EDHEC Sailing Cup
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EDHEC Sailing Cup
The EDHEC Sailing Cup (« ESC ») (Course Croisière EDHEC or « CCE » in French) is the leading student sporting event in Europe and the world's biggest intercollegiate offshore regatta. It takes place every year in a French harbor of the Atlantic Ocean. First held in 1969, nowadays it gathers 3,200 participants coming from 23 countries and from more than 165 universities. In 2017, the association received the award of best student organization of France by the ANEO challenge. Today the ESC is composed of three different trophies that include diverse sports: The Sea Trophy (a regatta), the Land Trophy (a multi-sport raid) and the Sand Trophy (a beach soccer, beach rugby and beach volley competition). History Three French students from the prestigious EDHEC Business School (Ecole des Hautes Etudes Commerciales du Nord), EDHEC Business School willing to broaden the sport of sailing, Jean-Luc Picot, Francis Prat and Pierre Jouannet, decided in 1968 to organize a student regatta ...
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Logo EDHEC Sailing Cup Noir
A logo (abbreviation of logotype; ) is a graphic mark, emblem, or symbol used to aid and promote public identification and recognition. It may be of an abstract or figurative design or include the text of the name it represents as in a wordmark. In the days of hot metal typesetting, a logotype was one word cast as a single piece of type (e.g. "The" in ATF Garamond), as opposed to a Typographic ligature, ligature, which is two or more letters joined, but not forming a word. By extension, the term was also used for a uniquely set and arranged typeface or colophon (publishing), colophon. At the level of mass communication and in common usage, a company's logo is today often synonymous with its trademark or brand.Wheeler, Alina. ''Designing Brand Identity'' © 2006 John Wiley & Sons, Inc. (page 4) Etymology Online Etymology Dictionary, Douglas Harper's Online Etymology Dictionary states that the term 'logo' used in 1937 "probably a shortening of logogram". History Numerous inv ...
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