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Brøderbund
Broderbund Software, Inc. (stylized as Brøderbund) was an American maker of video games, educational software, and productivity tools. Broderbund is best known for the 8-bit video game hits ''Choplifter'', ''Lode Runner'', ''Karateka'', and ''Prince of Persia'' (all of which originated on the Apple II), as well as ''The Print Shop''—originally for printing signs and banners on dot matrix printers—and the ''Myst'' and ''Carmen Sandiego'' games. The company was founded in Eugene, Oregon, and moved to San Rafael, California, then later to Novato, California. Brøderbund was purchased by SoftKey in 1998. Many of Broderbund's software titles, such as ''The Print Shop'', ''PrintMaster'', and ''Mavis Beacon'', are still published under the name "Brøderbund". Games released by the revived Broderbund are distributed by Encore, Inc. ''Brøderbund'' is now the brand name for Riverdeep's graphic design, productivity, and edutainment titles such as The Print Shop, ''Carmen Sandiego'', ...
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Living Books Series
''Living Books'' is a series of interactive storybook, interactive read-along adventures aimed at children aged 3–9. Created by Mark Schlichting, the series was mostly developed by Living Books for CD-ROM and published by Broderbund for Mac OS and Microsoft Windows. Two decades after the original release, the series was re-released by Wanderful Interactive Storybooks, Wanderful Interactive Storybook for iOS and Android. The series began in 1992 as a Broderbund division that started with an adaptation of Mercer Mayer's ''Just Grandma and Me''. In 1994, the Living Books division was spun-off into its own children's multimedia company, jointly owned by Broderbund and Random House. The company continued to publish titles based on popular franchises such as ''Arthur (book series), Arthur'', ''Dr. Seuss'', and ''Berenstain Bears''. The next few years saw a saturated market begin to squeeze Living Books company's profits; in 1997 Broderbund agreed to purchase Random House's 50% stake ...
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Novato, California
Novato (Spanish for "Novatus") is a city in Marin County, California, in the North Bay region of the Bay Area. At the 2020 census, Novato had a population of 53,225. History What is now Novato was originally the site of several Coast Miwok villages: Chokecherry, near downtown Novato; Puyuku, near Ignacio; and Olómpali, at the present-day Olompali State Historic Park. Mexican era In 1839, the Mexican government granted the Rancho Novato to Fernando Feliz. The rancho was named after a local Miwok leader who had probably been given the name of Saint Novatus at his baptism. Subsequently, four additional land grants were made in the area: Rancho Corte Madera de Novato, to John Martin in 1839; Rancho San Jose, to Ignacio Pacheco in 1840; Rancho Olómpali, awarded in 1843 to Camilo Ynitia, son of a Coast Miwok chief; and Rancho Nicasio, by far the largest at , awarded to Pablo de la Guerra and John B.R. Cooper in 1844. Post-Conquest era Following the American Conquest of C ...
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SoftKey
SoftKey International (originally SoftKey Software Products, Inc.) was a software company founded by Kevin O'Leary in 1986 in Toronto, Ontario. It was known as The Learning Company from 1995 to 1999 after acquiring The Learning Company and taking its name. SoftKey played a major role in the dissolution of the edutainment industry by the turn of the millennium. Contributing factors include its reduction of the market price by releasing shovelware discs of freeware and shareware, hostile takeovers of major edutainment software companies, reduction of these acquisitions to a skeleton staff, and questionable financial practices to maintain its stock price. In 1999, the company was acquired by Mattel in what ''Businessweek'' called one of "the Worst Deals of All Time". It was subsequently folded into Mattel Interactive. Products SoftKey published and distributed CD-ROM-based personal computer software for Windows and Macintosh computers during the late 1980s and 1990s. Its li ...
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Doug Carlston
Douglas Gene Carlston (born April 30, 1947 in Boston, Massachusetts) is the founder and current CEO of Tawala Systems based in San Rafael, California. He was previously CEO, chairman, and co-founder of Broderbund Software, a software publishing firm that produced ''Lode Runner'', ''The Print Shop'', '' Where in the World Is Carmen Sandiego?'', ''Prince of Persia'', and ''Myst''. Broderbund was acquired in 1998 by The Learning Company (the company previously known as SoftKey) for $420 million, and the combined company was sold to Mattel for $3.6 billion. Biography Carlston received his bachelor's degree from Harvard University in 1970 and also studied economics at the Johns Hopkins School of Advanced International Studies. He earned a J.D. from Harvard Law School in 1975. Prior to founding Broderbund in 1980, he was an attorney. As of April 2008, he serves as Chairman of the Board of Directors of Public Radio International (PRI) and of the Carlston Family Foundation (forme ...
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Eugene, Oregon
Eugene ( ) is a city in the U.S. state of Oregon. It is located at the southern end of the Willamette Valley, near the confluence of the McKenzie and Willamette rivers, about east of the Oregon Coast. As of the 2020 United States Census, Eugene had a population of 176,654 and covers city area of 44.21 sq mi (114.50 sq km). Eugene is the seat of Lane County and the state's second largest city after Portland. The Eugene-Springfield metropolitan statistical area is the 146th largest in the United States and the third largest in the state, behind those of Portland and Salem. In 2022, Eugene's population was estimated to have reached 179,887. Eugene is home to the University of Oregon, Bushnell University, and Lane Community College. The city is noted for its natural environment, recreational opportunities (especially bicycling, running/jogging, rafting, and kayaking), and focus on the arts, along with its history of civil unrest, protests, and green activism. Eugene's offi ...
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PrintMaster
PrintMaster was a greeting card and banner creation program for Commodore 64, Amiga, Apple II and IBM PC computers. History In 1986, PrintMaster was the target of a lawsuit by Broderbund, who alleged that PrintMaster was a direct copy of their popular The Print Shop program. The court found in favor of Broderbund, locating specific instances of copying. Since the early 1990s, the name has been used for a basic desktop publishing software package, under the Broderbund brand. It was unique in that it provided libraries of clip-art and templates through a simple interface to build signs, greeting cards, posters and banners with household dot-matrix printers. Over the years, it was updated to accommodate changing file formats and printer technologies, including CD and DVD labels and inserts and photobook pages. PrintMaster is available in Platinum and Gold variants. PrintMaster 2.0 is the first consumer desktop publishing solution at retail to offer Macintosh and Windows compat ...
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Mavis Beacon Teaches Typing
''Mavis Beacon Teaches Typing'' is an application software program designed to teach touch typing. History The typing program was initially released in late 1987 by The Software Toolworks and has been published regularly ever since. The first version written for MS-DOS was created by Norm Worthington, Walt Bilofsky, and Mike Duffy. Editions of Mavis Beacon are currently published by Encore Software (hybrid Mac and Windows) and Software MacKiev (macOS only) and are available throughout the retail sales world. An early version supported both QWERTY and the alternative Dvorak Simplified Keyboard layout. Later versions supported only QWERTY until the 2011 Ultimate Mac Edition from Software MacKiev which returned full Dvorak keyboard lessons to the product. Earlier versions were made for Apple II, Commodore 64, Atari 8-bit family (version 1 only), Apple IIGS, Atari ST, Mac OS, Microsoft Windows, Palm OS (version 16), and Amiga. The current Windows and Mac versions are published ...
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Encore, Inc
Encore Software, LLC ("Encore") is a Delaware limited liability company focused on software sales, distribution and software development. In November 2008, Encore announced an expanded license with Riverdeep. Under the terms of the agreement Encore now manages the Broderbund family of products as well as Broderbund's direct to consumer business. In May 2010, Encore acquired the assets of Punch! Software Previously, Encore was a wholly owned subsidiary of WYNIT Distribution, LLC which acquired the majority of Encore's assets from Speed Commerce, Inc. (previously Navarre Corporation) on approximately July 9, 2014. Navarre Corporation, had initially acquired Encore's assets from the United States Bankruptcy Court for the Central District of California in August 2002. As a result of bankruptcy case 17-42726 of WYNIT Distribution, LLC, substantially all of Encore's assets were sold at auction on November 9, 2017, to Sereno Ventures, LLC, a Delaware limited liability company, with offic ...
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Houghton Mifflin Harcourt Learning Technology
Houghton Mifflin Harcourt Learning Technology, originally started as Riverdeep Interactive Learning, is a publishing house for educational online and CD-ROM products based in San Francisco, Boston and Dublin, Ireland. Founded in 1995, Riverdeep was principally the creation of the Irish ex-investment banker Barry O'Callaghan. O'Callaghan was Riverdeep's CEO and controlling shareholder. Riverdeep also acquired the companies Broderbund, The Learning Company and Edmark, and became a distributor for said companies. History In October 2002, Riverdeep became a private entity when their stock price plummeted below $2 in NASDAQ. On September 20, 2004, Riverdeep moved its Novato office to 100 Pine Street in San Francisco. Houghton Mifflin Harcourt officially became a publicly traded company on November 14, 2013, with common shares of stock listed on the NASDAQ exchange. As of 2017, Houghton Mifflin Harcourt is offering the Adventure Workshop brand (originally used for titles publishe ...
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Edutainment
Educational entertainment (also referred to as edutainment) is media designed to educate through entertainment. The term was used as early as 1954 by Walt Disney. Most often it includes content intended to teach but has incidental entertainment value. It has been used by academia, corporations, governments, and other entities in various countries to disseminate information in classrooms and/or via television, radio, and other media to influence viewers' opinions and behaviors. History Concept Interest in combining education with entertainment, especially in order to make learning more enjoyable, has existed for hundreds of years, with the Renaissance and Enlightenment being movements in which this combination was presented to students.. Komenský in particular is affiliated with the "school as play" concept, which proposes pedagogy with dramatic or delightful elements. ''Poor Richard's Almanack'' demonstrates early implementation of edutainment, with Benjamin Franklin co ...
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Broederbond
The Afrikaner Broederbond (AB) or simply the Broederbond was an exclusively Afrikaner Calvinist and male secret society in South Africa dedicated to the advancement of the Afrikaner people. It was founded by H. J. Klopper, H. W. van der Merwe, D. H. C. du Plessis and the Rev. Jozua Naudé in 1918 as Jong Zuid Afrika ( nl, Young South Africa) until 1920, when it was renamed the Broederbond. Its influence within South African political and social life came to a climax with the 1948-1994 rule of the white supremacist National Party and its policy of apartheid, which was largely developed and implemented by Broederbond members. Between 1948 and 1994, many prominent figures of Afrikaner political, cultural, and religious life, including every leader of the South African government, were members of the Afrikaner Broederbond. Origins Described later as an "inner sanctum", "an immense informal network of influence", and by Jan Smuts as a "dangerous, cunning, political fascist org ...
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Reader Rabbit
''Reader Rabbit'' is an educational game franchise created in 1983 by The Learning Company. The series is aimed at children from infancy to the age of nine. In 1998, a spiritual successor series called ''The ClueFinders'' was released for older students aged seven to twelve. The games teach language arts including basic skills in reading and spelling and mathematics. The main character in all the titles is named "Reader Rabbit". History The first ''Reader Rabbit'' computer game was conceived by the Grimm sisters and titled ''Reader Rabbit and the Fabulous Word Factory''. It was released initially in 1983 and featured in the 1983 holiday special ''The Computer Chronicles''. Later versions were released in 1984. In 1986, both ''Reader Rabbit'' 2.0 and ''Math Rabbit'' were released. In 1987, ''Writer Rabbit'' was released with the intention of having a ''Rabbit'' series that featured different academic subjects. Ultimately, the developers decided to have a ''Reader Rabbit'' s ...
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