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Cereal Box Prize
A cereal box prize, also known as a cereal box toy in the UK and Ireland, is a form of advertising that involves using a promotional toy or small item that is offered as an incentive to buy a particular breakfast cereal. Prizes are found inside or sometimes on the cereal box. The term "cereal box prize" is sometimes used as a broader term to also include premiums that can be ordered through the mail from an advertising promotion printed on the outside of the cereal box. Distribution Cereal box prizes and premiums have been distributed in four ways. The first, not frequently used now, was an in-store (or point-of-sale) prize that was handed to the customer with the purchase of one or more specified boxes of cereal. The second method of distribution is to include the prize in the box itself, usually outside the liner bag—often called an "in-pack promotion" in retail marketing. The third method is attaching the prize to the box - "on-pack" promotion - (as with plastic records lami ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Advertising
Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a specific good or service, but there are wide range of uses, the most common being the commercial advertisement. Commercial advertisements often seek to generate increased consumption of their products or services through "branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as direct-response advertising. Non-commercial entities that advertise more than consumer products or services include political parties, interest groups, religious organizations and governmental agencies. Non-profit organizations may use free modes of persuasion, such as a public service announcement. Advertising may also help to reassure employees ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Crater Critters
Crater Critters was a set of eight plastic toys that were made by an Australian company, Rosenhain and Lipmann and given away inside Kellogg's cereal boxes in 1968 and again in 1972. History Between 1959 and 1977, an Australian company based in Melbourne called Rosenhain and Lipmann (commonly known as R&L) designed and manufactured unique and innovative toys that became hugely popular both in Australia and overseas. R&L started out making snap-together items that worked like tiny plastic model kits that didn't need any glue and were issued in a clear glassine bag, inside Kellogg's cereal boxes. Between 1959 and 1977, over 70 different sets were released and it is estimated that about one billion R&L toys were delivered around the world.Divola, Barry (2004). Searching for Kingly Critter: a deliciously different tale of obsession and nostalgia'. Published by ABC Books, Sydney. . The most popular and collectable of any series was Crater Critters.Hall, Craig (1998). A Guide to Austra ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Doom (1993 Video Game)
''Doom'' (stylized as ''DOOM'') is a 1993 first-person shooter (FPS) game developed by id Software for MS-DOS. Players assume the role of a space marine, popularly known as Doomguy, fighting their way through hordes of invading demons from hell. Id began developing ''Doom'' after the release of their previous FPS, ''Wolfenstein 3D'' (1992)''.'' It emerged from a 3D game engine developed by John Carmack, who wanted to create a science fiction game inspired by ''Dungeons & Dragons'' and the films '' Evil Dead II'' and ''Aliens.'' The first episode, comprising nine levels, was distributed freely as shareware; the full game, with two further episodes, was sold via mail order. An updated version with an additional episode and more difficult levels, ''The Ultimate Doom'', was released in 1995 and sold at retail. ''Doom'' is one of the most significant games in video game history, frequently cited as one of the greatest games ever made. It sold an estimated 3.5 million copies by 19 ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Id Software
id Software LLC () is an American video game developer based in Richardson, Texas. It was founded on February 1, 1991, by four members of the computer company Softdisk: programmers John Carmack and John Romero, game designer Tom Hall, and artist Adrian Carmack. id Software made important technological developments in video game technologies for the PC (running MS-DOS and Windows), including work done for the '' Wolfenstein'', ''Doom'', and '' Quake'' franchises. id's work was particularly important in 3D computer graphics technology and in game engines that are used throughout the video game industry. The company was involved in the creation of the first-person shooter (FPS) genre: ''Wolfenstein 3D'' is often considered to be the first true FPS; ''Doom'' is a game that popularized the genre and PC gaming in general; and '' Quake'' was id's first true 3D FPS. On June 24, 2009, ZeniMax Media acquired the company. In 2015, they opened a second studio in Frankfurt, Germany. ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Total Conversion
Video game modding (short for "modification") is the process of alteration by players or fans of one or more aspects of a video game, such as how it looks or behaves, and is a sub-discipline of general modding. Mods may range from small changes and tweaks to complete overhauls, and can extend the replay value and interest of the game. Modding a game can also be understood as the act of seeking and installing mods to the player's game, but the act of tweaking pre-existing settings and preferences is not truly modding. Mods have arguably become an increasingly important factor in the commercial success of some games, as they add depth to the original work, and can be both fun for players playing the mods and as means of self-expression for mod developers. People can become fans of specific mods, in addition to fans of the game they are for, such as requesting features and alterations for these mods. In cases where mods are very popular, players might have to clarify that they are r ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Chex
Chex is an American brand of breakfast cereal currently manufactured by General Mills. It was originally produced and owned by Ralston Purina of St. Louis, Missouri, using the name Chex starting in 1950. The Chex brand went with corporate spinoff Ralcorp in 1994. and was then sold to General Mills in 1997. Rival cereal company Kellogg's has the rights to the Chex brand in South Korea and Singapore. The name "Chex" reflects the "checkerboard square" logo of Ralston Purina. For many years, advertisements for the cereal featured the characters from Charles Schulz's ''Peanuts'' comic strip. History Chex cereal traces its lineage back to Shredded Ralston, which was first produced in the late 1930s. One 1936 grocery store advertisement for the cereal described it as, "ready to eat, made from pure whole wheat . . . Cooked, shredded, and toasted to a delicious golden brown; new in flavor." Bite-sized Shredded Ralston was described in one early promotional article as whole whea ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Chex Quest
''Chex Quest'' is a non-violent first-person shooter video game created in 1996 by Digital Café, originally intended as a Chex cereal promotion aimed at children aged 6–9 and up.Thompson, Stephanie. "WatersMolitor Promo Links Chex and AOL." ''Adweek, Adweek - Midwest Edition''. 10 February 1997.Sloane, Martin.Cereal offer provides good fun" ''The Vindicator''. Wednesday August 13, 1997. C2. It is a total conversion modification, total conversion of the more explicitly violent video game ''Doom (1993 video game), Doom'' (specifically ''The Ultimate Doom'' version of the game). ''Chex Quest'' won both the Golden EFFIE Award for Advertising Effectiveness in 1996 and the Golden Reggie Award for Promotional Achievement in 1998,Hyers, Dean. Digital Café Projects''. DeanHyers.com.Reggie Awards Case Studies: Reggie Gold Award Winners - Chex Quest'. Promotional Marketing Association. 1998. and it is known today for having been the first video game ever to be included in Cereal box prize ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Federal Trade Commission
The Federal Trade Commission (FTC) is an independent agency of the United States government whose principal mission is the enforcement of civil (non-criminal) antitrust law and the promotion of consumer protection. The FTC shares jurisdiction over federal civil antitrust enforcement with the Department of Justice Antitrust Division. The agency is headquartered in the Federal Trade Commission Building in Washington, DC. The FTC was established in 1914 with the passage of the Federal Trade Commission Act, signed in response to the 19th-century monopolistic trust crisis. Since its inception, the FTC has enforced the provisions of the Clayton Act, a key antitrust statute, as well as the provisions of the FTC Act, et seq. Over time, the FTC has been delegated with the enforcement of additional business regulation statutes and has promulgated a number of regulations (codified in Title 16 of the Code of Federal Regulations). The broad statutory authority granted to the FTC provide ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
The Charleston Gazette
The ''Charleston Gazette-Mail'' is the only daily morning newspaper in Charleston, West Virginia. It is the product of a July 2015 merger between ''The Charleston Gazette'' and the ''Charleston Daily Mail''. The paper is one of nine owned by HD Media. History ''Charleston Gazette'' The ''Gazette'' traces its roots to 1873. At the time, it was a weekly newspaper known as the ''Kanawha Chronicle''. It was later renamed ''The Kanawha Gazette'' and the ''Daily Gazette''—before its name was officially changed to ''The Charleston Gazette'' in 1907. In 1912 it came under the control of the Chilton family, who ran it until its bankruptcy in 2018. William E. Chilton, a U.S. senator, was publisher of ''The Gazette'', as were his son, William E. Chilton II, and grandson, W. E. "Ned" Chilton III, Yale graduate and classmate/protégé of conservative columnist William F. Buckley, Jr. Ironically, the paper's opinion page, usually on the left, carried Buckley's column until Buckley's ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Daily Review
The ''Daily Review'' was a daily newspaper published in Hayward, California. Floyd L. Sparks was owner of the ''Review'' from 1944 to 1985, along with '' The Argus'' of Fremont and the ''Tri-Valley Herald''. It was last owned by Bay Area News Group-East Bay (BANG-EB), a subsidiary of MediaNews Group, which bought the paper in 1985. As of 2011, The executive editor was Kevin Keane. Proposed end of publication The newspaper was scheduled to stop publishing, with the last edition of the paper to be published on November 1, 2011. This was on the same day as the ''Oakland Tribune, Alameda Times-Star, Fremont Argus'' and ''West County Times'' were all scheduled to publish their last editions. The following day, subscribers and newspaper outlets were to get copies of the new ''East Bay Tribune'', a proposed localized edition of the ''San Jose Mercury News'', covering the areas previously served by the above-mentioned papers. This plan, proposed by ANG in mid 2011, was cancelled in Octobe ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Hayward, California
Hayward () is a city located in Alameda County, California in the East Bay subregion of the San Francisco Bay Area. With a population of 162,954 as of 2020, Hayward is the sixth largest city in the Bay Area and the third largest in Alameda County. Hayward was ranked as the 34th most populous List of municipalities in California, municipality in California. It is included in the San Francisco Bay Area Combined Statistical Area, San Francisco–Oakland–San Jose Metropolitan Statistical Area by the US Census. It is located primarily between Castro Valley, California, Castro Valley, San Leandro, California, San Leandro and Union City, California, Union City, and lies at the eastern terminus of the San Mateo-Hayward Bridge, San Mateo–Hayward Bridge. The city was devastated early in its history by the 1868 Hayward earthquake. From the early 20th century until the beginning of the 1980s, Hayward's economy was dominated by its now defunct food canning and salt production industries. ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Captain Midnight
''Captain Midnight'' (later rebranded on television as ''Jet Jackson, Flying Commando'') is a United States, U.S. adventure franchise first broadcast as a radio serial from 1938 to 1949. The character's popularity throughout the 1940s and into the mid-1950s extended to serial films (1942), a television show (1954–1956), a syndicated newspaper strip (1942 – late 1940s), and a comic book title (1942–1948). Radio origins Sponsored by the Skelly Oil Company, the Captain Midnight radio program was the creation of radio scripters Wilfred G. Moore and Robert M. Burtt, who had previously scored a success for Skelly with their boy pilot adventure serial ''The Air Adventures of Jimmie Allen''. Developed at the Blackett-Sample-Hummert, Blackett, Sample and Hummert advertising agency in Chicago, ''Captain Midnight'' began as a syndicated show on October 17, 1938, airing through the spring of 1940 on a few Midwest stations, including Chicago's WGN (AM), WGN. In 1940, Ovaltine, a produ ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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