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Clunk Click
"Clunk Click Every Trip" is the slogan of a series of British public information films, commencing in the summer of 1970 presented by Shaw Taylor, then in January 1971, starring Jimmy Savile. The BBC adapted Savile's slogan for the title of his Saturday night variety show beginning in 1973. The slogan was introduced during the previous campaign, fronted by Shaw Taylor and featuring the slogan "Your seatbelt is their security". However, it was the onomatopoeia used by Taylor to describe the act of closing the door and fastening a seatbelt which proved the most memorable aspect of the campaign, and so it was upgraded to act as the slogan when the films moved into colour. The advertisements highlighted the dangers of traffic collisions and reminded drivers that the first thing they should do after closing the door ("Clunk") is fasten their seatbelt ("Click"). These advertisements, which included graphic sequences of drivers being thrown through the windscreen and, in one Savile-ho ...
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Public Information Film
Public information films (PIFs) are a series of government-commissioned short films, shown during television advertising breaks in the United Kingdom. The name is sometimes also applied, ''faute de mieux'', to similar films from other countries, but the US equivalent is the public service announcement (PSA). Public information films were common place in the 1950s till the 2000s however became obsolete with the closure of the COI (Central Office of Information). Subjects The films advise the public on what to do in a multitude of situations ranging from crossing the road to surviving a nuclear attack. They are sometimes thought to concern only topics related to safety, but there are PIFs on many other subjects, including animal cruelty, protecting the environment, crime prevention, how to vote at a general election or how to fill in a census form. Many of these films were aimed at children and were shown during breaks in children's programmes during holidays and at weekends. Ma ...
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Shaw Taylor
Eric Stanley Taylor (26 October 1924 – 17 March 2015), known professionally as Shaw Taylor, was a British actor and television presenter, best known for presenting the long-running five-minute crime programme ''Police 5''. Early life and career Taylor served in the RAF and trained at RADA. He then acted on stage in the West End and on tour. He was an announcer for Associated TeleVision (ATV) when the normal announcer was not available. He then had a variety of acting roles in film and television from the 1950s onwards, and presented various game shows including ''Password'', '' Tell the Truth'', ''Dotto'', ''This Is Your Chance'' and ''The Law Game'' (BBC Radio 2). In the early 1960s, Taylor and Muriel Young co-hosted a music programme on Radio Luxembourg, ''The Friday Spectacular''. Between 1960 and 1962, Taylor presented the quiz show ''Pencil and Paper''. In 1970, Taylor was the original presenter of the ''Clunk Click'' public information films. In 1972, he presented a ...
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Jimmy Savile
Sir James Wilson Vincent Savile (; 31 October 1926 – 29 October 2011) was an English DJ, television and radio personality who hosted BBC shows including ''Top of the Pops'' and '' Jim'll Fix It''. During his lifetime, he was well known in the United Kingdom for his eccentric image and his charitable work. After his death, hundreds of allegations of sexual abuse made against him were investigated, leading the police to conclude that he had been a predatory sex offender and possibly one of Britain's most prolific. quoting the head of the NSPCC ("It's now looking possible that Jimmy Savile was one fthe most prolific sex offenders the NSPCC has ever come across") and police ("We are dealing with alleged abuse on an unprecedented scale. The profile of this operation has empowered a staggering number of victims to come forward ... Police previously said Savile's alleged catalogue of sex abuse could have spanned six decades"). There had been allegations during his lifetim ...
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Public Service Announcement
A public service announcement (PSA) is a message in the public interest disseminated by the media without charge to raise public awareness and change behavior. In the UK, they are generally called a public information film (PIF); in Hong Kong, they are known as an announcement in the public interest (API). History The earliest public service announcements (in the form of moving pictures) were made before and during the Second World War years in both the UK and the US. In the UK, amateur actor Richard Massingham set up Public Relationship Films Ltd in 1938 as a specialist agency for producing short educational films for the public. In the films, he typically played a bumbling character who was slightly more stupid than average and often explained the message of the film by demonstrating the risks if it was ignored. The films covered topics such as how to cross the road, how to prevent the spread of diseases, how to swim, and how to drive without causing the road to be unsafe f ...
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Seat Belt Legislation
Seat belt legislation requires the fitting of seat belts to motor vehicles and the wearing of seat belts by motor vehicle occupants to be mandatory. Laws requiring the fitting of seat belts to cars have in some cases been followed by laws mandating their use, with the effect that thousands of deaths on the road have been prevented. Different laws apply in different countries to the wearing of seat belts. National comparisons Australia In Australia, after the introduction of mandatory front outboard mounting points in 1964, the use of seat belts by all vehicle passengers was made compulsory in the states of Victoria and South Australia in 1970 and 1971, respectively. By 1973, the use of fitted seat belts by vehicle occupants was made compulsory for the rest of Australia and some other countries during the 1970s and 1980s. The subsequent dramatic decline in road deaths is generally because of seat belt laws and subsequent road safety campaigns. Seat belts are not required for bus oc ...
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Automotive Safety
Automotive safety is the study and practice of design, construction, equipment and regulation to minimize the occurrence and consequences of traffic collisions involving motor vehicles. Road traffic safety more broadly includes roadway design. One of the first formal academic studies into improving motor vehicle safety was by Cornell Aeronautical Laboratory of Buffalo, New York. The main conclusion of their extensive report is the crucial importance of seat belts and padded dashboards. However, the primary vector of traffic-related deaths and injuries is the disproportionate mass and velocity of an automobile compared to that of the predominant victim, the pedestrian. According to the World Health Organization (WHO), 80% of cars sold in the world are not compliant with main safety standards. Only 40 countries have adopted the full set of the seven most important regulations for car safety. In the United States, a pedestrian is injured by a motor vehicle every 8 minutes, ...
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British Advertising Slogans
British may refer to: Peoples, culture, and language * British people, nationals or natives of the United Kingdom, British Overseas Territories, and Crown Dependencies. ** Britishness, the British identity and common culture * British English, the English language as spoken and written in the United Kingdom or, more broadly, throughout the British Isles * Celtic Britons, an ancient ethno-linguistic group * Brittonic languages, a branch of the Insular Celtic language family (formerly called British) ** Common Brittonic, an ancient language Other uses *''Brit(ish)'', a 2018 memoir by Afua Hirsch *People or things associated with: ** Great Britain, an island ** United Kingdom, a sovereign state ** Kingdom of Great Britain (1707–1800) ** United Kingdom of Great Britain and Ireland (1801–1922) See also * Terminology of the British Isles * Alternative names for the British * English (other) * Britannic (other) * British Isles * Brit (other) * B ...
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Public Information Films
Public information films (PIFs) are a series of government-commissioned short films, shown during television advertising breaks in the United Kingdom. The name is sometimes also applied, ''faute de mieux'', to similar films from other countries, but the US equivalent is the public service announcement (PSA). Public information films were common place in the 1950s till the 2000s however became obsolete with the closure of the COI (Central Office of Information). Subjects The films advise the public on what to do in a multitude of situations ranging from crossing the road to surviving a nuclear attack. They are sometimes thought to concern only topics related to safety, but there are PIFs on many other subjects, including animal cruelty, protecting the environment, crime prevention, how to vote at a general election or how to fill in a census form. Many of these films were aimed at children and were shown during breaks in children's programmes during holidays and at weekends. ...
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1971 In The United Kingdom
Events from the year 1971 in the United Kingdom. The year was marked by the introduction of decimal currency. Incumbents * Monarch – Elizabeth II * Prime Minister – Edward Heath (Conservative) * Parliament – 45th Events January * 1 January – The Divorce Reform Act 1969 came into effect, allowing couples to divorce after a separation of two years (five if only one of them agrees). A divorce can also be granted on the grounds that the marriage has irretrievably broken down, and it is not essential for either partner to prove "fault". It was revealed on 19 January 1972 that the number of divorces in Britain during 1971 exceeded 100,000 for the first time. * 2 January – Ibrox disaster: a stairway crush at the Rangers vs. Celtic football match at Ibrox Stadium in Glasgow killed 66 and left many more injured. * 3 January – BBC Open University broadcasts began. * 8 January – Tupamaros kidnapped Geoffrey Jackson, British ambassador to Uruguay, in Montevideo; they kep ...
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1971 Neologisms
* The year 1971 had three partial solar eclipses (Solar eclipse of February 25, 1971, February 25, Solar eclipse of July 22, 1971, July 22 and Solar eclipse of August 20, 1971, August 20) and two total lunar eclipses (February 1971 lunar eclipse, February 10, and August 1971 lunar eclipse, August 6). The world population increased by 2.1% this year, the highest increase in history. Events January * January 2 – 66 people are killed and over 200 injured 1971 Ibrox disaster, during a crush in Glasgow, Scotland. * January 5 – The first ever One Day International cricket match is played between Australia and England at the Melbourne Cricket Ground. * January 8 – Tupamaros kidnap Geoffrey Jackson, British ambassador to Uruguay, in Montevideo, keeping him captive until September. * January 9 – Uruguayan president Jorge Pacheco Areco demands emergency powers for 90 days due to kidnappings, and receives them the next day. * January 12 – The landmark United ...
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