Ford Thunderbird (seventh Generation)
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Ford Thunderbird (seventh Generation)
The seventh generation of the Ford Thunderbird is a personal luxury car that was built by Ford from the 1977 to the 1979 model years. In a key marketing shift for the model range, Ford repackaged the Thunderbird from a full-size car to an intermediate car, and ceded its full-size luxury coupe status to the Ford LTD Landau coupe. Rather than being the traditional Ford counterpart of the Continental Mark V, the Thunderbird would share the chassis with the Mercury Cougar and the Ford LTD II before the Ford Fox platform was introduced in 1980. The squarer, sharper styling was popular, as this generation became the best selling in the history of the Ford Thunderbird. Helped by a US$2,700 drop in price from 1976, over 318,000 were sold in 1977 and 352,000 in 1978 (the best single sales year in Thunderbird history), followed by 295,000 in 1979. The styling of its unique wrapover roofline would carry over in smaller versions of Ford automobiles such as the 1978–1983 Ford Fairmont Fu ...
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Personal Luxury Car
Personal luxury car is a North American car classification describing somewhat sporty, sophisticated mass-market coupés that emphasized comfort over performance. The North American manufacturers most often combined engineering, design, and marketing to develop upscale, distinctive "platform sharing" models that became highly profitable. Although luxury coupes had been produced in North America for several decades previously, the beginning of the "personal luxury car" genre is generally considered to have started in 1958, due to the success of the Ford Thunderbird (second generation) when it was redesigned from a two-seat car to a four-seat car. These changes shifted the Thunderbird's emphasis from sporting to comfort and luxury, and sales increased by 50 percent. The Thunderbird was sold for eleven generations up until the 2005 model year. The longest-running nameplate of the personal luxury car was the 50-year production of the Cadillac Eldorado, which started in the 1953 mo ...
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Mercury Cougar
Mercury Cougar is a nameplate applied to a diverse series of automobiles sold by the Mercury division of Ford from 1967 to 1997 and from 1999 to 2002. While the nameplate is most commonly associated with two-door coupes, at various times during its production, the Cougar was also marketed as a convertible, four-door sedan, station wagon, and hatchback. With 2,972,784 examples produced, the Cougar is the highest-selling nameplate produced by the Mercury brand; its 34-year production is second only to the Grand Marquis in the Mercury model line (made for 36 years). During the 1970s and 1980s, the Cougar was closely tied to the marketing of the Mercury division; Mercury advertised its dealers as "The Sign of the Cat" with big cats atop Lincoln-Mercury dealer signs. In line with the Cougar, other cat-related nameplates were adopted by the division, including the Bobcat and Lynx. During its production, the Cougar was assembled at the Dearborn Assembly Plant (part of the Ford Riv ...
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Dodge Charger
The Dodge Charger is a model of automobile marketed by Dodge in various forms over seven generations since 1966. The first Charger was a show car in 1964. A 1965 Charger II concept car resembled the 1966 production version. The Charger has been built on three different platforms in various sizes. In the United States, the Charger nameplate has been used on subcompact hatchbacks, full-size sedans, muscle cars, and personal luxury coupes. The current version is a four-door sedan. Background The 1966 Charger was an effort by Dodge to produce an upscale, upsized pony car. American Motors had already built a very similar vehicle in 1965, the Marlin, which was positioned as a personal car, an emerging market niche. Mercury was successful in its execution in introducing the upscale Cougar, which was both larger and more refined than the Ford Mustang that pioneered the pony car concept in 1964. The Charger was positioned as a more expensive and luxurious coupe aiming at the mark ...
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Chrysler 300 Non-letter Series
The Chrysler 300 (Chrysler 300 Sport Series) was a full-size automobile produced by Chrysler from 1962 until 1971. It was a continuation of the earlier Chrysler 300 letter series. Chrysler decided to consolidate its product line and the sedan replaced the 1961 Chrysler Windsor, which itself filled the place in Chrysler's line previously occupied by the Saratoga just the year before that (1960) and also filled in for the discontinued DeSoto product line. At the time, it was considered a luxurious "muscle car", with all the performance of the Dodge and Plymouth products of the time, but with the luxury features expected of the Chrysler name. The 300 was positioned as a more affordable version of the exclusive 300 "letter series", and a sporty variant of a full-size automobile, adding 4-door hardtop version and running alongside that model until its discontinuation in 1966. It became the sole 300 model until 1971, when production ended. The 300 name returned to the Chrysler line i ...
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Chrysler Cordoba
The Chrysler Cordoba is a full-sized luxury car based on the Chrysler Newport that was marketed during the 1970 model year only and two generations as an intermediate-sized two-door personal luxury model manufactured by Chrysler in North America from 1975 until 1983 model years. The personal luxury version was the company's first model produced specifically for that market and the first Chrysler-branded vehicle that was smaller than full-size. The name was taken from the Spanish city of Córdoba, Spain. History In the early 1960s, when other upmarket brands were expanding into smaller cars with such models as the Mercury Comet and Buick Skylark, Chrysler very publicly declared that there would "never" be a smaller Chrysler. The 1963 Chrysler deluxe catalog says of the New Yorker, "This is no jr. edition car." The 1962 deluxe catalog goes even further, proclaiming on the rear cover: "there's not a jr. edition in the whole family!". The Chrysler Newport Cordoba name was intro ...
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1978 Ford Thunderbird Hardtop (25195010534)
Events January * January 1 – Air India Flight 855, a Boeing 747 passenger jet, crashes off the coast of Bombay, killing 213. * January 5 – Bülent Ecevit, of Republican People's Party, CHP, forms the new government of Turkey (42nd government). * January 6 – The Holy Crown of Hungary (also known as Stephen of Hungary Crown) is returned to Hungary from the United States, where it was held since World War II. * January 10 – Pedro Joaquín Chamorro Cardenal, a critic of the Nicaraguan government, is assassinated; riots erupt against Anastasio Somoza Debayle, Somoza's government. * January 18 – The European Court of Human Rights finds the British government guilty of mistreating prisoners in Northern Ireland, but not guilty of torture. * January 22 – Ethiopia declares the ambassador of West Germany ''persona non grata''. * January 24 ** Soviet Union, Soviet satellite Kosmos 954 burns up in Earth's atmosphere, scattering debris over Canada's Northwest Territories. ** ...
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Mercury Zephyr
The Ford Fairmont is a model line of compact cars that was manufactured by Ford from the 1978 to 1983 model years. The successor of the Ford Maverick, the Fairmont marked the third generation of compact sedans sold by Ford in North America and the first design no longer based on the Ford Falcon. Slotted between the Pinto and the Granada within the Ford line (later the Escort and LTD), the model line was marketed by Lincoln-Mercury as the Mercury Zephyr. The inaugural model line of the rear-wheel drive Ford Fox platform, the Fairmont and Zephyr shared underpinnings with twelve additional model lines for Ford and Lincoln-Mercury; though the Fairmont was produced for six model years, the Fox platform underpinned Ford vehicles for another two decades, remaining in production in various forms through the 2004 model year. In contrast to its predecessor, the Fairmont was offered in four different body configurations: two-door sedan, four-door sedan, five-door wagon, and two-door cou ...
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Ford Fairmont
The Ford Fairmont is a model line of compact cars that was manufactured by Ford from the 1978 to 1983 model years. The successor of the Ford Maverick, the Fairmont marked the third generation of compact sedans sold by Ford in North America and the first design no longer based on the Ford Falcon. Slotted between the Pinto and the Granada within the Ford line (later the Escort and LTD), the model line was marketed by Lincoln-Mercury as the Mercury Zephyr. The inaugural model line of the rear-wheel drive Ford Fox platform, the Fairmont and Zephyr shared underpinnings with twelve additional model lines for Ford and Lincoln-Mercury; though the Fairmont was produced for six model years, the Fox platform underpinned Ford vehicles for another two decades, remaining in production in various forms through the 2004 model year. In contrast to its predecessor, the Fairmont was offered in four different body configurations: two-door sedan, four-door sedan, five-door wagon, and two-door cou ...
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Ford Fox Platform
The Ford Fox platform is an automobile platform that was used by Ford Motor Company. Introduced for compact sedans in the 1978 model year, the Fox architecture was utilized for a wide variety of configurations for Ford and Lincoln-Mercury vehicles. In its original form, the platform was used through the 1993 model year; a substantial redesign of the Ford Mustang extended its life into the 21st century, ending production in 2004. Produced across 26 model years, the Fox platform is the second-longest car architecture ever designed by Ford Motor Company (behind the Panther platform, 33 model years). Designed to be relatively lightweight and simple, the Fox platform was initially developed to replace several derivatives of the Ford Falcon compact architecture dating from 1960. For 1978, the Ford Fairmont and Mercury Zephyr were the first models derived from the chassis, replacing the Ford Maverick and Mercury Comet. As downsizing expanded into the intermediate segment, the Fox plat ...
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Lincoln Continental Mark V
The Continental Mark V is a personal luxury coupe that was marketed by the Lincoln division of Ford Motor Company from the 1977 to 1979 model years in North America. The fourth generation of the Mark series, the model line brought an extensive modernization to the exterior and interior of the Mark IV. The Mark V introduced a sharp-edged exterior design theme, adopted by Lincoln vehicles into the end of the 1980s. At long, the Mark V is the longest two-door coupe ever sold by Ford Motor Company; the fifth generation Lincoln Continental sedans (233 inches long) are the only longer passenger cars ever marketed by Ford. While only sold for three years, the Mark V is the best-selling generation of the Mark series, with 228,262 examples produced. All Continental Mark Vs were assembled alongside the Lincoln Continental at the now-closed Wixom Assembly Plant in Wixom, Michigan. For 1980, the Mark V was replaced by the downsized Continental Mark VI; though remaining a full-size veh ...
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Ford LTD (Americas)
The Ford LTD (pronounced ) is a range of automobiles manufactured by Ford Motor Company for the 1965 to 1986 model years. Introduced as the highest trim level of the full-size Ford model range, then the Galaxie, the LTD offered options and features that had previously been reserved for more luxurious Lincoln and Mercury models. The largest vehicle produced by Ford in North America for most of its production, the LTD was joined by the intermediate Ford LTD II from 1977 to 1979; the LTD II served as the replacement for the Torino/Gran Torino range. At various times throughout its production, the LTD range included two- and four-door pillared and hardtop sedans, a two-door convertible, and the Country Squire five-door woodgrain station wagon. For the 1979 model year, the LTD was downsized, becoming externally smaller than the LTD II, and for 1983, it became a mid-size car. The Ford Granada was discontinued, with the LTD nameplate moving to a restyled version of that car; the fu ...
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