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Beiersdorf
Beiersdorf AG is a German multinational company that manufactures and retails personal-care products and pressure-sensitive adhesives. Its brands include Elastoplast, Eucerin (makers of Aquaphor), Labello, La Prairie, Nivea, Tesa SE (Tesa tape) and Coppertone. Although its shares are publicly listed, Beiersdorf is controlled by Maxingvest AG (parent company of Tchibo), which directly owns 50.49% of shares. Corporate structure and business segments Beiersdorf is organized in two separate business segments: ''consumer business'' and ''Tesa''. The consumer business segment focuses on skin care, while the Tesa business, on self-adhesive products. Besides Nivea, Beiersdorf is owner of other brands like 8x4, Eucerin, Labello, La Prairie, Hansaplast and Florena. Divisional organization In 1974, the company introduced a divisional organization for cosmed, medical, pharma and Tesa. In 1989, the divisional organization was changed into skin care, adhesive products and wou ...
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Beiersdorf
Beiersdorf AG is a German multinational company that manufactures and retails personal-care products and pressure-sensitive adhesives. Its brands include Elastoplast, Eucerin (makers of Aquaphor), Labello, La Prairie, Nivea, Tesa SE (Tesa tape) and Coppertone. Although its shares are publicly listed, Beiersdorf is controlled by Maxingvest AG (parent company of Tchibo), which directly owns 50.49% of shares. Corporate structure and business segments Beiersdorf is organized in two separate business segments: ''consumer business'' and ''Tesa''. The consumer business segment focuses on skin care, while the Tesa business, on self-adhesive products. Besides Nivea, Beiersdorf is owner of other brands like 8x4, Eucerin, Labello, La Prairie, Hansaplast and Florena. Divisional organization In 1974, the company introduced a divisional organization for cosmed, medical, pharma and Tesa. In 1989, the divisional organization was changed into skin care, adhesive products and wou ...
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NIVEA
Nivea (, stylized as NIVEA) is a German personal care brand that specializes in skin and body care. It is owned by the Hamburg-based company Beiersdorf Global AG. The company was founded on 28 March 1882, by Paul Carl Beiersdorf. In 1890, it was sold to Oscar Troplowitz. Troplowitz working with Beiersdorf's associate, Paul Gerson Unna, and the German chemist Isaac Lifschütz, developed a new skin care cream. In 1900, Lifschütz developed the first stable water-in-oil emulsion, Eucerit. This was the origin of Eucerin. ''Nivea'' comes from the Latin adjective ''niveus'', ''nivea'', ''niveum'', meaning "snow-white". During the 1930s, Beiersdorf produced various products such as tanning oils, shaving creams, shampoo, facial cleanser, and toners. In World War II, the trademark "NIVEA" was expropriated in many countries. After the war, Beiersdorf bought the rights back. During the 1980s, the NIVEA brand expanded into a wider global market. History Paul Carl Beiersdorf esta ...
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Nivea
Nivea (, stylized as NIVEA) is a German personal care brand that specializes in skin and body care. It is owned by the Hamburg-based company Beiersdorf Global AG. The company was founded on 28 March 1882, by Paul Carl Beiersdorf. In 1890, it was sold to Oscar Troplowitz. Troplowitz working with Beiersdorf's associate, Paul Gerson Unna, and the German chemist Isaac Lifschütz, developed a new skin care cream. In 1900, Lifschütz developed the first stable water-in-oil emulsion, Eucerit. This was the origin of Eucerin. ''Nivea'' comes from the Latin adjective ''niveus'', ''nivea'', ''niveum'', meaning "snow-white". During the 1930s, Beiersdorf produced various products such as tanning oils, shaving creams, shampoo, facial cleanser, and toners. In World War II, the trademark "NIVEA" was expropriated in many countries. After the war, Beiersdorf bought the rights back. During the 1980s, the NIVEA brand expanded into a wider global market. History Paul Carl Beiersdorf esta ...
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Paul Beiersdorf
Paul Carl Beiersdorf (26 March 1836 – 17 December 1896) was a German pharmacist from Neuruppin, Brandenburg. He was founder of Beiersdorf AG in Hamburg. Life In 1880 he founded the Beiersdorf Company, a Hamburg pharmaceutical operation where he had close business ties to dermatologist Paul Gerson Unna. In 1882 Beiersdorf developed and patented a new type of medical plaster called ''Guttaperchapflastermulle'' (gutta-percha plaster gauze). The date of patent specification, 28 March 1882, is considered to be the founding date of Beiersdorf AG. In 1890 he sold the company to pharmacist Oscar Troplowitz Oscar Troplowitz (18 January 1863 – 27 April 1918) was a German pharmacist and entrepreneur. Troplowitz trained at Heidelberg University and in 1890 he purchased Beiersdorf AG, which at the time was a chemist's shop and laboratory in Hamburg ..., who retained the company's name of "Beiersdorf". Today, Beiersdorf AG is a multi-national corporation that is based in Hamburg, ...
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Aquaphor
Aquaphor is a brand of over-the-counter (OTC) skin care ointments manufactured by Beiersdorf Inc., an affiliate of Beiersdorf AG. Aquaphor is offered in four product ranges: There are two skin protectant ointments.FDA OTC> Aquaphor Original Ointment, used as a compounding agent and Aquaphor Advanced Therapy Healing Ointment, sold in mass retail outlets. The other product ranges include: Aquaphor Lip Repair and Lip Repair + Protect SPF 30, and Aquaphor Baby. Aquaphor has been available in the United States market for over 90 years. In accordance with the Food and Drug Administration's OTC Skin Protectant Monograph Aquaphor, containing 41 percent petrolatum (or petroleum jelly), the active ingredient, temporarily protects minor cuts, scrapes, and burns; protects and helps relieve chapped or cracked skin and lips; helps protect from the drying effects of wind and cold weather. Aquaphor is used and recommended by health care professionals for minor post-operative wounds or def ...
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Coppertone (sunscreen)
Coppertone is the brand name for an American sunscreen. Coppertone is headquartered in Whippany, New Jersey. Coppertone uses a variety of branding, including the Coppertone girl logo and a distinctive fragrance. Product line The original product dates to 1944, when pharmacist Benjamin Green invented a lotion to darken tans. The product line has been expanded to include many skin care products, predominantly sunscreens. Coppertone has become the leading sun care brand in the United States, with annual $9 billion in global sales. Branding Coppertone name The name ''Coppertone'' originated from its marketing of suntan lotion, as opposed to sunscreen. Coppertone girl In the time when the product was a suntan lotion, the company introduced the character the Coppertone girl, also known as Little Miss Coppertone. In the advertisement, a young blond girl in pigtails stares in surprise as a Cocker Spaniel puppy tugs at her swimsuit, revealing her tan line. Logo history Th ...
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Eucerin
Eucerin is a trademarked brand of Beiersdorf AG. In addition to body and face care products, Eucerin offers sun protectant and cleansing products. History In 1900, Isaac Lifschütz manufactured a non-perishable and sleek ointment base consisting of Eucerit, water and oil, naming it Eucerin. Two years later, in 1902, Lifschütz achieved the patent for his manufacture in Germany. In 1911, Oscar Troplowitz Oscar Troplowitz (18 January 1863 – 27 April 1918) was a German pharmacist and entrepreneur. Troplowitz trained at Heidelberg University and in 1890 he purchased Beiersdorf AG, which at the time was a chemist's shop and laboratory in Hamburg ..., who took over the Beiersdorf company from its founder Paul C. Beiersdorf in 1890, bought the patent and a few years later the first Eucerin products (iodine creme, loose powder) were introduced on the German market. In the 1980s the brand was launched by Beiersdorf affiliates globally, including the USA. Since 1996 the bra ...
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Oscar Troplowitz
Oscar Troplowitz (18 January 1863 – 27 April 1918) was a German pharmacist and entrepreneur. Troplowitz trained at Heidelberg University and in 1890 he purchased Beiersdorf AG, which at the time was a chemist's shop and laboratory in Hamburg run by Paul Beiersdorf (1836–1896). Soon afterwards, Troplowitz expanded the company into selling brand-name merchandise as well. Under Troplowitz's ownership, the company developed several of its own products, including Nivea, Leukoplast, Labello, and a pressure-sensitive tape that would later be known as "Tesafilm". As did Paul Beiersdorf, Troplowitz maintained a close business relationship with dermatologist Paul Gerson Unna (1850–1929). It was on a recommendation by Unna that Troplowitz hired Isaak Lifschütz, a chemist who was the discoverer of the emulsifying agent Eucerit, the main ingredient in Nivea, a brand which he acquired in 1911 from French company Guerlain Guerlain () is a French perfume, cosmetics and skincare h ...
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Reinhard Pöllath
Reinhard Pöllath (born January 15, 1948) is a German businessman and lawyer. He serves as Chairman of the Board of Directors of Beiersdorf. Early life and education Reinhard Pöllath was born in 1948. He grew up in Upper Franconia, where his family has run a joinery since the 17th century. He graduated from high school in Marktredwitz in 1967. After completing his military service, he studied law from 1969 to 1973 at the University of Regensburg and the Ludwig Maximilian University of Munich. Subsequently, he held a scholarship from the Studienstiftung, with whose support he graduated with a master's degree from the Harvard Law School in 1974. In 2006, he obtained a doctorate degree. Career In 1977, he was admitted as a lawyer and worked first as a lawyer in Munich, Frankfurt am Main and Berlin. Until 1993, he was a partner at a law firm in Munich and until 1997, managing director of a real estate and hotel company. In 1997, together with six partners, he started the law firm ...
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Labello
Labello is a brand of lip balm stick. It is produced by Beiersdorf AG in Germany and Austria. The labello lip care sticks are also sold under the name Labello Nivea, Liposan and Nivea Lip Care. Labello makes lip care products that are used for medical treatments, moisturizing, protection from sun or solely for cosmetic purposes. The word "labello" comes from the Latin words "labium" ("lip") and "bellus" ("beautiful"). History In 1909, Dr. Oscar Troplowitz created a lip caring balm. The brand was introduced in Germany and later in Switzerland and Austro-Hungary. At that time, the products were sticks wrapped in paper that had to be applied with a finger. In 1911, a new sliding case made of tin was introduced. This turned out to be a rather successful approach. During the First World War, the shortage of the tin resources caused the production of tin packaging to be stopped. However, refills that could be inserted in the existing tubes were available in the market. In 1922, the ...
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Hansaplast
Elastoplast is a brand of adhesive bandages (also called ''sticking plasters'') and medical dressings made by Beiersdorf. Background In 1928 Smith & Nephew of the UK acquired the licence to market and produce the Elastoplast range of bandages. Beiersdorf bought brand rights for the Commonwealth from Smith & Nephew in 1992. It has become a genericized trademark for "sticking plaster" in some Commonwealth countries including the United Kingdom and Australia. In some countries in Europe ''Hansaplast'', a brand name started by Beiersdorf in 1922, is used instead. A third trademark, named ''Curitas'', is used in parts of Latin America. Nick Kochan wrote about Elastoplast in his book ''The World's Greatest Brands'' (1996); noting that "the early success of the brand was due to its high-stretch fabric material coupled with an effective adhesive"; and that it has as strong position in worldwide markets, particularly in the UK. In the 1970s Elastoplast marketed its Airstrip product as ...
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Elastoplast
Elastoplast is a brand of adhesive bandages (also called ''sticking plasters'') and medical dressings made by Beiersdorf. Background In 1928 Smith & Nephew of the UK acquired the licence to market and produce the Elastoplast range of bandages. Beiersdorf bought brand rights for the Commonwealth from Smith & Nephew in 1992. It has become a genericized trademark for "sticking plaster" in some Commonwealth countries including the United Kingdom and Australia. In some countries in Europe ''Hansaplast'', a brand name started by Beiersdorf in 1922, is used instead. A third trademark, named ''Curitas'', is used in parts of Latin America. Nick Kochan wrote about Elastoplast in his book ''The World's Greatest Brands'' (1996); noting that "the early success of the brand was due to its high-stretch fabric material coupled with an effective adhesive"; and that it has as strong position in worldwide markets, particularly in the UK. In the 1970s Elastoplast marketed its Airstrip product as ...
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