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Bill Cosby In Advertising
American comedian and actor Bill Cosby was a popular spokesperson for advertising from the 1960sbefore his first starring television roleuntil the early 2000s. He started with White Owl cigars, and later endorsed the Jell-O frosty ice pop treats Pudding Pop, gelatin, Del Monte, Ford Motor Company, Coca-Cola (including New Coke), American Red Cross, Texas Instruments, E. F. Hutton & Co., Kodak, and the 1990 United States Census. , Cosby held the record for being the longest-serving celebrity spokesperson for a product, through his work with Jell-O. In 2011, he won the President's Award for Contributions to Advertising from the Advertising Hall of Fame. Cosby was one of the first black people to appear in the United States as an advertising spokesperson. He was known for his appeal to white consumers in the second half of the 20th century, in an industry seen as slow to accept diversity. In spite of making contradictory soft drink pitches and endorsing a disgraced financial co ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
1976 Ford Advertisement With Bill Cosby Hot Rod November 1976 (28580301533) (cropped)
Events January * January 3 – The International Covenant on Economic, Social and Cultural Rights enters into force. * January 5 – The Pol Pot regime proclaims a new constitution for Democratic Kampuchea. * January 11 – The 1976 Philadelphia Flyers–Red Army game results in a 4–1 victory for the National Hockey League's Philadelphia Flyers over HC CSKA Moscow of the Soviet Union. * January 16 – The trial against jailed members of the Red Army Faction (the West German extreme-left militant Baader–Meinhof Group) begins in Stuttgart. * January 18 ** Full diplomatic relations are established between Bangladesh and Pakistan 5 years after the Bangladesh Liberation War. ** The Scottish Labour Party (1976), Scottish Labour Party is formed as a breakaway from the UK-wide party. ** Super Bowl X in American football: The Pittsburgh Steelers defeat the Dallas Cowboys, 21–17, in Miami. * January 21 – First commercial Concorde flight, from London to Bahrain. * January 27 ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Q Score
The Q Score (popularly known as Q-Rating) is a measurement of the familiarity and appeal of a brand, celebrity, company, or entertainment product (e.g., television show) used in the United States. The higher the Q Score, the more highly regarded the item or person is, among those who are aware of the subject. Q Scores and other variants are primarily used by the advertising, marketing, media, and public relations industries. Usage The Q Score is a metric that determines a "quotient" ("Q") factor through mail and online panelists who make up representative samples of the population. The score identifies the familiarity of an athlete, brand, celebrity, poet, entertainment offering (e.g., television show), or licensed property, and measures the appeal of each among people familiar with the entity being measured. Other popular synonyms include Q rating, Q factor, and simply Q. The Q Score was developed in 1963 by Jack Landis and is owned by Marketing Evaluations, Inc, the company he f ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
General Foods
General Foods Corporation was a company whose direct predecessor was established in the United States by Charles William Post as the Postum Cereal Company in 1895. The company changed its name to "General Foods" in 1929, after several corporate acquisitions, by Marjorie Post after she inherited the established cereal business from her father C. W. Post. In November 1985, General Foods was acquired by Philip Morris Companies (now Altria Group, Inc.) for $5.6 billion, the largest non-oil acquisition to that time. In December 1988, Philip Morris acquired Kraft Foods Inc., and, in 1990, combined the two food companies as Kraft Foods. "General Foods" was dropped from the corporate name in 1995; a line of caffeinated hot beverage mixes continued to carry the General Foods International name until 2010. History Background General Foods background can be traced to the Post Cereal Company, founded by C. W. Post in 1895 in Battle Creek, Michigan. Post was a patient at the Battle C ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
McCann Erickson
McCann, formerly McCann Erickson, is an American global advertising agency network, with offices in 120 countries. McCann is part of McCann Worldgroup, along with several other agencies, including direct digital marketing agency MRM//McCann, experiential marketing agency Momentum Worldwide, healthcare marketing group McCann Health, and public-relations and strategic-communications agency Weber Shandwick. McCann Worldgroup, along with agency networks MullenLowe and FCB, make up The Interpublic Group of Companies (IPG), one of the four large holding companies in the advertising industry. Ad campaigns In 1964, the "Put a Tiger in Your Tank" campaign was developed by McCann Erickson for Esso. Sales soared and the advertising became the talk of the land; ''Time'' magazine declared 1964 to be "The Year of the Tiger" along Madison Avenue. McCann Erickson created Coca-Cola's "It's The Real Thing" slogan and ad campaign, including the 1971 "Hilltop" ad, which featured the " I'd Lik ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
The Coca-Cola Company
The Coca-Cola Company is an American multinational beverage corporation founded in 1892, best known as the producer of Coca-Cola. The Coca-Cola Company also manufactures, sells, and markets other non-alcoholic beverage concentrates and syrups, and alcoholic beverages. The company's stock is listed on the NYSE and is part of the DJIA and the S&P 500 and S&P 100 indexes. The soft drink was developed in 1886 by pharmacist John Stith Pemberton. At the time it was introduced, the product contained cocaine from coca leaves and caffeine from kola nuts which together acted as a stimulant. The coca and the kola are the source of the product name, and led to Coca-Cola's promotion as a "healthy tonic". Pemberton had been severely wounded in the American Civil War, and had become addicted to the pain medication morphine. He developed the beverage as a patent medicine in an effort to control his addiction. In 1889, the formula and brand were sold for $2,300 (roughly $71,000 in 2022) to A ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Robert Culp
Robert Martin Culp (August 16, 1930 – March 24, 2010) was an American actor widely known for his work in television. Culp earned an international reputation for his role as Kelly Robinson on ''I Spy'' (1965–1968), the espionage television series in which co-star Bill Cosby and he played secret agents. Before this, he starred in the CBS/ Four Star Western series '' Trackdown'' as Texas Ranger Hoby Gilman in 71 episodes from 1957 to 1959. The 1980s brought him back to television as FBI Agent Bill Maxwell on ''The Greatest American Hero''. Later, he had a recurring role as Warren Whelan on ''Everybody Loves Raymond''. Culp gave hundreds of performances in a career spanning more than 50 years. Early life Culp was born on August 16, 1930, in either Oakland, California, or Berkeley, California. He was the only child of Crozier Cordell Culp, an attorney, and his wife, Bethel Martin Culp (née Collins). He graduated from Berkeley High School, where he was a pole vaulter and took se ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
William Morris Agency
The William Morris Agency (WMA) was a Hollywood-based talent agency. It represented some of the best known 20th-century entertainers in film, television, and music. During its 109-year tenure it came to be regarded as the "first great talent agency in show business". In April 2009, WMA announced it would merge with the Endeavor Talent Agency to form William Morris Endeavor. William Morris Endeavor was renamed Endeavor in October 2017. History Early history In 1898, William Morris (born Zelman Moses), a German-Jewish immigrant to the US, posted a cross-hatch trademark above an office door in New York City four "X's", representing a W superimposed on an M and went into business as William Morris, Vaudeville Agent. By the time WMA formally incorporated in New York State on January 31, 1918, Morris' son William Morris Jr. and his assistant Abraham Lastfogel, who started out as an office boy and after becoming a talent agent in his own right, entered into a business partners ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
The Tonight Show
''The Tonight Show'' is an American late-night talk show that has aired on NBC since 1954. The show has been hosted by six comedians: Steve Allen (1954–1957), Jack Paar (1957–1962), Johnny Carson (1962–1992), Jay Leno (1992–2009 and 2010–2014), Conan O'Brien (2009–2010), and Jimmy Fallon (2014–present). Besides the main hosts, a number of regular "guest hosts" have been used, notably Ernie Kovacs, who hosted two nights per week during 1956–1957, and a number of guests used by Carson, who curtailed his own hosting duties back to three nights per week by the 1980s. Among Carson's regular guest hosts were Joey Bishop, David Letterman, Joan Rivers, David Brenner, and Jay Leno, although the practice has been mostly abandoned since hosts currently prefer reruns to showcasing potential rivals. Fallon has used guest hosts rarely, co-hosting the May 24, 2021 broadcast with Dave Grohl, Jimmy Kimmel hosting the April 1, 2022 broadcast (with Fallon swapping duties to guest ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
I Spy (1965 TV Series)
''I Spy'' is an American secret-agent adventure television series that ran for three seasons on NBC from September 15, 1965, to April 15, 1968, and teamed US intelligence agents Kelly Robinson (Robert Culp) and Alexander "Scotty" Scott (Bill Cosby), traveling undercover as international "tennis bums". Robinson poses as an amateur with Scott as his trainer, playing against wealthy opponents in return for food and lodging. Their work involved chasing villains, spies, and beautiful women. The creative forces behind the show were writers David Friedkin and Morton Fine and cinematographer Fouad Said. Together they formed Triple F Productions under the aegis of Desilu Productions where the show was produced. Fine and Friedkin (who previously wrote scripts for radio's ''Broadway Is My Beat'' and ''Crime Classics'' under producer-director Elliott Lewis) were co-producers and head writers, and wrote the scripts for 16 episodes, one of which Friedkin directed. Friedkin also dabbled in ac ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Nat King Cole
Nathaniel Adams Coles (March 17, 1919 – February 15, 1965), known professionally as Nat King Cole, was an American singer, jazz pianist, and actor. Cole's music career began after he dropped out of school at the age of 15, and continued for the remainder of his life. He found great popular success and recorded over 100 songs that became hits on the pop charts. His trio was the model for small jazz ensembles that followed. Cole also acted in films and on television and performed on Broadway. He was the first African-American man to host an American television series. He was the father of singer Natalie Cole (1950–2015). Biography Early life Nathaniel Adams Coles was born in Montgomery, Alabama, on March 17, 1919. He had three brothers: Eddie (1910–1970), Ike (1927–2001), and Freddy (1931–2020), and a half-sister, Joyce Coles. Each of the Coles brothers pursued careers in music. When Nat King Cole was four years old, the family moved to Chicago, Illinois, where his ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Nat King Cole And Oscar Moore, New York, N
Nat or NAT may refer to: Computing * Network address translation (NAT), in computer networking Organizations * National Actors Theatre, New York City, U.S. * National AIDS trust, a British charity * National Archives of Thailand * National Assembly of Thailand, the national parliament People and ethnic groups * Nat (name), a given name or nickname, usually masculine, and also a surname * Nat (Muslim), a Muslim community in North India * Nat caste, a Hindu caste found in northern India and Nepal Places * Nat, Punjab, India, a village * Nat, West Virginia, United States, an unincorporated community * Greater Natal International Airport, São Gonçalo do Amarante, Brazil (IATA code NAT) ** Augusto Severo International Airport (closed), former IATA code NAT Science and technology Biology and medicine * Natural antisense transcript, an RNA transcript in a cell * N-acetyltransferase, an enzyme; also NAT1, NAT2, etc. * Nucleic acid test, for genetic material * Neonatal alloi ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Morgan Freeman
Morgan Freeman (born June 1, 1937) is an American actor, director, and narrator. He is known for his distinctive deep voice and various roles in a wide variety of film genres. Throughout his career spanning over five decades, he has received multiple accolades, including an Academy Award, a Screen Actors Guild Award, and a Golden Globe Award. Born in Memphis, Tennessee, Freeman was raised in Mississippi where he began acting in school plays. He studied theatre arts in Los Angeles and appeared in stage productions in his early career. He rose to fame in the 1970s for his role in the children's television series ''The Electric Company.'' Freeman then appeared in the Shakespearean plays ''Coriolanus'' and ''Julius Caesar'', the former of which earned him an Obie Award. His breakout role was in '' Street Smart'' (1987), playing a hustler, which earned him an Academy Award nomination for Best Supporting Actor. He achieved further stardom in '' Glory'' (1989), the biographical d ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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