Cramer-Krasselt
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Cramer-Krasselt
Cramer-Krasselt is an American integrated marketing and communications agency. It is the second-largest independent advertising agency in the United States according to ''Advertising Age'' in terms of revenue and is probably best known for its ads for Corona Beer, Porsche, Tropicana and Careerbuilder.com. Formation and overview The agency was founded in 1898 in Milwaukee by Fred "Cody" Cramer and William Krasselt. They relocated their headquarters to Chicago in the mid-1980s, where it remains as of 2022. Other offices include New York and Milwaukee. Clients include Cat's Pride, Corona Extra, Cintas, Pacifico Beer, Porsche, Tropicana, and others. In 2011, they took on the $50M account for Cedar Fair, the company that owns Knott's Berry Farm Knott's Berry Farm is a theme park located in Buena Park, California, owned and operated by Cedar Fair. In 2015, it was the twelfth-most-visited theme park in North America and averages approximately 4 million visitors per year. It featur ...
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Milwaukee
Milwaukee ( ), officially the City of Milwaukee, is both the most populous and most densely populated city in the U.S. state of Wisconsin and the county seat of Milwaukee County. With a population of 577,222 at the 2020 census, Milwaukee is the 31st largest city in the United States, the fifth-largest city in the Midwestern United States, and the second largest city on Lake Michigan's shore behind Chicago. It is the main cultural and economic center of the Milwaukee metropolitan area, the fourth-most densely populated metropolitan area in the Midwest. Milwaukee is considered a global city, categorized as "Gamma minus" by the Globalization and World Cities Research Network, with a regional GDP of over $102 billion in 2020. Today, Milwaukee is one of the most ethnically and culturally diverse cities in the U.S. However, it continues to be one of the most racially segregated, largely as a result of early-20th-century redlining. Its history was heavily influenced ...
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Advertising Agencies Of The United States
Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a specific good or service, but there are wide range of uses, the most common being the commercial advertisement. Commercial advertisements often seek to generate increased consumption of their products or services through "branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as direct-response advertising. Non-commercial entities that advertise more than consumer products or services include political parties, interest groups, religious organizations and governmental agencies. Non-profit organizations may use free modes of persuasion, such as a public service announcement. Advertising may also help to reassure employees ...
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Knott's Berry Farm
Knott's Berry Farm is a theme park located in Buena Park, California, owned and operated by Cedar Fair. In 2015, it was the twelfth-most-visited theme park in North America and averages approximately 4 million visitors per year. It features 40 rides including roller coasters A roller coaster, or rollercoaster, is a type of amusement ride that employs a form of elevated railroad track designed with tight turns, steep slopes, and sometimes inversions. Passengers ride along the track in open cars, and the rides are ..., Family-friendly, family rides, dark rides, and water rides. The park began in the 1923s as a roadside berry stand run by Walter Knott along California State Route 39, State Route 39 in California. By the 1940s, a restaurant, several shops, and other attractions had been constructed on the property to entertain a growing number of visitors, including a replica ghost town. The site continued its transformation into a modern amusement park over the next two de ...
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Cedar Fair
Cedar Fair, L.P., formally Cedar Fair Entertainment Company, is a publicly traded master limited partnership headquartered at its Cedar Point amusement park in Sandusky, Ohio. The company owns and operates eleven amusement parks, nine included-with-admission outdoor waterparks, four separate-admission outdoor water parks, one indoor water park, and fourteen hotels/lodging in the US and Canada. History Cedar Point amusement park began as a bathing beach resort in the 1870s, and its growing popularity as a recreational destination led to the formation of Cedar Point Pleasure Resort Company in 1887. The company was founded with the purpose of expanding the resort commercially. An economic depression in the 1890s threatened the resort's future, however. A newly formed business, Cedar Point Pleasure Resort Company of Indiana led by George Arthur Boeckling, purchased Cedar Point for $256,000 in 1897. It was later reorganized as the G.A. Boeckling Company. The resort thrived under Boec ...
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Pacífico (beer)
Cerveza Pacífico Clara, better known as Pacífico, is a Mexican pilsner-style beer. Cerveza Pacífico is named so because the Pacífico brewery is located in the Pacific Ocean port city of Mazatlán, in the state of Sinaloa, México. History It was first brewed in 1900 when three Germans, Jorge Claussen, Germán Evers and Emilio Radostits opened a brewery, the ''Cerveceria del Pacífico'', in Mazatlán. Its label includes a picture depicting a lifesaver encircling a ship's anchor superimposed over the port's lighthouse hill, known locally as "Cerro del Crestón." In Mazatlán, the beer is available in four different size bottles: "cuartitos" (6 fl. oz), "medias" (12 fl. oz.), "ballenas" (32 fl. oz.) and "Ballenón" (1.2 L). Alcohol content: 4.5 percent. "Clara" means clear, blonde, as opposed to "oscura" (dark). The Pacífico brewery was bought by Mexican brewing giant Grupo Modelo in 1954, which was later acquired by the Belgian-Brazilian Anheuser-Busch InBev company. the ...
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Cintas
Cintas Corporation () is an American corporation headquartered in Mason, Ohio which provides a range of products and services to businesses including uniforms, mats, mops, cleaning and restroom supplies, first aid and safety products, fire extinguishers and testing, and safety courses. Cintas is a publicly held company traded on the Nasdaq Global Select Market under the symbol CTAS and is a component of the Standard & Poor's 500 Index. The company is one of the largest in the industry with over 40,000 employees in 2020. In 2020, the company reported $7.09 billion in total revenue. History Early company years Cintas Corporation began in 1929 as the Acme Industrial Laundry Company by Richard (Doc) Farmer and Amelia Farmer. They collected old, used rags from factories, laundered them, and sold them back to businesses. In the early 1940s, Doc’s son Hershell, took over and replaced the old rags with shop towels, becoming a service company. By then, the company’s name had chang ...
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Milwaukee Business Journal
American City Business Journals, Inc. (ACBJ) is an American newspaper publisher based in Charlotte, North Carolina. ACBJ publishes The Business Journals, which contains local business news for 44 markets in the United States, Hemmings Motor News, Street & Smith's Sports Business Daily, and Inside Lacrosse. The company is owned by Advance Publications. The company receives revenue from display advertising and classified advertising in its weekly newspaper and online advertising on its website and from a subscription business model. The bizjournals.com website contains local business news from various cities in the United States, along with an archive that contains more than 5 million business news articles published since 1996. As of August 2021, it receives over 3.6 million readers each week. History The company was founded in 1982 by Mike Russell with the launch of the Kansas City Business Journal. In 1985, the company became a public company via an initial public offering and ...
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New York City
New York, often called New York City or NYC, is the List of United States cities by population, most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the List of United States cities by population density, most densely populated major city in the United States, and is more than twice as populous as second-place Los Angeles. New York City lies at the southern tip of New York (state), New York State, and constitutes the geographical and demographic center of both the Northeast megalopolis and the New York metropolitan area, the largest metropolitan area in the world by urban area, urban landmass. With over 20.1 million people in its metropolitan statistical area and 23.5 million in its combined statistical area as of 2020, New York is one of the world's most populous Megacity, megacities, and over 58 million people live within of the city. New York City is a global city, global Culture of New ...
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Careerbuilder
CareerBuilder is an employment website founded in 1995 with offices in the United States, Canada, Europe, and Asia. In 2008, it had the largest market share among online employment websites in the United States, where it was founded. CareerBuilder.com provides labor market information, talent management software, and other recruitment related services. The company is owned by investment firm Apollo Global Management. International scope CareerBuilder operates sites in 23 countries outside the U.S., and has a presence in over 60 markets. In 2011, CareerBuilder acquired JobsCentral in Singapore and JobScout24 in Germany. In 2014, CareerBuilder acquired recruiting technology company Broadbean in the U.K. CareerBuilder also owns and operates several websites under the CareerBuilder name in various countries including CareerBuilder.ca in Canada, CareerBuilder.fr in France, Jobs.de in Germany, CareerBuilder.co.in in India, CareerBuilder.se in Sweden and CareerBuilder.co.uk in the Uni ...
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Chicago
(''City in a Garden''); I Will , image_map = , map_caption = Interactive Map of Chicago , coordinates = , coordinates_footnotes = , subdivision_type = Country , subdivision_name = United States , subdivision_type1 = State , subdivision_type2 = Counties , subdivision_name1 = Illinois , subdivision_name2 = Cook and DuPage , established_title = Settled , established_date = , established_title2 = Incorporated (city) , established_date2 = , founder = Jean Baptiste Point du Sable , government_type = Mayor–council , governing_body = Chicago City Council , leader_title = Mayor , leader_name = Lori Lightfoot ( D) , leader_title1 = City Clerk , leader_name1 = Anna Valencia ( D) , unit_pref = Imperial , area_footnotes = , area_tot ...
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Tropicana Products
Tropicana Brands (''pronounced as'' traa·puh·ka·nuh) is a former American fruit-based beverage company. It was founded in 1947 by Anthony T. Rossi in Bradenton, Florida. Between 1998 and 2021 it was a subsidiary of PepsiCo, but in August 2021, 61% of Tropicana was sold along with the rest of PepsiCo's juice brand portfolio for $3.3 billion to PAI Partners. PepsiCo retained the remaining 39% of ownership. History Anthony T. Rossi Anthony T. Rossi was born in Sicily and studied until high school. He immigrated to the United States in 1921 at the age of 21 years. He drove a taxi, was a grocer in New York, then worked as a farmer in Virginia, and then moved to Florida in 1940 where he farmed and was a restaurateur. His first involvement with the Florida citrus industry was fresh fruit gift boxes sold by Macy's and Gimbels department stores in New York City, New York. In 1947, Rossi settled in Palmetto, Florida and began packing fruit gift boxes and jars of sectioned fruit fo ...
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