Brush Script
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Brush Script
Brush Script is a casual connecting script typeface designed in 1942 by Robert E. Smith for the American Type Founders (ATF). The face exhibits an exuberant graphic stroke emulating the look of handwritten written letters with an ink brush. Lowercase letters are deliberately irregular to further affect the look of handwritten text. The typeface was introduced in 1942 and saw near immediate success with advertisers, retailers, and in posters. Its popularity continued through the 1950s, and waned as influence of the International Typographic Style grew in the 1960s. The typeface has regained considerable popularity for its nostalgic association with the post WW2 era. Along with Dom Casual and Mistral, it is one of the best-known casual script typefaces. Reception Brush Script was named #3 in "Least Favorite" nomination in 2007 designers' survey, conducted by Anthony Cahalan. "Least Favorite" is defined as "misused or overused", "ugly", "boring, dated, impractical or clichéd", "dis ...
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Script (typefaces)
Script typefaces are based upon the varied and often fluid stroke created by handwriting. They are generally used for display typeface, display or trade printing, rather than for extended body text in the Latin alphabet. Some Greek alphabet typefaces, especially historically, have been a closer simulation of handwriting. Styles Script typefaces are organized into highly regular formal types similar to cursive writing and looser, more casual scripts. Formal scripts A majority of formal scripts are based upon the letterforms of seventeenth and eighteenth century writing-masters like George Bickham the Elder, George Bickham, George Shelley and George Snell. The letters in their original form are generated by a quill or metal nib of a pen. Both are able to create fine and thick strokes. Typefaces based upon their style of writing appear late in the eighteenth century and early nineteenth century. Contemporary revivals of formal script faces can be seen in Kuenstler Script and Matt ...
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Robert E
The name Robert is an ancient Germanic given name, from Proto-Germanic "fame" and "bright" (''Hrōþiberhtaz''). Compare Old Dutch ''Robrecht'' and Old High German ''Hrodebert'' (a compound of '' Hruod'' ( non, Hróðr) "fame, glory, honour, praise, renown" and ''berht'' "bright, light, shining"). It is the second most frequently used given name of ancient Germanic origin. It is also in use as a surname. Another commonly used form of the name is Rupert. After becoming widely used in Continental Europe it entered England in its Old French form ''Robert'', where an Old English cognate form (''Hrēodbēorht'', ''Hrodberht'', ''Hrēodbēorð'', ''Hrœdbœrð'', ''Hrœdberð'', ''Hrōðberχtŕ'') had existed before the Norman Conquest. The feminine version is Roberta. The Italian, Portuguese, and Spanish form is Roberto. Robert is also a common name in many Germanic languages, including English, German, Dutch, Norwegian, Swedish, Scots, Danish, and Icelandic. It can be use ...
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American Type Founders
American Type Founders (ATF) Co. was a business trust created in 1892 by the merger of 23 type foundries, representing about 85% of all type manufactured in the United States. De Vinne, Theodore Low, ''The Practice of Typography,'' Century Company, N.Y.C., 1922, p. 105. The new company, consisting of a consolidation of firms from throughout the United States, was incorporated in New Jersey. The American Type Founders Co. should not be confused with the American Type Founders’ Association—also called the Type Founders' Association of the United States. Both institutions are identified by the same acronym, ATF. The ATF Association was formed in 1864 and was responsible for establishing the American point system in 1886 based on 35 picas exactly equal to 35 cm. The ATF Co. was not formed until 1892. All but 6 of the 23 foundries in the company were members of the ATF Association. The American Type Founders Co. was the dominant American manufacturer of metal type from its ...
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Typeface
A typeface (or font family) is the design of lettering that can include variations in size, weight (e.g. bold), slope (e.g. italic), width (e.g. condensed), and so on. Each of these variations of the typeface is a font. There are list of typefaces, thousands of different typefaces in existence, with new ones being developed constantly. The art and craft of designing typefaces is called ''type design''. Designers of typefaces are called ''type designers'' and are often employed by ''type foundry, type foundries''. In desktop publishing, type designers are sometimes also called ''font developers'' or ''font designers''. Every typeface is a collection of glyphs, each of which represents an individual letter, number, punctuation mark, or other symbol. The same glyph may be used for character (symbol), characters from different scripts, e.g. Roman uppercase A looks the same as Cyrillic uppercase А and Greek uppercase alpha. There are typefaces tailored for special applications, s ...
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Lowercase
Letter case is the distinction between the Letter (alphabet), letters that are in larger uppercase or capitals (or more formally ''majuscule'') and smaller lowercase (or more formally ''minuscule'') in the written representation of certain languages. The writing systems that distinguish between the upper and lowercase have two parallel sets of letters, with each letter in one set usually having an equivalent in the other set. The two case variants are alternative representations of the same letter: they have the same name and pronunciation and are treated identically when sorting in alphabetical order. Letter case is generally applied in a mixed-case fashion, with both upper and lowercase letters appearing in a given piece of text for legibility. The choice of case is often prescribed by the grammar of a language or by the conventions of a particular discipline. In orthography, the uppercase is primarily reserved for special purposes, such as the first letter of a Sentence (ling ...
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International Typographic Style
The International Typographic Style, also known as the Swiss Style, is a graphic design style that emerged in Russia, the Netherlands, and Germany in the 1920s and was further developed by designers in Switzerland during the 1950s. The International Typographic Style has had profound influence on graphic design as a part of the modernist movement, impacting many design-related fields including architecture and art. It emphasizes cleanness, readability, and objectivity. Hallmarks of the style are asymmetric layouts, use of a grid, sans-serif typefaces like Akzidenz Grotesk, and flush left, ragged right text. The style is also associated with a preference for photography in place of illustrations or drawings. Many of the early International Typographic Style works featured typography as a primary design element in addition to its use in text, and it is for this that the style is named. The influences of this graphic movement can still be seen in design strategy and theory to this da ...
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Dom Casual
Dom Casual is an American typeface designed in 1951 by Peter Dombrezian. It is an informal design that emulates brush script. Dom Casual has been used often in television credits, such as on ''Bewitched'', ''Barney Miller'', ''Sesame Street'' (from 1992 to 2002) and ''Only Fools And Horses'', as well as 1960-64 Warner Bros. Cartoons, Warner Bros. cartoons, and is currently used in various labels on ''The Price Is Right (U.S. game show), The Price Is Right''. Other TV shows which have used it include ''Bill Nye the Science Guy'', ''Sesame Street'' episodes from 1992 to 2006, the first season of ''Inspector Gadget'', the Bob Saget era of ''America's Funniest Home Videos'' and ''Full House (TV series), Full House''. In business and commerce, The Great Atlantic & Pacific Tea Company ("A&P") used it in their instore broadsheet signage and in newspaper advertising into the mid-1970s and Menards has also used it inside its stores. New Mexico-based restaurant Mac's Steak in the Rough ha ...
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Mistral (typeface)
Mistral is a casual script typeface designed by Roger Excoffon for the Fonderie Olive type foundry A type foundry is a company that designs or distributes typefaces. Before digital typography, type foundries manufactured and sold metal and wood typefaces for hand typesetting, and matrices for line-casting machines like the Linotype and M ..., and released in 1953. The Amsterdam Type foundry released a version in 1955. Excoffon based the form of the typeface on his own handwriting. The stroke has an informal graphic quality similar to brush and ink. The lowercase letters are carefully designed to connect on a line to an extent unusual in script fonts. Descenders are long, and increase the sense of motion. The face has several specially-designed ligatures (which have not been duplicated in digital versions). In lowercase Mistral is a true connecting script, similar to cursive writing. Choc, another typeface of Excoffon's, grew out of his repeated and ultimately abandone ...
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Simon Garfield
Simon Frank Garfield (born 19 March 1960) is a British journalist and non-fiction author. Biography Garfield was born in London in 1960.Simon Garfield
, Faber & Faber, retrieved 6 July 2011
He was educated at the independent in , London, and the , where he was executive editor of ''
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Just My Type (book)
''Just My Type: A Book About Fonts'' is a nonfiction book by Simon Garfield, a British journalist and non-fiction author. The book touches on typography in our daily lives, specifically why people dislike Comic Sans, Papyrus, and Trajan Capitals; the overwhelming European popularity of Helvetica; and how a font can make a person seem such a way, such as masculine, feminine, American, British, German, or Jewish. Overview The first chapter, "We Don't Serve Your Type", is about why people dislike the font Comic Sans. Other widely disliked fonts are discussed in chapter 21, "The Worst Fonts in the World". Chapter 2, "Capital Offence", details font etiquette, while chapter 3, "Legibility vs. Readability", details the difference between a font being "legible" and a font being "readable." Chapters 4, "Can a font make me popular?"; 9, "What is it about the Swiss?"; 13, "Can a font be German, or Jewish?"; and 14, "American Scottish", detail how a font can make somebody or something look. ...
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Waltograph
Waltograph is the name of a freeware typeface based on the lettering of the Walt Disney logotype. Description Several versions exist, some under its original title of "Walt Disney Script". The typeface is not, as many assume, based on the actual handwriting of Walt Disney; rather, it is an extrapolation of the Walt Disney Company's corporate logotype, which was based on a stylized version of Walt Disney's autograph. First released in 2000, Walt Disney Script was continuously updated and eventually renamed Waltograph in 2004. Reception Although the project is unofficial and not affiliated with nor endorsed by the Walt Disney Company, it has been used by the company on occasions. One writer remarked that "When Mickey Mouse sits down to tap out his memoirs, we bet the title page will be set in Waltograph." Like the informal font Comic Sans Comic Sans MS is a sans-serif typeface designed by Vincent Connare and released in 1994 by Microsoft Corporation. It is a non-connecting ...
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American Type Founders Typefaces
American(s) may refer to: * American, something of, from, or related to the United States of America, commonly known as the "United States" or "America" ** Americans, citizens and nationals of the United States of America ** American ancestry, people who self-identify their ancestry as "American" ** American English, the set of varieties of the English language native to the United States ** Native Americans in the United States, indigenous peoples of the United States * American, something of, from, or related to the Americas, also known as "America" ** Indigenous peoples of the Americas * American (word), for analysis and history of the meanings in various contexts Organizations * American Airlines, U.S.-based airline headquartered in Fort Worth, Texas * American Athletic Conference, an American college athletic conference * American Recordings (record label), a record label previously known as Def American * American University, in Washington, D.C. Sports teams Soccer * B ...
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