Formula One Livery
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Formula One Livery
Formula One sponsorship liveries have been used since the season, replacing national colours. Major sponsors such as BP, Shell, and Firestone had pulled out of the sport ahead of the season, prompting the Fédération Internationale de l'Automobile to allow unrestricted sponsorship. At the 1968 South African Grand Prix, South African privateer team Team Gunston became the first Formula One team to implement sponsorship brands as a livery when they entered a private Brabham car painted in the colours of Gunston cigarettes for John Love. In the next race, the 1968 Spanish Grand Prix, Team Lotus became the first works team to follow this example, with Graham Hill's Lotus 49B entered in the red, gold and white colors of Imperial Tobacco's Gold Leaf brand. With rising costs in Formula One, sponsors becoming more important and thus liveries reflected the teams' sponsors. Tobacco advertising was common in motorsport; as bans spread throughout the world, teams began using ...
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List Of International Auto Racing Colours
From the beginning of organised motor sport events, in the early 1900s, until the late 1960s, before commercial sponsorship liveries came into common use, vehicles competing in Formula One, sports car racing, touring car racing and other international auto racing competitions customarily painted their cars in standardised racing colours that indicated the nation of origin of the car or driver. These were often quite different from the national colours used in other sports or in politics. History 1900s The colours have their origin in the national teams competing in the Gordon Bennett Cup, which was held annually in 1900-1905. Count Eliot Zborowski, father of inter-war racing legend Louis Zborowski, suggested that each national entrant be allotted a different colour. The first competition in 1900 assigned: Blue to France, Yellow to Belgium, White to Germany and Red to the United States. (Italy did not adopt its famous 'Racing Red' until a red Fiat won the Grand Prix race i ...
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