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Chedraui - Plaza Las Américas
Chedraui (Chedraui Group) is a publicly traded Mexican grocery store and department store chain which also operates stores in the U.S. in the states of California, Arizona, New Mexico, Texas, and Nevada under the banner name El Super and stores in Texas under the banner name Fiesta Mart. It is traded on the Mexican Stock Exchange under the symbol CHEDRAUI. History Chedraui was founded in 1927 in Xalapa, Veracruz, by Lebanese immigrant Lázaro Chedraui Chaya and his wife Ana Caram. They founded towards 1920 a haberdashery in the city of Xalapa, Veracruz. Originally the business was called the Port of Beirut, clearly showing its origin, but for 1927 would adopt the name ''House Chedraui: the Only One to Trust''. In 1971 it opened the first supermarket in Xalapa, Veracruz. In 2005 it bought 29 supermarkets from Carrefour in Central and Southern Mexico. Chedraui's primary competition includes large grocers and hypermarkets such as Soriana, Walmart and Comercial Mexicana. According ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Logo De Cherdraui
A logo (abbreviation of logotype; ) is a graphic mark, emblem, or symbol used to aid and promote public identification and recognition. It may be of an abstract or figurative design or include the text of the name that it represents, as in a wordmark. In the days of hot metal typesetting, a logotype was one word cast as a single piece of type (e.g. "The" in ATF Garamond), as opposed to a Typographic ligature, ligature, which is two or more letters joined, but not forming a word. By extension, the term was also used for a uniquely set and arranged typeface or colophon (publishing), colophon. At the level of mass communication and in common usage, a company's logo is today often synonymous with its trademark or brand.Wheeler, Alina. ''Designing Brand Identity'' © 2006 John Wiley & Sons, Inc. (page 4) Etymology Online Etymology Dictionary, Douglas Harper's ''Online Etymology Dictionary'' states that the first surviving written record of the term 'logo' dates back to 1937, and ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
