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Column Inch
A column inch was the standard measurement of the amount of content in published works that use multiple columns per page. A column inch is a unit of space one column wide by high. A newspaper page Newspaper pages are laid out on a grid that consists of a margin on 4 sides, a number of vertical columns and space in between columns, called gutters. Broadsheet newspaper pages in the United States usually have 6-9 columns, while tabloid sized publications have 5 columns. Column width In the United States, a common newspaper column measurement is about 11 picas wide —about —though this measure varies from paper to paper and in other countries. The examples in this article follow this assumption for illustrative purposes only. Column inches and advertising Newspapers sell advertising space on a page to retail advertisers, advertising agencies and other media buyers. Newspapers publish a "per column inch" rate based on their circulation and demographic figures. Generally, the ...
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Measurement
Measurement is the quantification of attributes of an object or event, which can be used to compare with other objects or events. In other words, measurement is a process of determining how large or small a physical quantity is as compared to a basic reference quantity of the same kind. The scope and application of measurement are dependent on the context and discipline. In natural sciences and engineering, measurements do not apply to nominal properties of objects or events, which is consistent with the guidelines of the ''International vocabulary of metrology'' published by the International Bureau of Weights and Measures. However, in other fields such as statistics as well as the social and behavioural sciences, measurements can have multiple levels, which would include nominal, ordinal, interval and ratio scales. Measurement is a cornerstone of trade, science, technology and quantitative research in many disciplines. Historically, many measurement systems existed f ...
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Multiplication Sign
The multiplication sign, also known as the times sign or the dimension sign, is the symbol , used in mathematics to denote the multiplication operation and its resulting product. While similar to a lowercase X (), the form is properly a four-fold rotationally symmetric saltire. History The earliest known use of the symbol to represent multiplication appears in an anonymous appendix to the 1618 edition of John Napier's . This appendix has been attributed to William Oughtred, who used the same symbol in his 1631 algebra text, , stating:"Multiplication of species .e. unknownsconnects both proposed magnitudes with the symbol 'in' or : or ordinarily without the symbol if the magnitudes be denoted with one letter." Two earlier uses of a notation have been identified, but do not stand critical examination. Uses In mathematics, the symbol × has a number of uses, including * Multiplication of two numbers, where it is read as "times" or "multiplied by" * Cross product of two vect ...
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Inch
Measuring tape with inches The inch (symbol: in or ″) is a unit of length in the British imperial and the United States customary systems of measurement. It is equal to yard or of a foot. Derived from the Roman uncia ("twelfth"), the word ''inch'' is also sometimes used to translate similar units in other measurement systems, usually understood as deriving from the width of the human thumb. Standards for the exact length of an inch have varied in the past, but since the adoption of the international yard during the 1950s and 1960s the inch has been based on the metric system and defined as exactly 25.4 mm. Name The English word "inch" ( ang, ynce) was an early borrowing from Latin ' ("one-twelfth; Roman inch; Roman ounce"). The vowel change from Latin to Old English (which became Modern English ) is known as umlaut. The consonant change from the Latin (spelled ''c'') to English is palatalisation. Both were features of Old English phonology; see and ...
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Infographic
Infographics (a clipped compound of "information" and "graphics") are graphic visual representations of information, data, or knowledge intended to present information quickly and clearly.Doug Newsom and Jim Haynes (2004). ''Public Relations Writing: Form and Style''. p.236. They can improve cognition by utilizing graphics to enhance the human visual system's ability to see patterns and trends.Card, S. (2009). Information visualization. In A. Sears & J. A. Jacko (Eds.), Human-Computer Interaction: Design Issues, Solutions, and Applications (pp. 510-543). Boca Raton, FL: CRC Press. Similar pursuits are information visualization, data visualization, statistical graphics, information design, or information architecture. Infographics have evolved in recent years to be for mass communication, and thus are designed with fewer assumptions about the readers' knowledge base than other types of visualizations. Isotypes are an early example of infographics conveying information quickly ...
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Photograph
A photograph (also known as a photo, image, or picture) is an image created by light falling on a photosensitive surface, usually photographic film or an electronic image sensor, such as a CCD or a CMOS chip. Most photographs are now created using a smartphone/camera, which uses a lens to focus the scene's visible wavelengths of light into a reproduction of what the human eye would see. The process and practice of creating such images is called photography. Etymology The word ''photograph'' was coined in 1839 by Sir John Herschel and is based on the Greek φῶς (''phos''), meaning "light," and γραφή (''graphê''), meaning "drawing, writing," together meaning "drawing with light." History The first permanent photograph, a contact-exposed copy of an engraving, was made in 1822 using the bitumen-based " heliography" process developed by Nicéphore Niépce. The first photographs of a real-world scene, made using a camera obscura, followed a few years later at Le G ...
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Stringer (journalism)
In journalism, a stringer is a freelance journalist, photographer, or videographer who contributes reports, photos, or videos to a news organization on an ongoing basis but is paid individually for each piece of published or broadcast work. As freelancers, stringers do not receive a regular salary and the amount and type of work is typically at their discretion. However, stringers often have an ongoing relationship with one or more news organizations, to which they provide content on particular topics or locations when the opportunities arise. The term is typically confined to news industry jargon. In print or in broadcast terms, stringers are sometimes referred to as correspondents or contributors; at other times, they may not receive any public recognition for the work they have contributed. A reporter or photographer can "string" for a news organization in a number of different capacities and with varying degrees of regularity, so that the relationship between the organizatio ...
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Paste Up
Paste is a term for any very thick viscous fluid. It may refer to: Science and technology * Adhesive or paste ** Wallpaper paste ** Wheatpaste, A liquid adhesive made from vegetable starch and water * Paste (rheology), a substance that behaves as a solid and a liquid depending on applied load * Paste gem, a diamond simulant made from rock crystal, glass, or acrylic Computing * Paste (Unix), a Unix command line utility which is used to join files horizontally * Paste, a presentation program designed by FiftyThree * Cut, copy, and paste, related commands that offer a UI interaction technique for digital transfer from a source to a destination * Python Paste, a set of utilities for web development in Python Arts, entertainment and media * ''Paste'' (magazine), a monthly music and entertainment digital magazine * "Paste" (story), a 5,800-word short story by Henry James * ''Paste'' (album), an album by punk rock band Alien Father Food * Paste (food), a Semi-liquid colloidal su ...
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Phototypesetting
Phototypesetting is a method of setting type. It uses photography to make columns of type on a scroll of photographic paper. It has been made obsolete by the popularity of the personal computer and desktop publishing (digital typesetting). The first phototypesetters quickly project light through a film negative of an individual character in a font, then through a lens that magnifies or reduces the size of the character onto photographic paper or film, which is collected on a spool in a light-proof canister. The paper or film is then fed into a processor, a machine that pulls the paper or film strip through two or three baths of chemicals, from which it emerges ready for paste-up or film make-up. Later phototypesetting machines used other methods, such as displaying a digitised character on a CRT screen. Phototypesetting offered numerous advantages over metal type, including the lack of need to keep heavy metal type and matrices in stock, the ability to use a much wider ran ...
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Linotype Machine
The Linotype machine ( ) is a "line casting" machine used in printing; manufactured and sold by the former Mergenthaler Linotype Company and related It was a hot metal typesetting system that cast lines of metal type for individual uses. Linotype became one of the mainstay methods to set type, especially small-size body text, for newspapers, magazines, and posters from the late 19th century to the 1970s and 1980s, when it was largely replaced by phototypesetting and digital typesetting. The name of the machine comes from the fact that it produces an entire line of metal type at once, hence a ''line-o'-type''. It was a significant improvement over the previous industry standard of manual, letter-by-letter typesetting using a composing stick and shallow subdivided trays, called "cases". The Linotype machine operator enters text on a 90-character keyboard. The machine assembles ''matrices'', which are molds for the letter forms, in a line. The assembled line is then cast ...
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Ad Hoc
Ad hoc is a Latin phrase meaning literally 'to this'. In English, it typically signifies a solution for a specific purpose, problem, or task rather than a generalized solution adaptable to collateral instances. (Compare with '' a priori''.) Common examples are ad hoc committees and commissions created at the national or international level for a specific task. In other fields, the term could refer to, for example, a military unit created under special circumstances (see '' task force''), a handcrafted network protocol (e.g., ad hoc network), a temporary banding together of geographically-linked franchise locations (of a given national brand) to issue advertising coupons, or a purpose-specific equation. Ad hoc can also be an adjective describing the temporary, provisional, or improvised methods to deal with a particular problem, the tendency of which has given rise to the noun ''adhocism''. Styling Style guides disagree on whether Latin phrases like ad hoc should be italici ...
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Double Truck
Double truck refers to a pair of facing pages, usually in a newspaper or magazine A magazine is a periodical publication, generally published on a regular schedule (often weekly or monthly), containing a variety of content. They are generally financed by advertising, purchase price, prepaid subscriptions, or by a combinatio ..., with content that stretches over both pages. In most newspapers and magazines, the booklet-like format is accomplished by folding large sheets of paper in half. This allows the pages to be opened like a book. Sometimes, usually only in magazines, the pages are stapled or stitched at the fold to hold the pages together. Under this technique, each sheet of paper is actually four separate pages of the finished product. Two pages appear next to each other on the front of the sheet, with the other two likewise on the reverse side. Each time an additional sheet is added, the publication gains four additional pages. Because of this, most newspapers and pu ...
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Column (typography)
In typography, a column is one or more vertical blocks of content positioned on a page, separated by gutters (vertical whitespace) or rules (thin lines, in this case vertical). Columns are most commonly used to break up large bodies of text that cannot fit in a single block of text on a page. Additionally, columns are used to improve page composition and readability. Newspapers very frequently use complex multi-column layouts to break up different stories and longer bodies of texts within a story. Column can also more generally refer to the vertical delineations created by a typographic grid system which type and image may be positioned. In page layout, the whitespace on the outside of the page (bounding the first and last columns) are known as margins; the gap between two facing pages is also considered a gutter, since there are columns on both sides. (Any gutter can also be referred to as a margin, but exterior and horizontal margins are not gutters.) In some cases, column nu ...
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