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Brand Affinity Technologies
Brand Affinity Technologies (BAT) is a technology and marketing services company. It was founded by brother entrepreneurs Ryan Steelberg and Chad Steelberg. In October 2012, Brand Affinity Technologies acquired Printroom, a leading fan photography Photography is the art, application, and practice of creating durable images by recording light, either electronically by means of an image sensor, or chemically by means of a light-sensitive material such as photographic film. It is employed ... business. References Advertising agencies of the United States {{tech-company-stub ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Marketing
Marketing is the process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods and services; potentially including selection of a target audience; selection of certain attributes or themes to emphasize in advertising; operation of advertising campaigns; attendance at trade shows and public events; design of products and packaging attractive to buyers; defining the terms of sale, such as price, discounts, warranty, and return policy; product placement in media or with people believed to influence the buying habits of others; agreements with retailers, wholesale distributors, or resellers; and attempts to create awareness of, loyalty to, and positive feelings about a brand. Marketing is typically done by the seller, typically a retailer or manufacturer. Sometimes tasks are contracted to a dedicated marketing firm or advertising agency. More rarely, a trade association or government agency (such as the Agricultural Marketing Servic ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Ryan Steelberg
Ryan Steelberg is a seasoned technology executive and pioneer of digital and data-driven businesses. He is currently the Co-Founder, President, and CEO of Veritone, Inc., a leading AI software and services company, public on NASDAQ (VERI). He also serves on its Board of Directors. Previously, he served as the President of Veritone, from 2015 to 2022. Prior to Veritone, Mr. Steelberg served as Chief Executive Officer of Brand Affinity Technologies, Inc. Prior to that, he served as the Head of Broadcast at Google Inc. From 2002 to 2007, he was the Co-Founder and President of dMarc Broadcasting, an advertising technology company that was acquired by Google Inc. in 2006. From 1998 to 2000, he served as President and CEO of 2CAN Media, a company that was acquired by CMGi. From 1995 to 1998 he served as President of AdForce, a company that was also acquired by CMGi in September of 1999, after its IPO earlier that year. Early life Ryan Scott Steelberg was born in Northridge, California ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Chad Steelberg
Chad Steelberg is an American serial entrepreneur who co-founded AdForce (IPO), 2CAN Media (Sold to CMGi), and dMarc Broadcasting (Sold to Google). Most recently, Chad Steelberg co-founded Veritone. along with his brother, Ryan Steelberg, and serves as its CEO. Biography Chad Edward Steelberg was born in Northridge, California. Chad attended Corona del Mar High School in Newport Beach, CA and after graduation, he went to the University of Southern California. Chad has co-founded several successful Internet software companies. Chad is the founder of the Veritone Institute for Artificial Intelligence. In 1995, Chad and his brother Ryan founded AdForce, which was later acquired by CMGI after an IPO worth over $500M. AdForce won the Smithsonian Award for the Best Technology in IT for the year 2000. The Steelbergs founded 2CAN Media and built it into the 3rd largest Internet advertising sales organization, which was also later sold to CMGI for over $50 million in a merger with Adsm ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Technology
Technology is the application of knowledge to reach practical goals in a specifiable and reproducible way. The word ''technology'' may also mean the product of such an endeavor. The use of technology is widely prevalent in medicine, science, industry, communication, transportation, and daily life. Technologies include physical objects like utensils or machines and intangible tools such as software. Many technological advancements have led to societal changes. The earliest known technology is the stone tool, used in the prehistoric era, followed by fire use, which contributed to the growth of the human brain and the development of language in the Ice Age. The invention of the wheel in the Bronze Age enabled wider travel and the creation of more complex machines. Recent technological developments, including the printing press, the telephone, and the Internet have lowered communication barriers and ushered in the knowledge economy. While technology contributes to econom ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Marketing
Marketing is the process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods and services; potentially including selection of a target audience; selection of certain attributes or themes to emphasize in advertising; operation of advertising campaigns; attendance at trade shows and public events; design of products and packaging attractive to buyers; defining the terms of sale, such as price, discounts, warranty, and return policy; product placement in media or with people believed to influence the buying habits of others; agreements with retailers, wholesale distributors, or resellers; and attempts to create awareness of, loyalty to, and positive feelings about a brand. Marketing is typically done by the seller, typically a retailer or manufacturer. Sometimes tasks are contracted to a dedicated marketing firm or advertising agency. More rarely, a trade association or government agency (such as the Agricultural Marketing Servic ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Fan (person)
A fan or fanatic, sometimes also termed an aficionado or enthusiast, is a person who exhibits strong interest or admiration for something or somebody, such as a celebrity, a sport, a sports team, a genre, a politician, a book, a movie, a video game or an entertainer. Collectively, the fans of a particular object or person constitute its fanbase or fandom. They may show their enthusiasm in a variety of ways, such as by promoting the object of their interest, being members of a related fan club, holding or participating in fan conventions or writing fan mail. They may also engage in creative activities ("fan labor") such as creating fanzines, writing fan fiction, making Internet meme, memes or drawing fan art. Etymology Merriam-Webster, the Oxford dictionary and other sources define "fan" as a shortened version of the word ''fanatic''. ''Fanaticism, Fanatic'' itself, introduced into English around 1550, means "marked by excessive enthusiasm and often intense uncritical devotio ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Photography
Photography is the art, application, and practice of creating durable images by recording light, either electronically by means of an image sensor, or chemically by means of a light-sensitive material such as photographic film. It is employed in many fields of science, manufacturing (e.g., photolithography), and business, as well as its more direct uses for art, film and video production, recreational purposes, hobby, and mass communication. Typically, a lens is used to focus the light reflected or emitted from objects into a real image on the light-sensitive surface inside a camera during a timed exposure. With an electronic image sensor, this produces an electrical charge at each pixel, which is electronically processed and stored in a digital image file for subsequent display or processing. The result with photographic emulsion is an invisible latent image, which is later chemically "developed" into a visible image, either negative or positive, depending on the purp ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
