Dumb Ways To Die
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Dumb Ways To Die
''Dumb Ways To Die'' is an Australian public campaign made by Metro Trains in Melbourne, Victoria, Australia, to promote railway safety. On 1 October 2021, PlaySide Studios () acquired the Dumb Ways to Die franchise for A$2.25 million from Metro. Playside Studios also released an NFT called BEANS on 3 February 2022. The campaign video went viral on social media after it was released in November 2012. The campaign's animation was developed into an app available to iOS devices. Campaign The campaign was devised by advertising agency McCann Melbourne. It appeared in newspapers, local radio and outdoor advertising throughout the Metro Trains network and on Tumblr. John Mescall, executive creative director of McCann, said "The aim of this campaign is to engage an audience that really doesn't want to hear any kind of safety message, and we think dumb ways to die will." McCann estimated that within two weeks, it had generated at least $50 million worth of global media value in addi ...
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Metro Trains Melbourne
Metro Trains Melbourne, often known simply as Metro, is the franchise operator of the electrified suburban passenger service on the Melbourne rail network. Metro Trains Melbourne is a joint venture between Hong Kong-based MTR Corporation (60%), John Holland Group (20%) and UGL Rail (20%). The three constituent companies are also partners in the Metro Trains Sydney joint venture, which has operated the Sydney Metro network since 2019. Metro Trains Melbourne operates a fleet of 220 six-car train sets on of track. There are sixteen regular service rail lines and one special events railway line. Metro Trains Melbourne is also responsible for 219 railway stations and employs a workforce of 3,500 rail professionals including train drivers, mechanical and electrical engineers, network operations specialists and customer service representatives. The railway track, infrastructure and rolling stock is owned by VicTrack on behalf of the State Government, and is leased to Public Transp ...
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Cover Version
In popular music, a cover version, cover song, remake, revival, or simply cover, is a new performance or recording by a musician other than the original performer or composer of the song. Originally, it referred to a version of a song released around the same time as the original in order to compete with it. Now, it refers to any subsequent version performed after the original. History The term "cover" goes back decades when cover version originally described a rival version of a tune recorded to compete with the recently released (original) version. Examples of records covered include Paul Williams' 1949 hit tune "The Hucklebuck" and Hank Williams' 1952 song "Jambalaya". Both crossed over to the popular hit parade and had numerous hit versions. Before the mid-20th century, the notion of an original version of a popular tune would have seemed slightly odd – the production of musical entertainment was seen as a live event, even if it was reproduced at home via a cop ...
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Psy (entertainer)
Park Jae-sang (, ; born December 31, 1977), known professionally as Psy (stylized in all caps as PSY) (; ; ), is a South Korean singer, rapper, songwriter, and record producer. Psy is known domestically for his humorous videos and stage performances, and internationally for his hit single "Gangnam Style". The song's refrain was entered into ''The Yale Book of Quotations'' as one of the most famous quotations of 2012. On December 21, 2012, his music video for "Gangnam Style" exceeded one billion views on YouTube, becoming the first video to do so in the website's history. Psy was subsequently recognized by the media as the King of YouTube. As of March 2022, it is the eleventh most viewed video on YouTube, with over 4 billion views. In December 2012, MTV noted Psy's rise from being little known outside South Korea, to being hailed as the "Viral Star of 2012". On December 31, 2012, Psy performed in a globally televised New Year's Eve celebration with American rapper MC Hammer ...
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The Herald Sun
The ''Herald Sun'' is a conservative daily tabloid newspaper based in Melbourne, Australia, published by The Herald and Weekly Times, a subsidiary of News Corp Australia, itself a subsidiary of the Murdoch owned News Corp. The ''Herald Sun'' primarily serves Melbourne and the state of Victoria and shares many articles with other News Corporation daily newspapers, especially those from Australia. It is also available for purchase in Tasmania, the Australian Capital Territory and border regions of South Australia and southern New South Wales such as the Riverina and New South Wales South Coast, and is available digitally through its website and apps. In 2017, the paper had a daily circulation of 350,000 from Monday to Friday. The ''Herald Sun'' newspaper is the product of a merger in 1990 of two newspapers owned by The Herald and Weekly Times Limited: the morning tabloid paper ''The Sun News-Pictorial'' and the afternoon broadsheet paper '' The Herald''. It was first publi ...
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Herald Sun
The ''Herald Sun'' is a conservative daily tabloid newspaper based in Melbourne, Australia, published by The Herald and Weekly Times, a subsidiary of News Corp Australia, itself a subsidiary of the Murdoch owned News Corp. The ''Herald Sun'' primarily serves Melbourne and the state of Victoria and shares many articles with other News Corporation daily newspapers, especially those from Australia. It is also available for purchase in Tasmania, the Australian Capital Territory and border regions of South Australia and southern New South Wales such as the Riverina and New South Wales South Coast, and is available digitally through its website and apps. In 2017, the paper had a daily circulation of 350,000 from Monday to Friday. The ''Herald Sun'' newspaper is the product of a merger in 1990 of two newspapers owned by The Herald and Weekly Times Limited: the morning tabloid paper ''The Sun News-Pictorial'' and the afternoon broadsheet paper '' The Herald''. It was first pu ...
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Christmas
Christmas is an annual festival commemorating Nativity of Jesus, the birth of Jesus, Jesus Christ, observed primarily on December 25 as a religious and cultural celebration among billions of people Observance of Christmas by country, around the world. A Calendar of saints, feast central to the Christian liturgical year, it is preceded by the season of Advent or the Nativity Fast and initiates the season of Christmastide, which historically in the West lasts Twelve Days of Christmas, twelve days and culminates on Twelfth Night (holiday), Twelfth Night. Christmas Day is a public holiday in List of holidays by country, many countries, is celebrated religiously by a majority of Christians, as well as Christian culture, culturally by many non-Christians, and forms an integral part of the Christmas and holiday season, holiday season organized around it. The traditional Christmas narrative recounted in the New Testament, known as the Nativity of Jesus, says that Jesus was born in Bet ...
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Melbourne International Film Festival
The Melbourne International Film Festival (MIFF) is an annual film festival held over three weeks in Melbourne, Australia. It was founded in 1952 and is one of the oldest film festivals in the world following the founding of the Venice Film Festival in 1932, Cannes Film Festival in 1939 and Berlin Film Festival in 1951. Originally launched at Olinda outside Melbourne in 1952 as the Olinda Film Festival, in 1953, the event was renamed the Melbourne Film Festival. It held this title over many decades before transforming in the Melbourne International Film Festival. MIFF is one of Melbourne's four major film festivals, in addition to the Melbourne International Animation Festival (MIAF), Melbourne Queer Film Festival (MQFF) and Melbourne Underground Film Festival (MUFF). Erwin Rado (1914 - 1988) was the Melbourne Film Festival's iconic director appointed in 1956. The Australian Dictionary of Biography notes Mr Rado was the Festival's first paid director and also shaped its character ...
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Wario (series)
is a video game series, a spin-off of the ''Mario'' franchise. It comprises various video games created by Nintendo, starring the character Wario. The series began with '' Wario Land: Super Mario Land 3'', the first game to feature Wario as a playable character. The ''Wario'' series includes mostly platforming video games and minigame compilations, but also includes other genres. ''Wario Land'' series The ''Wario Land'' series is a platforming series that started with '' Wario Land: Super Mario Land 3'', following Wario's first appearance in '' Super Mario Land 2: 6 Golden Coins''. ''Wario Land'' games In ''Wario Land'', Wario has a castle in Kitchen Island, and often journeys to find treasure. Its gameplay consists of platforming through levels, tossing enemies, breaking blocks and using other abilities. ''Wario Land'' characters * was designed as an antagonist to Mario, and first appeared in the 1992 handheld video game '' Super Mario Land 2: 6 Golden Coins'' as the m ...
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Puzzle Game
A puzzle is a game, problem, or toy that tests a person's ingenuity or knowledge. In a puzzle, the solver is expected to put pieces together ( or take them apart) in a logical way, in order to arrive at the correct or fun solution of the puzzle. There are different genres of puzzles, such as crossword puzzles, word-search puzzles, number puzzles, relational puzzles, and logic puzzles. The academic study of puzzles is called enigmatology. Puzzles are often created to be a form of entertainment but they can also arise from serious mathematical or logical problems. In such cases, their solution may be a significant contribution to mathematical research. Etymology The ''Oxford English Dictionary'' dates the word ''puzzle'' (as a verb) to the end of the 16th century. Its earliest use documented in the ''OED'' was in a book titled ''The Voyage of Robert Dudley...to the West Indies, 1594–95, narrated by Capt. Wyatt, by himself, and by Abram Kendall, master'' (published circa 1595). ...
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Action Game
An action game is a video game genre that emphasizes physical challenges, including hand–eye coordination and reaction-time. The genre includes a large variety of sub-genres, such as fighting games, beat 'em ups, shooter games, and platform games. Multiplayer online battle arena and some real-time strategy games are also considered action games. In an action game, the player typically controls a character often in the form of a protagonist or avatar. This player character must navigate a level, collecting objects, avoiding obstacles, and battling enemies with their natural skills as well as weapons and other tools at their disposal. At the end of a level or group of levels, the player must often defeat a boss enemy that is more challenging and often a major antagonist in the game's story. Enemy attacks and obstacles deplete the player character's health and lives, and the player receives a game over when they run out of lives. Alternatively, the player gets to the end of the ...
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Android (operating System)
Android is a mobile operating system based on a modified version of the Linux kernel and other open-source software, designed primarily for touchscreen mobile devices such as smartphones and tablets. Android is developed by a consortium of developers known as the Open Handset Alliance and commercially sponsored by Google. It was unveiled in November 2007, with the first commercial Android device, the HTC Dream, being launched in September 2008. Most versions of Android are proprietary. The core components are taken from the Android Open Source Project (AOSP), which is free and open-source software (FOSS) primarily licensed under the Apache License. When Android is installed on devices, the ability to modify the otherwise free and open-source software is usually restricted, either by not providing the corresponding source code or by preventing reinstallation through technical measures, thus rendering the installed version proprietary. Most Android devices ship with additional ...
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Unity (game Engine)
Unity is a cross-platform game engine developed by Unity Technologies, first announced and released in June 2005 at Apple Worldwide Developers Conference as a MacOS, Mac OS X game engine. The engine has since been gradually extended to support a variety of Desktop computer, desktop, Mobile phone, mobile, Video game console, console and virtual reality platforms. It is particularly popular for iOS and Android (operating system), Android mobile game development, is considered easy to use for beginner developers, and is popular for indie game development. The engine can be used to create Three-dimensional space, three-dimensional (3D) and Two-dimensional space, two-dimensional (2D) games, as well as interactive Computer simulation, simulations and other experiences. The engine has been adopted by industries outside video gaming, such as film industry, film, automotive industry, automotive, architecture, engineering, construction, and the United States Armed Forces. History The U ...
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