Brawley Guitars
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Brawley Guitars
Brawley Guitars is an American guitar manufacturing brand. The founder, Keith Brawley, has worked in the guitar industry as product designer and marketing executive, having also been an executive for Fender/ Squier from 1989–2001. The company is headquartered in Temecula, California. Brawley currently produces electric guitars and basses. History The guitars were produced in South Korea between 2000 and 2002. All featured a solid body with a contour top, bolt-on neck, self-locking winders and a wider 'fat fret' neck. Though available in several configurations, including double humbucker models, typical models featured 2 single coil Custom Alnico pickups and one bridge mounted humbucker with either Wilkinson and Floyd Rose vibrato bars. A twin humbucker hardtail model was also made. The fit, finish, and feature of Brawley's fretted instruments represented a very strong value-for-money at the time. Keith Brawley likened his guitars to Lexus cars in press interviews. Brawley a ...
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Brand
A brand is a name, term, design, symbol or any other feature that distinguishes one seller's good or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create and store value as brand equity for the object identified, to the benefit of the brand's customers, its owners and shareholders. Brand names are sometimes distinguished from Generic brand, generic or store brands. The practice of branding - in the original literal sense of marking by burning - is thought to have begun with the ancient Egyptians, who are known to have engaged in livestock branding as early as 2,700 BCE. Branding was used to differentiate one person's cattle from another's by means of a distinctive symbol burned into the animal's skin with a hot branding iron. If a person stole any of the cattle, anyone else who saw the symbol could deduce the actual owner. The term has been extended to mean a strategic personality for a produ ...
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Neck (music)
The neck is the part of certain string instruments that projects from the main body and is the base of the fingerboard, where the fingers are placed to stop the strings at different pitches. Guitars, banjos, ukuleles, lutes, the violin family, and the mandolin family are examples of instruments which have necks. Necks are also an integral part of certain woodwind instruments, like for instance the saxophone. The word for neck also sometimes appears in other languages in musical instructions. The terms include ''manche'' (French), ''manico'' (Italian), and ''Hals'' (German). Guitar The neck of a guitar includes the guitar's frets, fretboard, tuners, headstock, and truss rod. The wood used to make the fretboard will usually differ from the wood in the rest of the neck. The bending stress on the neck is considerable, particularly when heavier gauge strings are used (see Strings and tuning), and the ability of the neck to resist bending (see Truss rod) is important to the gu ...
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Electric Guitars
An electric guitar is a guitar that requires external amplification in order to be heard at typical performance volumes, unlike a standard acoustic guitar (however combinations of the two - a semi-acoustic guitar and an electric acoustic guitar exist). It uses one or more pickups to convert the vibration of its strings into electrical signals, which ultimately are reproduced as sound by loudspeakers. The sound is sometimes shaped or electronically altered to achieve different timbres or tonal qualities on the amplifier settings or the knobs on the guitar from that of an acoustic guitar. Often, this is done through the use of effects such as reverb, distortion and "overdrive"; the latter is considered to be a key element of electric blues guitar music and jazz and rock guitar playing. Invented in 1932, the electric guitar was adopted by jazz guitar players, who wanted to play single-note guitar solos in large big band ensembles. Early proponents of the electric guitar o ...
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Thousand Oaks, California
Thousand Oaks is the second-largest city in Ventura County, California, United States. It is in the northwestern part of Greater Los Angeles, approximately from the city of Los Angeles and from Downtown Los Angeles, Downtown. It is named after the many oak trees present in the area. The city forms the central populated core of the Conejo Valley. Thousand Oaks was incorporated in 1964, but has since expanded to the west and east. Two-thirds of master-planned community of Westlake and most of Newbury Park, California, Newbury Park were annexed by the city during the late 1960s and 1970s. The Los Angeles County, California, Los Angeles County–Ventura County line crosses at the city's eastern border with Westlake Village, California, Westlake Village. The population was 126,966 at the 2020 United States Census, 2020 census, up from 126,683 at the 2010 United States Census, 2010 census. Etymology One of the earliest names used for the area was Conejo Mountain Valley, as used b ...
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Monterey Park, California
Monterey Park is a city located in the western San Gabriel Valley region of Los Angeles County, California, United States, approximately from the Downtown Los Angeles civic center. The city's motto is "Pride in the past, Faith in the future". Monterey Park is part of a cluster of cities (Alhambra, Arcadia, Temple City, Rosemead, San Marino, and San Gabriel in the west San Gabriel Valley) with a growing Asian American population. According to the 2010 Census, the city had a total population of 60,269. Monterey Park has consistently ranked as one of the country's best places to live due to its good schools, growing economy, and central location. Monterey Park is bordered by Alhambra, Los Angeles, Montebello, and Rosemead. History Early history For at least seven thousand years the land was populated by the Tongva ( Gabrielino) Native Americans. The Tongva lived in dome like structures with thatched exteriors, an open smoke hole for ventilation and light at the top. Both sex ...
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Irvine, California
Irvine () is a Planned community, master-planned city in South Orange County, California, United States, in the Los Angeles metropolitan area. The Irvine Company started developing the area in the 1960s and the city was formally incorporated on December 28, 1971. The city had a population of 307,670 at the 2020 United States Census, 2020 census. A number of corporations, particularly in the technology and semiconductor sectors, have their national or international headquarters in Irvine. Irvine is also home to several higher education institutions including the University of California, Irvine (UCI), Concordia University Irvine, Concordia University, Irvine Valley College, the Orange County Center of the University of Southern California (USC), and campuses of California State University Fullerton (CSUF), University of La Verne, and Pepperdine University. History The Gabrieleño indigenous group inhabited Irvine about 2,000 years ago. Gaspar de Portolà, a Spanish explorer, cam ...
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Taylor Guitars
Taylor Guitars is an American guitar manufacturer based in El Cajon, California, and is one of the largest manufacturers of acoustic guitars in the United States. They specialize in acoustic guitars and semi-hollow electric guitars. The company was founded in 1974 by Bob Taylor and Kurt Listug. History In 1972, at age 18, Bob Taylor began working at American Dream, a guitar-making shop owned by Sam Radding, where Kurt Listug was already an employee. When Radding decided to sell the business in 1974, Taylor, Listug, and a third employee, Steve Schemmer, bought American Dream and renamed it the Westland Music Company. Needing a more compact logo suitable for the guitars' headstock, the founders decided to change the name to ''Taylor'' as it sounded more American than ''Listug''. Kurt Listug said, "Bob was the real guitar-maker." Listug became the partnership's businessman while Taylor handled design and production. In 1976, the company decided to sell their guitars through retail ...
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Guitar Center
Guitar Center is an American musical instrument retailer chain. It is the largest company of its kind in the United States, with 294 locations. Its headquarters is in Westlake Village, California. Guitar Center oversees various subsidiaries including Musician's Friend, AVDG, Music & Arts, Woodwind & Brasswind, and Giardinelli. History The company was founded in Hollywood by Wayne Mitchell in 1959 as The Organ Center, a retailer of electronic organs for home and church use. In 1964, after one of Mitchell's suppliers informed him that in order to continue receiving organs he would have to also carry Vox guitar amplifiers, Mitchell added the amps and changed the store's name to The Vox Center, capitalizing on the popularity of The Beatles and their association with the Vox brand. Toward the end of the 1960s, as other brands like Marshall rose in popularity, Mitchell once again changed the name, this time to Guitar Center. By 1972, Guitar Center had expanded to eight stores, a ...
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Mars Music
{{short description, American musical instrument retailer Mars Music, Inc. was a chain of music stores based in Fort Lauderdale, Florida. The company was founded in 1996 by guitarist and former Office Depot president Mark Begelman, who created the superstore store chain after experiencing dissatisfaction with his own music store shopping experiences. MARS was initially an acronym for "Music And Recording Superstore." At its peak following an aggressive expansion plan, Mars Music consisted of 49 stores in 20 states and was the second largest company of its kind in the US, but the company went out of business in late 2002 after over-expansion, struggles to raise additional capital, and a failed reorganization attempt. Company history Mark Begelman began Mars Music with the purchase of the five-store Ace Music store chain in south Florida. He had gone into one of the Ace Music locations to try a guitar amplifier, but a salesperson told him he couldn't turn up the volume, and that if he ...
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Leo Fender
Clarence Leonidas Fender (August 10, 1909 – March 21, 1991) was an American inventor known for designing the Fender Stratocaster. He also founded the Fender Musical Instruments Corporation. In January 1965, he sold Fender to CBS, and later founded two other musical instrument companies, Music Man (company), Music Man and G&L Musical Instruments. The guitars, basses, and amplifiers he designed from the 1940s on are still widely used: the Fender Telecaster (1950) was the first mass-produced solid-body electric guitar; the Fender Stratocaster (1954) is among the most iconic electric guitars; the Fender Precision Bass (1951) set the standard for electric basses, and the Fender Bassman amplifier, popular in its own right, became the basis for later amplifiers (notably by Marshall Amplification, Marshall and Mesa Boogie) that dominated rock and roll music. Leo Fender was inducted into the Rock and Roll Hall of Fame in 1992. His instruments were played by many Rock and Roll Hall of Fa ...
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Humbucker
A humbucking pickup, humbucker, or double coil, is a type of guitar pickup that uses two wire coils to cancel out the noisy interference picked up by coil pickups. In addition to electric guitar pickups, humbucking coils are sometimes used in dynamic microphones to cancel electromagnetic hum. Humbuckers are one of the two main types of guitar pickup, the other being single coil. History The "humbucking coil" was invented in 1934 by Electro-Voice, an American professional audio company based in South Bend, Indiana that Al Kahn and Lou Burroughs incorporated in 1930 for the purpose of manufacturing portable public address equipment, including microphones and loudspeakers. The twin coiled guitar pickup invented by Arnold Lesti in 1935 is arranged as a humbucker, and the patent USRE20070 describes the noise cancellation and current summation principles of such a design. This "Electric Translating Device" employed the solenoid windings of the pickup to magnetize the steel strin ...
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Pickup (music Technology)
A pickup is a transducer that captures or senses mechanical vibrations produced by musical instruments, particularly stringed instruments such as the electric guitar, and converts these to an electrical signal that is amplified using an instrument amplifier to produce musical sounds through a loudspeaker in a speaker enclosure. The signal from a pickup can also be recorded directly. Most electric guitars and electric basses use magnetic pickups. Acoustic guitars, upright basses and fiddles often use a piezoelectric pickup. Magnetic pickups A typical magnetic pickup is a transducer (specifically a variable reluctance sensor) that consists of one or more permanent magnets (usually alnico or ferrite) wrapped with a coil of several thousand turns of fine enameled copper wire. The magnet creates a magnetic field which is focused by the pickup's pole piece or pieces. The permanent magnet in the pickup magnetizes the guitar string above it. This causes the string to generate a ma ...
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