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Chex
Chex is an American brand of breakfast cereal currently manufactured by General Mills. It was originally known as Shredded Ralston, first produced in 1936 and owned by Ralston Purina of St. Louis, Missouri, then later renamed Chex in 1950. The Chex brand went with corporate spinoff Ralcorp in 1994 and was then sold to General Mills in 1997. Rival cereal company Kellogg's has the rights to the Chex brand in South Korea and Singapore. The name "Chex" reflects the square checkerboard logo of Ralston Purina. For many years, advertisements for the cereal featured the characters from Charles Schulz's ''Peanuts'' comic strip. History Chex cereal traces its lineage back to Shredded Ralston, which was first produced in 1936. One 1936 grocery store advertisement for the cereal described it as, "ready to eat, made from pure whole wheat . . . Cooked, shredded, and toasted to a delicious golden brown; new in flavor." Bite-sized Shredded Ralston was described in one early promoti ...
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Chex Quest
''Chex Quest'' is a non-violent first-person shooter video game created in 1996 and released in 1997 by Digital Café, originally intended as a Chex cereal promotion aimed at children aged 6–9 and up.Thompson, Stephanie. "WatersMolitor Promo Links Chex and AOL." '' Adweek - Midwest Edition''. 10 February 1997.Sloane, Martin.Cereal offer provides good fun" ''The Vindicator''. Wednesday August 13, 1997. C2. It is a total conversion of the more explicitly violent video game '' Doom'' (specifically '' The Ultimate Doom'' version of the game). ''Chex Quest'' won both a Golden EFFIE Award for Advertising Effectiveness and Golden Reggie Award for Promotional Achievement in 1998,Hyers, Dean. Digital Café Projects''. DeanHyers.com.Reggie Awards Case Studies: Reggie Gold Award Winners - Chex Quest'. Promotional Marketing Association. 1998. and it is known today for having been the first video game ever to be included in cereal boxes as a prize. The game's cult following has been desc ...
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Chex Mix
Chex Mix (stylized as Chex mix) is a type of snack mix that includes Chex breakfast cereal (sold by General Mills) as a major component. There are many recipes (often printed on Chex cereal boxes) for homemade Chex Mix, also known as Chex Party Mix, which predates the commercial version by thirty years. Though contents vary, the mixes generally include an assortment of Chex cereals, chips, hard breadsticks, pretzels, nuts or bagel bites. There are also commercially sold pre-made varieties of Chex Mix sold by the maker of Chex Cereals. History of Chex Party Mix Wheat Chex cereal was introduced in 1937 and Rice Chex in 1950 by Ralston Purina. In 1952 an advertisement for Chex party mix appeared in Life Magazine with a recipe that included Wheat and Rice Chex. In 1958 Corn Chex was introduced and added to the recipe. However, it was not until 1985 that pre-packaged products were introduced commercially by Ralston Purina and the trademarks registered to it. "Original Chex Par ...
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List Of Breakfast Cereals
This is a list of breakfast cereals. Many cereals are trademarked brands of large companies, such as Kellanova, WK Kellogg Co, General Mills, Malt-O-Meal, Nestlé, Quaker Oats and Post Consumer Brands, but similar equivalent products are often sold by other manufacturers and as store brands. 0-9 * 100% Natural – Quaker Oats (1972) ** 100% Natural Granola: Low Fat With Raisins ** 100% Natural Granola: Oats & Honey ** 100% Natural Granola: Oats, Honey & Raisins A *Addams Family – Ralston (1991) * All-Bran – Kellogg's (1916–present) *Almond Delight – Ralston * Alpen – Weetabix Limited *Alpen No Sugar – Weetabix Limited * Alpha-Bits – Post Cereals (1958–2021) *The Amazing Spider-Man Cereal – Kellogg's (2012) *Apple Cinnamon Oh!s – Quaker Oats (1989) *Apple Oh!s – Quaker Oats * Apple Jacks – Kellogg's (1965–present) *Apple Raisin Crisp – Kellogg's *Apple Zaps – Quaker Oats *Apple Zings – Malt-O-Meal Company *Aquaman – Funko * Atlantis: ...
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IWAD
''Doom'' WAD is the default format of package files for the video game ''Doom'' and its sequel '' Doom II: Hell on Earth'', that contain sprites, levels, and game data. WAD stands for ''Where's All the Data?''. Immediately after its release in 1993, ''Doom'' attracted a sizeable following of players who created their own mods for WAD files—packages containing new levels or graphics—and played a vital part in spawning the mod-making culture which is now commonplace for first-person shooter games. Thousands of WADs have been created for ''Doom'', ranging from single custom levels to full original games; most of these can be freely downloaded over the Internet. Several WADs have also been released commercially, and for some people the WAD-making hobby became a gateway to a professional career as a level designer. There are two types of WADs: IWADs (internal WADs) and PWADs (patch WADs). IWADs contain the data necessary to load the game, while PWADs contain additional data, su ...
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Crispix
Crispix is a brand of breakfast cereal, introduced by Kellogg's in 1983. It was created specifically to compete with Ralston Purina's Chex family of cereals, which had about $125 million in annual sales and no significant competition. By 1987, Crispix had sales of about $65 million. Its box touts its unique composition of "Crispy rice on one side, crunchy corn on the other." The cereal itself is in a hexagon shape. The two sides are made in a lattice pattern and connected only at the edges; the center is open. Crispix is kosher/parve. Manufacturing process Kellogg's has released limited information about manufacturing process that results in Crispix's unique puffed hexagon shape. According to Kellogg's, corn grits and rice are cooked separately, dried, and then rolled with a grooved roller creating a waffled appearance. The sheets of corn and rice are laid on top of each other, cut into hexagons and toasted in an oven that causes them to puff. Flavored versions A variation of ...
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General Mills
General Mills, Inc. is an American multinational corporation, multinational manufacturer and marketer of branded ultra-processed consumer foods sold through retail stores. Founded on the banks of the Mississippi River at Saint Anthony Falls in Minneapolis, the company originally gained fame for being a large flour miller. It is headquartered in Golden Valley, Minnesota, a suburb of Minneapolis. Today, the company markets many well-known North American brands, including Gold Medal flour, Annie's Homegrown, Lärabar, Cascadian Farm, Betty Crocker, Nature Valley, Totino's, Pillsbury Company, Pillsbury, Old El Paso, Häagen-Dazs, as well as breakfast cereals under the General Mills name, including Cheerios, Wheaties, Chex, Lucky Charms, Trix (cereal), Trix, Cocoa Puffs, and the monster cereals. History Washburn-Crosby Company The company can trace its history to the Minneapolis Milling Company, incorporated in 1856. The company was founded by Illinois congressman Robert Smith ...
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Puppy Chow (snack)
Puppy chow, also known as monkey munch, muddy buddies, muddy munch, reindeer chow, or doggy bag, is the name for a homemade candy made in the United States, primarily in the Midwestern States. The recipe's name and ingredients can differ depending on the version, but most recipes will typically include cereal, melted chocolate, peanut butter (or other nut butters), and powdered sugar. Nut free versions can be made using nut butter alternatives, like Notnuts or sun butter. Corn, wheat, or rice cereal can be used, usually Chex and/or Crispix. Structure Each piece of puppy chow forms around a single square of Chex or Crispix. These are coated with a mixture of melted chocolate and peanut butter. The mixture sticks readily to the textured surface of the breakfast cereal, but its high viscosity means it cannot typically fill the interior. This allows the treat to remain crunchy, as each square's interior lattice remains dry. The coated squares are then tossed in powdered sugar to ...
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Space Patrol (1950 TV Series)
''Space Patrol'' is an American science fiction adventure series set in the 30th century that was originally aimed at juvenile audiences via television, radio, and comic books. It was broadcast on ABC from March 1950 to February 1955. It soon developed a sizable adult audience, and by 1954 the program consistently ranked in the top 10 shows broadcast on a Saturday. Premise The stories followed the 30th-century adventures of Commander-in-Chief Buzz Corry ( Ed Kemmer) of the United Planets Space Patrol and his young sidekick Cadet Happy ( Lyn Osborn), as they faced interplanetary villains with diabolical schemes. The show was targeted to children, but attracted a sizable adult audience. Many episodes featured commercial tie-in merchandise, like toys and mail-order premiums, that were advertised during commercial breaks. Many of the ads for corporate sponsor Ralston Purina's Chex cereals used the show's space opera motif in their pitches. A unique feature of the TV and radio adve ...
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Shreddies
Shreddies are a breakfast cereal marketed in Canada, the United Kingdom, and Ireland. It was first produced in Canada in 1939 by Nabisco. The ''Shreddies'' brand is held by Post Consumer Brands in Canada, and Nestlé in the United Kingdom and Ireland. History In Canada, production began in 1939 at Lewis Avenue, Niagara Falls, Ontario. As of 2024, this plant was still in operation. Shreddies were produced under the Nabisco name until the brand in Canada was purchased in 1993 by Post Cereals, whose parent company in 1995 became Kraft General Foods, which sold Post to Ralcorp in 2008 and is now Post Foods Canada Corp., a unit of Post Holdings, which was spun off from Ralcorp in 2012. In the United Kingdom, the cereal was first produced by Nabisco's former UK division but was later made by Cereal Partners under the Nestlé brand at a factory in Welwyn Garden City. The factory opened in 1926 and began making Shreddies in 1953. The site was briefly owned by Rank Hovis McDou ...
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Peanuts
''Peanuts'' (briefly subtitled ''featuring Good ol' Charlie Brown'') is a print syndication, syndicated daily strip, daily and Sunday strip, Sunday American comic strip written and illustrated by Charles M. Schulz. The strip's original run extended from 1950 to 2000, continuing in reruns afterward. ''Peanuts'' is among the most popular and influential in the history of comic strips, with 17,897 strips published in all, making it "arguably the longest story ever told by one human being". At the time of Schulz's death in 2000, ''Peanuts'' ran in over 2,600 newspapers, with a readership of roughly 355 million across 75 countries, and had been translated into 21 languages. It helped to cement the Yonkoma, four-panel gag strip as the standard in the United States, and together with its merchandise earned Schulz more than $1 billion. Following successful TV and theatrical adaptations over the years, a The Peanuts Movie, movie adaptation was released by Blue Sky Studios in 20 ...
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Ralcorp
Ralcorp Holdings is an American manufacturer of various food products, including breakfast cereal, cookies, crackers, chocolate, snack foods, mayonnaise, pasta, and peanut butter. The company is based in St. Louis, Missouri. The majority of the items Ralcorp makes are private-label, store-brand products. It has over 9,000 employees. Ralcorp has its headquarters in the Bank of America Plaza in downtown St. Louis. History and description Originally part of Ralston Purina, the Ralston name was more associated with food for humans; soda crackers and a farina cereal, among other products, were marketed under this name. Ralcorp can trace its ancestry to 1898 when William H. Danforth of Purina Mills, which made animal feeds, began making breakfast cereal. He sought and received the endorsement of Webster Edgerly (Dr. Ralston) who founded the Ralstonism social movement. Ralston cereal became so successful that Purina Mills was renamed Ralston Purina in 1902. Ralston Purina a ...
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Federal Trade Commission
The Federal Trade Commission (FTC) is an independent agency of the United States government whose principal mission is the enforcement of civil (non-criminal) United States antitrust law, antitrust law and the promotion of consumer protection. It shares jurisdiction over federal civil antitrust law enforcement with the United States Department of Justice Antitrust Division, Department of Justice Antitrust Division. The agency is headquartered in the Federal Trade Commission Building in Washington, DC. The FTC was established in 1914 by the Federal Trade Commission Act of 1914, Federal Trade Commission Act, which was passed in response to the 19th-century monopolistic trust crisis. Since its inception, the FTC has enforced the provisions of the Clayton Antitrust Act of 1914, Clayton Act, a key U.S. antitrust statute, as well as the provisions of the FTC Act, et seq. Over time, the FTC has been delegated with the enforcement of additional business regulation statutes and has promul ...
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