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Chocolate Log
Mekupelet ( he, מקופלת) (sold in English-speaking markets as Chocolate Log) is a bar of thinly folded milk chocolate produced in Israel since 1935 by Elite, now a subdivision of the Strauss Group. The Hebrew name means "folded". It is known for its crumbliness and thin flakes and has been compared to the British chocolate bar known as Cadbury Flake. Mekupelet is exported to overseas markets. Mekupelet is also produced in a 'Mehadrin' version through the Magadim factory of the Strauss Group. History In 1992 the motto "down to the last crumb" was launched. Variations Several varieties of Mekupelet have been produced over the years, including: * dark chocolate * white chocolate * mini-version * extended length (XL) * blue and white, to celebrate Israel's 55th year of existence References

1935 establishments in Mandatory Palestine Chocolate bars Israeli confectionery {{Israel-stub ...
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Israel
Israel (; he, יִשְׂרָאֵל, ; ar, إِسْرَائِيل, ), officially the State of Israel ( he, מְדִינַת יִשְׂרָאֵל, label=none, translit=Medīnat Yīsrāʾēl; ), is a country in Western Asia. It is situated on the southeastern shore of the Mediterranean Sea and the northern shore of the Red Sea, and shares borders with Lebanon to the north, Syria to the northeast, Jordan to the east, and Egypt to the southwest. Israel also is bordered by the Palestinian territories of the West Bank and the Gaza Strip to the east and west, respectively. Tel Aviv is the economic and technological center of the country, while its seat of government is in its proclaimed capital of Jerusalem, although Israeli sovereignty over East Jerusalem is unrecognized internationally. The land held by present-day Israel witnessed some of the earliest human occupations outside Africa and was among the earliest known sites of agriculture. It was inhabited by the Canaanites ...
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Dessert Bar
Dessert is a course that concludes a meal. The course consists of sweet foods, such as confections, and possibly a beverage such as dessert wine and liqueur. In some parts of the world, such as much of Greece and West Africa, and most parts of China, there is no tradition of a dessert course to conclude a meal. The term ''dessert'' can apply to many confections, such as biscuits, cakes, cookies, custards, gelatins, ice creams, pastries, pies, puddings, macaroons, sweet soups, tarts, and fruit salad. Fruit is also commonly found in dessert courses because of its naturally occurring sweetness. Some cultures sweeten foods that are more commonly savory to create desserts. Etymology The word "dessert" originated from the French word ''desservir,'' meaning "to clear the table". Its first known use in English was in 1600, in a health education manual entitled ''Naturall and artificial Directions for Health'', written by William Vaughan. In his book ''Sweet Invention: ...
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Milk Chocolate
Milk chocolate is a solid chocolate confectionery containing cocoa, sugar and milk. Chocolate was originally sold and consumed as a beverage in pre-Columbian times, and upon its introduction to Western Europe. Major milk chocolate producers include Ferrero, Hershey, Mondelez, Mars and Nestlé. Between them, they are responsible for over half of the chocolate sold worldwide. Although four-fifths of all milk chocolate is sold in the United States and Europe, increasingly large amounts are consumed in China and Latin America. While taste and texture have been key to its success, milk chocolate has also historically been promoted as a healthy food, particularly for children. Recent evidence has shown that it may provide antioxidant health benefits. The word ''chocolate'' arrived in the English language about 1600, but initially described dark chocolate. The first use of the term "milk chocolate" was for a beverage brought to London from Jamaica in 1687, but it was not until the Sw ...
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Milk Chocolate
Milk chocolate is a solid chocolate confectionery containing cocoa, sugar and milk. Chocolate was originally sold and consumed as a beverage in pre-Columbian times, and upon its introduction to Western Europe. Major milk chocolate producers include Ferrero, Hershey, Mondelez, Mars and Nestlé. Between them, they are responsible for over half of the chocolate sold worldwide. Although four-fifths of all milk chocolate is sold in the United States and Europe, increasingly large amounts are consumed in China and Latin America. While taste and texture have been key to its success, milk chocolate has also historically been promoted as a healthy food, particularly for children. Recent evidence has shown that it may provide antioxidant health benefits. The word ''chocolate'' arrived in the English language about 1600, but initially described dark chocolate. The first use of the term "milk chocolate" was for a beverage brought to London from Jamaica in 1687, but it was not until the Sw ...
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Strauss Group
Strauss Group Ltd. ( he, שטראוס גרופ בע״מ), formerly known as Strauss-Elite (), is among the largest food products manufacturers in Israel. Strauss Group focuses on dairy products, coffee, water, snacks, salads, and dips. Its subsidiary Strauss Coffee is a leading coffee company in Eastern Europe and Brazil. The Group has 15,000 employees worldwide, is active in more than 20 countries. Strauss has collaborations with Danone, PepsiCo, Haier and Virgin. History 1918–1933: Candy business in Russia and Latvia Eliyahu Fromenchenko (also spelled Fromchenko), a Russian Jew, with his family launched a candy business in 1918 after preparing confections in his home kitchen. Fleeing the economic and political chaos that followed the rise of Communism in the Soviet Union, he moved to Latvia and in 1924 merged into Laima in Riga. In 1933, he sold his stakes in Laima and moved to Mandatory Palestine. 1933–2004: Elite Fromenchenko immigrated in 1933 to Palestine, boug ...
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Cadbury Flake
Flake is a British brand of chocolate bar currently manufactured by British chocolate company Cadbury consisting of thinly folded milk chocolate. The bar has a unique crumbly texture, and softens but does not melt when heated. History The original Flake product was first developed in 1920 and was discovered by chance by an employee of Cadbury's at the Bournville factory who noticed thin streams of excess chocolate falling from moulds cooled into flaky ripples. By 1930, Cadbury's was selling half-length Flake specifically for prodding into vanilla soft serve ice cream in a cone (" 99 Flakes") which was served by ice cream vendors. First sold in the UK, they would later be sold in Ireland, Australia, South Africa and other nations. The later product, Cadbury Twirl, has two Flake-style bars covered in milk chocolate. Flakes are no longer manufactured at Bournville and are now made in Dublin Ireland, and 10th of Ramadan, Egypt. Manufacturing process Cadbury refers to the exa ...
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White Chocolate
White chocolate is a confectionery typically made of sugar, milk, and cocoa butter. It is pale ivory colored, and lacks many of the compounds found in milk and dark chocolates. It is solid at room temperature because the melting point of cocoa butter, the only cocoa bean component of white, is . History In 1937, the white chocolate Galak was launched in Europe by the Swiss company Nestlé. Other companies developed their own formulas, such as that developed by Kuno Baedeker for the Merckens Chocolate Company in 1945. From about 1948 until the 1990s, Nestlé produced a white chocolate bar with almond pieces, Alpine White, for markets in the United States and Canada. Hershey began mass production of white Hershey's Kisses in the 1990s, a product that diversified during the early 21st century to include a chocolate white-dark swirl Kiss called the ''Hug''. Composition White chocolate does not contain cocoa solids, the primary non-fat constituent of conventional chocolate l ...
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1935 Establishments In Mandatory Palestine
Events January * January 7 – Italian premier Benito Mussolini and French Foreign Minister Pierre Laval conclude an agreement, in which each power agrees not to oppose the other's colonial claims. * January 12 – Amelia Earhart becomes the first person to successfully complete a solo flight from Hawaii to California, a distance of 2,408 miles. * January 13 – A plebiscite in the Territory of the Saar Basin shows that 90.3% of those voting wish to join Germany. * January 24 – The first canned beer is sold in Richmond, Virginia, United States, by Gottfried Krueger Brewing Company. February * February 6 – Parker Brothers begins selling the board game Monopoly in the United States. * February 13 – Richard Hauptmann is convicted and sentenced to death for the kidnapping and murder of Charles Lindbergh Jr. in the United States. * February 15 – The discovery and clinical development of Prontosil, the first broadly effective antibiotic, is published in ...
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Chocolate Bars
A chocolate bar (Commonwealth English) or candy bar (some dialects of American English) is a confection containing chocolate, which may also contain layerings or mixtures that include nuts, fruit, caramel, nougat, and wafers. A flat, easily breakable, chocolate bar is also called a tablet. A wide variety of chocolate bar brands are sold. A popular example is a Snickers bar, which consists of nougat mixed with caramel and peanuts, covered in milk chocolate. The first solid chocolate bar put into production was made by J. S. Fry & Sons of Bristol, England, in 1847. Cadbury began producing one in 1849. Released in 1866, a filled chocolate bar, Fry's Chocolate Cream, was the first mass-produced chocolate bar. In 1912, the Goo Goo Cluster was the first mass-produced combination bar; it included marshmallow, nougat, caramel, and roasted peanuts. In some varieties of English and food labeling standards, the term ''chocolate bar'' is reserved for bars of solid chocolate, with ''candy b ...
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