky Martin'' (1991) and ''Me Amaras (album), Me Amaras'' (1993), both of which were focu ...
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Advertising In The United Kingdom
Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a specific good or service, but there are wide range of uses, the most common being the commercial advertisement. Commercial advertisements often seek to generate increased consumption of their products or services through "branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as direct-response advertising. Non-commercial entities that advertise more than consumer products or services include political parties, interest groups, religious organizations and governmental agencies. Non-profit organizations may use free modes of persuasion, such as a public service announcement. Advertising may also help to reassure employees ...
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Think (Aretha Franklin Song)
"Think" is a song written by American singer Aretha Franklin and Ted White, and first recorded by Franklin. It was released as a single in 1968, from her ''Aretha Now'' album. The song reached No. 7 on the ''Billboard'' Hot 100, becoming Franklin's seventh top 10 hit in the United States. The song also reached number 1 on the magazine's Hot Rhythm & Blues Singles, becoming her sixth single to top the chart. The song was written by Franklin and her then husband Ted White. Franklin re-recorded the song in the Atlantic Records New York studio for the soundtrack of the 1980 film ''The Blues Brothers'' and in 1989 for the album '' Through the Storm''. ''Pitchfork'' placed it at number 15 on its list of "The 200 Greatest Songs of the 1960s". '' Billboard'' described the single as a "pulsating swinger with another wild performance" that had a similar feel to " Respect" and which it expected would quickly reach a million sales. '' Cash Box'' said it has "wailing lyrics of a hard-luck ...
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Big Brovaz
Big Brovaz (pronounced as "brothers") are an R&B and hip hop music group from London, England. In their seven-year career they released two studio albums and eight singles. There were three line-up changes with two of the original members leaving halfway through. In 2006, the only two female members launched their own band Booty Luv, which was taking off following the success of their debut single " Boogie 2nite". After their second album failed to chart and with low sales of their last two singles, the band decided to split. In May 2012, the four members from the third line-up reformed and toured Australia with S Club 3. History 2001–2002: Formation, original lineup and ''Look Inside'' Big Brovaz originally comprised three women (Cherise, who won the MOBO for best unsigned artist in 2000; Dion; and Nadia, born in Reading), three men (J-Rock; Flawless, born in Lagos; and Randy), plus two producers Skillz (also known as JJC, born in Kano, who also managed his group 419 Sq ...
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Nu Flow
"Nu Flow" is the debut single of British R&B collective Big Brovaz. It was released as the first single from their debut album, '' Nu-Flow'' (2002), on 14 October 2002. "Nu Flow" peaked at number three on the UK Singles Chart and spent 19 weeks inside the UK top 100. The single was also successful in New Zealand and Norway, where it reached number one, and in Australia, where it peaked at number three to become their joint highest-peaking hit with " Favourite Things". Music video The accompanying music video was directed by Vaughan Arnell. Track listings UK CD1 # "Nu Flow" (original clean radio edit) # "Nu Flow" (Blacksmith club rub) # "Nu Flow" ( Shy FX and T Power remix) # "Nu Flow" (video) UK CD2 # "Nu Flow" (original) # "Nu Flow" (Marley Marl main mix) # "Nu Flow" (Fusion remix) UK 12-inch single :A1. "Nu Flow" (Blacksmith club rub) :A2. "Nu Flow" (original) :B1. "Nu Flow" (Fusion remix) :B2. "Nu Flow" (Marley Marl main mix) UK cassette single # "Nu Flow" (original cle ...
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Barry White
Barry Eugene Carter (September 12, 1944 – July 4, 2003), better known by his stage name Barry White, was an American singer and songwriter. A two-time Grammy Award winner known for his bass voice and romantic image, his greatest success came in the 1970s as a solo singer and with The Love Unlimited Orchestra, crafting many enduring soul, funk, and disco songs such as his two biggest hits: " Can't Get Enough of Your Love, Babe" and "You're the First, the Last, My Everything". White recorded 20 studio albums during the course of his career, but multiple versions and compilations were released worldwide that were certified gold, 41 of which also attained platinum status. White had 20 gold and 10 platinum singles, with worldwide record sales in excess of 100 million records, and is one of the best-selling music artists of all time. His influences included James Cleveland, Ray Charles, Aretha Franklin, The Supremes, the Four Tops and Marvin Gaye. Early life White was bo ...
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You're The First, The Last, My Everything
"You're the First, the Last, My Everything" is a song recorded by American singer and songwriter Barry White from his third studio album, '' Can't Get Enough'' (1974). The song was written by White, Tony Sepe and Peter Radcliffe and produced by White. It reached number two on the US ''Billboard'' Hot 100 and number one on the UK Singles Chart. The song was certified Gold by the Recording Industry Association of America (RIAA) in 1974, and certified silver by the British Phonographic Industry (BPI), also in 1974. Background Peter Radcliffe originally wrote the track as a country song with the title "You're My First, You're My Last, My In-Between", which went unrecorded for 21 years. White recorded it as a disco song, retaining most of the musical structure while rewriting the lyrics. Chart performance "You're the First, the Last, My Everything" was White's fourth top ten hit on the US ''Billboard'' Hot 100 singles chart, reaching number two. It was kept out of the number one sp ...
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Rod Stewart
Sir Roderick David Stewart (born 10 January 1945) is a British rock and pop singer and songwriter. Born and raised in London, he is of Scottish and English ancestry. With his distinctive raspy singing voice, Stewart is among the best-selling music artists of all time, having sold over 250 million records worldwide. He has had 10 number-one albums and 31 top ten singles in the UK, six of which reached number one. Stewart has had 16 top ten singles in the US, with four reaching number one on the ''Billboard'' Hot 100. He was knighted in the 2016 Birthday Honours for services to music and charity. Stewart's music career began in 1962 when he took up busking with a harmonica. In 1963, he joined The Dimensions as a harmonica player and vocalist. In 1964, Stewart joined Long John Baldry and the All Stars before moving to the Jeff Beck Group in 1967. Joining Faces in 1969, he also maintained a solo career releasing his debut album that year. Stewart's early albums were a fusion ...
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Sailing (Sutherland Brothers Song)
"Sailing" is a song composed by Gavin Sutherland of the Sutherland Brothers in 1972, best known as a 1975 international hit for Rod Stewart. Sutherland Brothers original recording "Sailing" was written and recorded by the Sutherland Brothers – a duo consisting of Gavin and Iain Sutherland – in a June 1972 session. The brothers provided their own backing with Gavin on bass drum and Iain on harmonium. They intended the song to have a "Celtic feel to it", and overdubbed their vocals. Gavin Sutherland said of the song, "Most people take the song to be about a young guy telling his girl that he's crossing the Atlantic to be with her." and with a grin, continued "In fact the song's got nothing to do with romance or ships; it's an account of mankind's spiritual odyssey through life on his way to freedom and fulfillment with the Supreme Being." Issued as a single, the song reached No. 54 in July 1972, and the single's sales were reportedly 40,000 units. The Sutherland Brothers had ...
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Liberty X
Liberty X (originally called Liberty) are a British-Irish group originally consisting of Michelle Heaton, Tony Lundon, Kevin Simm, Jessica Taylor and Kelli Young. The group was formed by the five finalists of the 2001 ITV talent show ''Popstars'' who failed to make it into the winning group Hear'Say. In 2013 Liberty X's full members returned for the ITV2 documentary series ''The Big Reunion'' and toured until 2014. Since 2017, Heaton, Taylor and Young have performed as a girls trio. The group released their debut album, '' Thinking It Over'', on 27 May 2002 which featured their biggest single " Just a Little", which gave them international success. They released their second studio album ''Being Somebody'' a year later on 3 November 2003, although not matching the success of their debut. Following disappointing sales, the group were dropped and later signed with Virgin, released a final studio album '' X'' on 10 October 2005 and disbanded in 2007. Liberty X went on to achieve ten ...
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Just A Little (Liberty X Song)
"Just a Little" is a song by English-Irish pop group Liberty X. Written by singer Michelle Escoffery and produced by the BigPockets, it was released on 13 May 2002 as the third single from the group's debut studio album, '' Thinking It Over''. The song proved to be Liberty X's breakthrough to mainstream and critical success, in the process overtaking fellow ''Popstars'' alumni Hear'Say in terms of success. The song reached number one on the UK Singles Chart and reached the top 10 in Australia, Ireland, the Netherlands and New Zealand. The music video features the group as a gang of professional burglars (with two of its members, Jessica Taylor and Kelli Young, wearing tight black latex catsuits) who steal a diamond from an atrium at the Vintners' Hall in London. Chart performance Following its release on 13 May 2002, the song debuted at number one on the UK Singles Chart on 19 May 2002, selling 153,000 copies in its first week. It stayed at number one for only a week, being r ...
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