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Birchbox
Birchbox is a New York City-based online monthly subscription service that sends its subscribers a box of four to five selected samples of makeup, or other beauty related products. The products include skincare items, perfumes, organic based products, and various other cosmetics. History Birchbox was established in September 2010 by Katia Beauchamp and Hayley Barna, both graduates of Harvard Business School. In October 2010, Birchbox's initial funding began with $1.4 million in seed funding from investors including First Round and Accel Partners. In August 2011, Birchbox received $10.5 million in Series A Funding. In April 2014, Birchbox raised $60 million in Series B funding, led by Viking Global Investors, and saw participation from First Round Capital, Accel Partners, Aspect Partners, and Consigliere Brand Capital. In July 2014, Birchbox opened its first brick-and-mortar store in New York's Soho neighborhood. As of 2014, the company was valued at $485 million. In Octobe ...
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Hayley Barna
Hayley Barna is an American entrepreneur and venture capitalist who co-founded Birchbox in 2009 while at Harvard Business School. In 2015, Barna "stepped away from her day-to-day role" at Birchbox, remaining a board member. In 2016 she became a partner of First Round Capital. Early life and education Hayley Bay Barna was born in 1983. Her parents, Eileen B. Maisel and Richard A. Barna of New York, both worked at RAB Lighting in New Jersey. In high school, she was published in an international science research journal. She graduated magna cum laude from Harvard and has an MBA at Harvard Business School. Career Barna began her career shortly after she graduated from Harvard University joining Bain & Company in New York. She moved to Christie's Hong Kong location where she worked in strategy and then in product management for Amazon.com. Birchbox While working towards her MBA at Harvard Business School, Barna met Katia Beauchamp and a friendship was born. So, too, was the ...
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Katia Beauchamp
Katia Beauchamp is an American entrepreneur, billionaire and co-founder of Birchbox. Early life and education Katia Beauchamp, (née Ververis), was born in Austin, Texas but moved to El Paso when she was four years old. She was raised by her mother, who is of Mexican descent. Her father, who is Greek, lived in Germany. Beauchamp has a younger brother. Beauchamp attended several elementary schools in El Paso including Dr. Green Elementary School in West El Paso. She graduated from Coronado High School and later attended Vassar College, graduating in 2005 with a double major in international studies and economics with a minor in Spanish. Career After graduating from Vassar College, Beauchamp began her career in structured finance and then moved into commercial real estate. She founded Birchbox in 2010 while at Harvard Business School. In 2016, Beauchamp received the Women’s Entrepreneurship Day Pioneer Award in recognition of her achievements in beauty. She is of Mexican- ...
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Subscription Business Model
The subscription business model is a business model in which a customer must pay a recurring price at regular intervals for access to a product or service. The model was pioneered by publishers of books and periodicals in the 17th century, and is now used by many businesses, websites and even pharmaceutical companies in partnership with the government. Subscriptions Rather than selling products individually, a subscription offers periodic (daily, weekly, bi-weekly, monthly, semi-annual, yearly/annual, or seasonal) use or access to a product or service, or, in the case of performance-oriented organizations such as opera companies, tickets to the entire run of some set number of (e.g., five to fifteen) scheduled performances for an entire season. Thus, a one-time sale of a product can become a recurring sale and can build brand loyalty. Industries that use this model include mail order book sales clubs and music sales clubs, private web mail providers, cable television, sate ...
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Cosmetics
Cosmetics are constituted mixtures of chemical compounds derived from either natural sources, or synthetically created ones. Cosmetics have various purposes. Those designed for personal care and skin care can be used to cleanse or protect the body or skin. Cosmetics designed to enhance or alter one's appearance (makeup) can be used to conceal blemishes, enhance one's natural features (such as the eyebrows and eyelashes), add color to a person's face, or change the appearance of the face entirely to resemble a different person, creature or object. Cosmetics can also be designed to add fragrance to the body. Definition and etymology The word ''cosmetics'' derives from the Greek (), meaning "technique of dress and ornament", from (), "skilled in ordering or arranging" and that from (), meaning "order" and "ornament". Cosmetics are constituted from a mixture of chemical compounds derived from either natural sources, or synthetically created ones. Legal definition T ...
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Instagram
Instagram is a photo and video sharing social networking service owned by American company Meta Platforms. The app allows users to upload media that can be edited with filters and organized by hashtags and geographical tagging. Posts can be shared publicly or with preapproved followers. Users can browse other users' content by tag and location, view trending content, like photos, and follow other users to add their content to a personal feed. Instagram was originally distinguished by allowing content to be framed only in a square (1:1) aspect ratio of 640 pixels to match the display width of the iPhone at the time. In 2015, this restriction was eased with an increase to 1080 pixels. It also added messaging features, the ability to include multiple images or videos in a single post, and a Stories feature—similar to its main competitor Snapchat—which allowed users to post their content to a sequential feed, with each post accessible to others for 24 hours. As of Janu ...
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Online Retail
Online shopping is a form of electronic commerce which allows consumers to directly buy goods or services from a seller over the Internet using a web browser or a mobile app. Consumers find a product of interest by visiting the website of the retailer directly or by searching among alternative vendors using a shopping search engine, which displays the same product's availability and pricing at different e-retailers. As of 2020, customers can shop online using a range of different computers and devices, including desktop computers, laptops, tablet computers and smartphones. An online shop evokes the physical analogy of buying products or services at a regular "bricks-and-mortar" retailer or shopping center; the process is called business-to-consumer (B2C) online shopping. When an online store is set up to enable businesses to buy from another businesses, the process is called business-to-business (B2B) online shopping. A typical online store enables the customer to browse the fi ...
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Forbes
''Forbes'' () is an American business magazine owned by Integrated Whale Media Investments and the Forbes family. Published eight times a year, it features articles on finance, industry, investing, and marketing topics. ''Forbes'' also reports on related subjects such as technology, communications, science, politics, and law. It is based in Jersey City, New Jersey. Competitors in the national business magazine category include ''Fortune'' and ''Bloomberg Businessweek''. ''Forbes'' has an international edition in Asia as well as editions produced under license in 27 countries and regions worldwide. The magazine is well known for its lists and rankings, including of the richest Americans (the Forbes 400), of the America's Wealthiest Celebrities, of the world's top companies (the Forbes Global 2000), Forbes list of the World's Most Powerful People, and The World's Billionaires. The motto of ''Forbes'' magazine is "Change the World". Its chair and editor-in-chief is Steve Fo ...
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TechCrunch
TechCrunch is an American online newspaper focusing on high tech and startup companies. It was founded in June 2005 by Archimedes Ventures, led by partners Michael Arrington and Keith Teare. In 2010, AOL acquired the company for approximately $25 million. Following the 2015 acquisition of AOL and Yahoo by Verizon, the site was owned by Verizon Media from 2015 through 2021. In 2021 Verizon sold its media assets, including AOL, Yahoo, and TechCrunch, to the private equity firm Apollo Global Management, and Apollo integrated them into a new entity called Yahoo. In addition to its news reporting, TechCrunch is also known for its Disrupt conference, an annual technology event hosted in several cities across United States, Europe, and China. History TechCrunch was founded in June 2005 by Archimedes Ventures, led by partners Michael Arrington and Keith Teare. In 2010, AOL acquired the company for approximately $25 million. As of 2013, TechCrunch was available in English, Chine ...
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Walgreens
Walgreen Company, d/b/a Walgreens, is an American company that operates the second-largest pharmacy store chain in the United States behind CVS Health. It specializes in filling prescriptions, health and wellness products, health information, and photo services. It was founded in Chicago, Illinois, in 1901, and is headquartered in the Chicago suburb of Deerfield, Illinois. On December 31, 2014, Walgreens and Switzerland-based Alliance Boots merged to form a new holding company, Walgreens Boots Alliance Inc. Walgreens became a subsidiary of the new company, which retained its Deerfield headquarters and trades on the Nasdaq under the symbol . The company was found by a federal jury to have "substantially contributed to" the opioid crisis. History Walgreens began in 1901, with a small food front store on the corner of Bowen and Cottage Grove Avenues in Chicago, owned by Dixon, Illinois native Charles R. Walgreen. By 1913, Walgreens had grown to four stores on Chicago's South ...
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First Round Capital
First Round is a venture capital firm that specializes in providing seed-stage funding to technology companies. Founded by Josh Kopelman Joshua Kopelman is an American entrepreneur, venture capitalist, and philanthropist. Kopelman is best known as a founder of First Round Capital, a pioneering seed-stage venture fund that led the seed round in Uber. Josh has consistently been ran ... and Howard Morgan First Round typically provides seed-stage funding and focuses on portfolio companies' growth during their first 18 months. It has offices in San Francisco, Philadelphia and New York. In 2012, the firm launched Dorm Room Fund for college students to fund startups founded by their peers. In 2019, the firm launched the Graduate Fund, a pre-seed fund for recent graduates of undergraduate or master's programs. References External links First Round(company website) {{Philadelphia Corporations , state=collapsed Venture capital firms of the United States Financial services ...
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Accel Partners
Accel, formerly known as Accel Partners, is an American venture capital firm. Accel works with startups in seed, early and growth-stage investments. The company has offices in Palo Alto, California and San Francisco, California, with additional operating funds in London, India and China (through a partnership with International Data Group (IDG-Accel)). Accel has funded technology companies including Facebook, Slack, Dropbox, Atlassian, Flipkart, Supercell, Spotify, Etsy, Braintree/Venmo, Vox Media, Lynda.com, Qualtrics, DJI, Cloudera, Jet.com, Ethos, GoFundMe, Vectra Networks Inc. FabHotels, BrowserStack, Vinculum Group, Instana, CleverTap, HopIn and Egyptian Instabug. History In 1983, Accel was founded by Arthur Patterson and Jim Swartz. The co-founders developed the firm's "Prepared Mind" investment philosophy based on the Louis Pasteur quote "Chance favors the prepared mind.", which requires "deep focus" and a disciplined and informed approach to investing. In 2000, ...
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Soldsie
Soldsie is a social eCommerce platform based in San Francisco, CA. Co-founders Chris Bennett (CEO) and Arrel Gray (CTO) met through the startup community of Silicon Valley in 2011. They officially launched Soldsie in May 2012 at a time when the viability of f-Commerce was still being questioned by the industry. The founders of Soldsie were able to show that Facebook commerce is a viable form of social commerce when it wasn’t just another tab on a retailer's Facebook page for users to click onto. Their social shopping platform allows businesses to monetize their social media pages through the use of comments, allowing brands to directly sell on Facebook and Instagram. Retailers looking at selling on Facebook or Instagram upload products according to a template that includes price and item description. They can then schedule campaigns, or sales of multiple items, that post at the designated time. Fans register through email and comment 'Sold' to trigger the purchasing process. T ...
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