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Dow Design
Dow Design is a New Zealand brand design company based in Auckland. Formed in 1993 by Annie Dow and the late Greg Dow, Dow Design employs a team of designers, account directors and a digital studio team, plus external brand strategy PR and IT consultants. Past works Fresh’n Fruity In 2009, Dow Design rebranded Fonterra Brands’ Fresh’n Fruity yoghurt range. The Fresh’n Fruity packaging features in the first book from brand packaging website www.thedieline.com, called Box Bottle Bag, published in 2010. Big Wednesday New Zealand Lotteries Commission appointed Dow Design in 2005 to create a brand identity for Big Wednesday, the first midweek televised lottery in New Zealand offering substantial non-cash prizes, such as luxury cars, atop a significant cash prize (minimum value of $2 million). Robert Harris Owned by Cerebos Gregg's, Robert Harris coffee was launched in 1972. New Zealand coffee company Robert Harris is the country’s largest fresh coffee brand., it also has ...
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Private Company
A privately held company (or simply a private company) is a company whose shares and related rights or obligations are not offered for public subscription or publicly negotiated in the respective listed markets, but rather the company's stock is offered, owned, traded, exchanged privately, or Over-the-counter (finance), over-the-counter. In the case of a closed corporation, there are a relatively small number of shareholders or company members. Related terms are closely-held corporation, unquoted company, and unlisted company. Though less visible than their public company, publicly traded counterparts, private companies have major importance in the world's economy. In 2008, the 441 list of largest private non-governmental companies by revenue, largest private companies in the United States accounted for ($1.8 trillion) in revenues and employed 6.2 million people, according to ''Forbes''. In 2005, using a substantially smaller pool size (22.7%) for comparison, the 339 companies on ...
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Trans-Tasman
Trans-Tasman is an adjective used primarily to signify the relationship between Australia and New Zealand. The term refers to the Tasman Sea, which lies between the two countries. For example, ''trans-Tasman commerce'' refers to commerce between these two countries. *A trans-Tasman flight is a flight between Australia and New Zealand. *The Trans-Tasman Travel Arrangement is an agreement between Australia and New Zealand allowing their citizens free movement between the two countries. *The Trans-Tasman Trophy is a Test cricket trophy. Trans-Tasman events *18 February 1876 - The first trans-Tasman submarine communications cable is completed, allowing telegraph communications with the rest of the world. *3 February 1908 - first trans-Tasman radio transmission (via HMS ''Powerful'' in Tasman Sea). *10 January 1928 - Moncrieff and Hood vanish without trace during the first trans-Tasman flight attempt. * 10 September 1928 - Sir Charles Kingsford Smith and his three-man crew com ...
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Branding Companies
Branding may refer to: Physical markings * Making a mark, typically by charring: ** Wood branding, permanently marking, by way of heat, typically of wood (also applied to plastic, cork, leather, etc.) ** Livestock branding, the marking of animals to indicate ownership such as ** Human branding, marking a human to show ownership of them, or other reasons *** Branding (BDSM), bonding of the partners and marking of a submissive ** Freeze branding, permanently marking by way of cold * Vehicle title branding, a permanent designation indicating that a vehicle has been "written off" Marketing * Brand, a name, logo, slogan, and/or design scheme associated with a product or service ** Branding (promotional), the distribution of merchandise with a brand name or symbol imprinted ** Brand management, the application of marketing techniques to a specific product, product line, or brand ** Employer branding, the application of brand management to recruitment marketing and internal brand engage ...
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Design Thinking
Design thinking refers to the set of Cognition, cognitive, strategic and practical procedures used by designers in the process of Design, designing, and to the body of knowledge that has been developed about how people reason when engaging with design problems. Design thinking is also associated with prescriptions for the innovation of products and services within business and social contexts. Background Design thinking has a history extending from the 1950s and '60s, with roots in the study of design cognition and design methods. It has also been referred to as "designerly ways of knowing, thinking and acting" and as "designerly thinking". Many of the key concepts and aspects of design thinking have been identified through studies, across different design domains, of design cognition and design activity in both laboratory and natural contexts. The term design thinking has been used to refer to a specific cognitive style (thinking like a designer), a general theory of design (a wa ...
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Design Methods
Design methods are procedures, techniques, aids, or tools for designing. They offer a number of different kinds of activities that a designer might use within an overall design process. Conventional procedures of design, such as drawing, can be regarded as design methods, but since the 1950s new procedures have been developed that are more usually grouped together under the name of "design methods". What design methods have in common is that they "are attempts to make public the hitherto private thinking of designers; to ''externalise'' the design process". ''Design methodology'' is the broader study of method in design: the study of the principles, practices and procedures of designing. Background Design methods originated in new approaches to problem solving developed in the mid-20th Century, and also in response to industrialisation and mass-production, which changed the nature of designing. A "Conference on Systematic and Intuitive Methods in Engineering, Industrial Design, Arc ...
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Design Management
Design management is a field of inquiry that uses project management, design, strategy, and supply chain techniques to control a creative process, support a culture of creativity, and build a structure and organization for design. The objective of design management is to develop and maintain an efficient business environment in which an organization can achieve its strategic and mission goals through design. Design management is a comprehensive activity at all levels of business (operational to strategic), from the discovery phase to the execution phase. "Simply put, design management is the business side of design. Design management encompasses the ongoing processes, business decisions, and strategies that enable innovation and create effectively-designed products, services, communications, environments, and brands that enhance our quality of life and provide organizational success." The discipline of design management overlaps with marketing management, operations management, ...
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Brainstorming
Brainstorming is a group creativity technique by which efforts are made to find a conclusion for a specific problem by gathering a list of ideas spontaneously contributed by its members. In other words, brainstorming is a situation where a group of people meet to generate new ideas and solutions around a specific domain of interest by removing inhibitions. People are able to think more freely and they suggest as many spontaneous new ideas as possible. All the ideas are noted down without criticism and after the brainstorming session the ideas are evaluated. The term was popularized by Alex Faickney Osborn in the classic work ''Applied Imagination'' (1953). History In 1939, advertising executive Alex F. Osborn began developing methods for creative problem-solving. He was frustrated by employees' inability to develop creative ideas individually for ad campaigns. In response, he began hosting group-thinking sessions and discovered a significant improvement in the quality and quan ...
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Summit Awards
A Summit Award is an international award for excellence in design, creativity and effectiveness of advertising and marketing communication. Presented 3 times annually by the Summit International Awards to creative studios and marketing agencies around the world. Three times a year the Summit International Awards assembles an international panel of judges, from multiple creative disciplines to evaluate submissions in three main categories. ''Summit Creative Award (Summit SCA)'' ''Summit Marketing Effectiveness Award (Summit MEA)'' ''Summit Emerging Media Awards (Summit EMA )'' Entrants are graded on creativity, originality, effectiveness and excellence. From the entrants first round of judges will determine finalists, senior judges will then grade each finalist to determine if they are considered an award winner. An award winner can earn a Bronze, Silver or Gold Summit Award. Only one winner in each category can be selected for a Summit Best of Show Award. The award is open to ...
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Goodman Fielder
Goodman Fielder is a joint Hong Kong/Singapore-owned manufacturer, marketer and distributor of bread, small goods, dairy products, margarine, oil, dressings and various food ingredients. Its main operations are in New Zealand, Australia, Fiji, Papua New Guinea, and New Caledonia, with over 40 manufacturing sites. The company employs over 5,000 people, and has more than 120 brands. History The company was founded in 1986 after the merger of Allied Mills Ltd and Goodman Group Ltd. Since the merger in 1986, the company has purchased a further 13 companies. The company was taken over by Burns Philp in 2003. Goodman Fielder was relisted on the sharemarket at the end of 2005 with Burns Philp retaining a 20% share (this share was subsequently sold in 2007). As part of the IPO, New Zealand Dairy Foods brands Meadowfresh, Tararua, Kiwi, Huttons, Anchor Cheese (under licence), Top Hat and Puhoi cheese became part of Goodman Fielder. The Uncle Tobys and Bluebird snack food businesses of ...
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The New Zealand Herald
''The New Zealand Herald'' is a daily newspaper published in Auckland, New Zealand, owned by New Zealand Media and Entertainment, and considered a newspaper of record for New Zealand. It has the largest newspaper circulation of all newspapers in New Zealand, peaking at over 200,000 copies in 2006, although circulation of the daily ''Herald'' had declined to 100,073 copies on average by September 2019. Its main circulation area is the Auckland region. It is also delivered to much of the upper North Island including Northland, Waikato and King Country. History ''The New Zealand Herald'' was founded by William Chisholm Wilson, and first published on 13 November 1863. Wilson had been a partner with John Williamson in the ''New Zealander'', but left to start a rival daily newspaper as he saw a business opportunity with Auckland's rapidly growing population. He had also split with Williamson because Wilson supported the war against the Māori (which the ''Herald'' termed "the ...
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NZPA
The New Zealand Press Association (NZPA) was a news agency that existed from 1879 to 2011 and provided national and international news to the media of New Zealand. The largest news agency in the country, it was founded as the United Press Association in 1879, and became the New Zealand Press Association in 1942. Following Fairfax New Zealand's withdrawal from NZPA in April 2011, NZPA told staff that it would be wound up over the next four to six months, and ceased operation on 31 August 2011. NZPA was superseded by three new services, all Australian-owned: APNZ (on-going), Fairfax New Zealand News (on-going as Stuff), and NZ Newswire (folded in April 2018). History Daily and Sunday newspapers owned by APN News & Media, Fairfax New Zealand, Allied Press, Ashburton Guardian, The Gisborne Herald, The Wairoa Star Ltd, Whakatane Beacon and the Westport News were members of NZPA. Until January 2006, member newspapers were obliged by contract to supply their home town news copy to N ...
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Kapiti Fine Foods Ltd
Kapiti Fine Foods Ltd is a New Zealand company that produces dairy products such as cheeses and ice cream. It takes its name from its original site at Lindale on the Kapiti Coast. It was founded in 1984 and has factories in Paraparaumu and Palmerston North. It has been owned by Fonterra since 2005. History Kapiti was founded in 1984 by Ross McCallum and Neville McNaughton as a small cheese shop and factory at Lindale Tourist Complex on the Kapiti Coast. The shop and factory initially employed only one full-time employee, with help from a number of part-time employees. By 2002 the company had 150 employees and retail outlets in Auckland, Christchurch and Lindale, assisted by an expansion of production facilities in 1997, and consistent annual growth. On 15 November 2005, Fonterra agreed to purchase Kapiti Fine Foods Ltd from its previous owner, Foodstuffs Food is any substance consumed by an organism for nutritional support. Food is usually of plant, animal, or funga ...
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