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Beats By Dre
Beats Electronics LLC (also known as Beats by Dr. Dre, or simply Beats by Dre) is an American consumer audio products manufacturer headquartered in Culver City, California. The company was founded by music producer Dr. Dre and record company executive Jimmy Iovine. Since 2014, it has been an Apple subsidiary. The subsidiary's product line is primarily focused on headphones and speakers. The company's original product line was manufactured in partnership with the AV equipment company Monster Cable Products. Following the end of its contract with the company, Beats took further development of its products in-house. In 2014, the company expanded into the online music market with the launch of a subscription-based streaming service, Beats Music. In 2011, NPD Group reported that Beats' market share was 64% in the U.S. for headphones priced higher than $100, and the brand was valued at $1billion in September 2013. For a period, the company was majority-owned by Taiwanese smartphone ...
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Subsidiary
A subsidiary, subsidiary company or daughter company is a company owned or controlled by another company, which is called the parent company or holding company. Two or more subsidiaries that either belong to the same parent company or having a same management being substantially controlled by same entity/group are called sister companies. The subsidiary can be a company (usually with limited liability) and may be a government- or state-owned enterprise. They are a common feature of modern business life, and most multinational corporations organize their operations in this way. Examples of holding companies are Berkshire Hathaway, Jefferies Financial Group, The Walt Disney Company, Warner Bros. Discovery, or Citigroup; as well as more focused companies such as IBM, Xerox, and Microsoft. These, and others, organize their businesses into national and functional subsidiaries, often with multiple levels of subsidiaries. Details Subsidiaries are separate, distinct legal entities f ...
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Carlyle Group
The Carlyle Group is a multinational private equity, alternative asset management and financial services corporation based in the United States with $376 billion of assets under management. It specializes in private equity, real assets, and private credit. It is one of the largest mega-funds in the world. In 2015, Carlyle was the world's largest private equity firm by capital raised over the previous five years, according to the PEI 300 index, though by 2020, it had slipped into second place. Founded in 1987 in Washington, D.C., by William E. Conway Jr., Stephen L. Norris, David Rubenstein, Daniel A. D'Aniello and Greg Rosenbaum, the company has nearly 1,850 employees in 26 offices on six continents . On May 3, 2012, Carlyle completed a million initial public offering and began trading on the NASDAQ stock exchange. History Founding and early history Carlyle was founded in 1987 as an investment banking boutique by five partners with backgrounds in finance and government: ...
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Celebrity Branding
Celebrity branding or celebrity endorsement is a form of advertising campaign or marketing strategy which uses a celebrity's fame or social status to promote a product, brand or service, or to raise awareness about an issue. Marketers use celebrity endorsers in hopes that the positive image of the celebrity endorser will be passed on to the product's or brand's image. Non-profit organizations also use celebrities since a celebrity's frequent mass media coverage reaches a wider audience, thus making celebrities an effective ingredient in fundraising. History In the 1700s, Wedgwood, producers of fine chinaware, used royal endorsements as a marketing device to show value in the company and promote their product. In 1882, London socialite and West End stage actress Lillie Langtry became the poster-girl for Pears Soap, making her the first celebrity to endorse a commercial product. In the late 1800s, trading cards were introduced, a card with an image of a celebrity and a product ...
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Music Video
A music video is a video of variable duration, that integrates a music song or a music album with imagery that is produced for promotion (marketing), promotional or musical artistic purposes. Modern music videos are primarily made and used as a music marketing device intended to promote the sale of Music Recording, music recordings. Although the origins of music videos date back to musical short, musical short films that first appeared, they again came into prominence when Paramount Global's MTV based its format around the medium. These kinds of videos were described by various terms including "illustrated song", "filmed insert", "promotional (promo) film", "promotional clip", "promotional video", "song video", "song clip", "film clip" or simply "video". Music videos use a wide range of styles and contemporary video-making techniques, including animation, live action, live-action, documentary film, documentary, and non-narrative approaches such as Non-narrative film, abstract fi ...
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Product Placement
Product placement, also known as embedded marketing, is a marketing technique where references to specific brands or products are incorporated into another work, such as a film or television program, with specific promotional intent. Much of this is done by loaning products, especially when expensive items, such as vehicles, are involved. In 2021, the agreements between brand owners and films and television programs were worth more than US$20 billion. While references to brands (real or fictional) may be voluntarily incorporated into works to maintain a feeling of realism or be a subject of commentary, product placement is the deliberate incorporation of references to a brand or product in exchange for compensation. Product placements may range from unobtrusive appearances within an environment, to prominent integration and acknowledgement of the product within the work. Common categories of products used for placements include automobiles and consumer electronics. Works produ ...
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Pop Music
Pop music is a genre of popular music that originated in its modern form during the mid-1950s in the United States and the United Kingdom. The terms ''popular music'' and ''pop music'' are often used interchangeably, although the former describes all music that is popular and includes many disparate styles. During the 1950s and 1960s, pop music encompassed rock and roll and the youth-oriented styles it influenced. ''Rock'' and ''pop'' music remained roughly synonymous until the late 1960s, after which ''pop'' became associated with music that was more commercial, ephemeral, and accessible. Although much of the music that appears on record charts is considered to be pop music, the genre is distinguished from chart music. Identifying factors usually include repeated choruses and hooks, short to medium-length songs written in a basic format (often the verse-chorus structure), and rhythms or tempos that can be easily danced to. Much pop music also borrows elements from other styles ...
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Jimmy Iovine & David Guetta
Jimmy may refer to: Arts and entertainment Film and television * ''Jimmy'' (2008 film), a 2008 Hindi thriller directed by Raj N. Sippy * ''Jimmy'' (1979 film), a 1979 Indian Malayalam film directed by Melattoor Ravi Varma * ''Jimmy'' (2013 film), a 2013 drama directed by Mark Freiburger * "The Jimmy", a 1995 episode of the sitcom ''Seinfeld'' * "Jimmy", a 2002 episode of ''Static Shock'' Music * ''Jimmy'' (musical), a 1969 musical Songs * "Jimmy" (song), a song by M.I.A. from the 2007 album ''Kala'' * "Jimmy", a song by Irving Berlin, see also List of songs written by Irving Berlin * "Jimmy", a song by Tones and I from her EP ''The Kids Are Coming'' * "Jimmy", a song by Tool from their 1996 album ''Ænima'' * "Jimmy", a song by dutch artist Boudewijn de Groot * "Jimmy", a song by Jay Thompson for the 1967 film ''Thoroughly Modern Millie'' Theater * Jimmy Awards, annual awards given by the Broadway League to high school musical theater performers in the United States P ...
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Brisbane, California
Brisbane (pron. , unlike Brisbane, Queensland, Australia) is a small city located in California in the northern part of San Mateo County on the lower slopes of San Bruno Mountain. It is located on the southern border of San Francisco, on the northeastern edge of South San Francisco, next to San Francisco Bay and near San Francisco International Airport. The population was 4,851 as of the 2020 census. Brisbane is called "The City of Stars" because of a holiday tradition dating back to 1939. At the start of the Christmas/Hanukkah season, many residents and business owners place large, illuminated stars, some as big as or more in diameter, on the downhill sides of homes and offices throughout Brisbane. Many of the stars are kept up all year. Geography According to the United States Census Bureau, the city has a total area of , of which is land and (84.58%) is water, the latter the Brisbane Lagoon. A remnant of San Francisco Bay, the Lagoon was formed by the construction of t ...
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Noel Lee (executive)
Noel Lee (born December 25, 1948) is an American engineer, inventor, and businessman. He is the founder and CEO of Monster Inc. Lee graduated from California Polytechnic State University with a bachelor's degree in mechanical engineering and subsequently did work in laser fusion for the Lawrence Livermore National Laboratory. He quit his engineering job in 1974 to play drums for a country rock band. After the band separated, he founded Monster Cable Products in 1979, based on loudspeaker cables he invented and manufactured in his garage. Lee's audio cables met corporate resistance at first, because most audio cabling at the time was zip cord provided by audio vendors for free. Sales improved as retailers witnessed audio demonstrations and saw that his Monster-branded cables offered better profit margins than other electronics products. Lee is credited with building the Monster business and shaping today's audio components market. Early life Noel Lee was born in San Francisco, ...
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Gwen Stefani
Gwen Renée Stefani (; born October 3, 1969) is an American singer, songwriter, fashion designer and actress. She is a co-founder, lead vocalist, and the primary songwriter of the band No Doubt, whose singles include "Just a Girl", "Spiderwebs (song), Spiderwebs", and "Don't Speak", from their 1995 breakthrough studio album ''Tragic Kingdom'', as well as "Hey Baby (No Doubt song), Hey Baby" and "It's My Life (Talk Talk song)#No Doubt version, It's My Life" from later albums. During the band's hiatus, Stefani embarked on a solo Pop music, pop career in 2004 by releasing her debut studio album ''Love. Angel. Music. Baby.'' Inspired by pop music from the 1980s, the album was a critical and commercial success. It spawned six singles, including "What You Waiting For?", "Rich Girl (Gwen Stefani song), Rich Girl", "Hollaback Girl", and "Cool (Gwen Stefani song), Cool". "Hollaback Girl" reached number one on the Billboard Hot 100, ''Billboard'' Hot 100 chart while also becoming the firs ...
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Will
Will may refer to: Common meanings * Will and testament, instructions for the disposition of one's property after death * Will (philosophy), or willpower * Will (sociology) * Will, volition (psychology) * Will, a modal verb - see Shall and will People and fictional characters * Will (comics) (1927–2000), a comic strip artist * Will (given name), a list of people and fictional characters named Will or Wil * Will (surname) * Will (Brazilian footballer) (born 1973) Arts, entertainment, and media Films * ''Will: G. Gordon Liddy'', a 1982 TV film * Will (1981 film), ''Will'' (1981 film), an American drama * Will (2011 film), ''Will'' (2011 film), a British sports drama * ''Bandslam'', a 2008 film with the working title ''Will'' Literature * Will (novel), ''Will'' (novel), by Christopher Rush * ''Will'', an autobiography by G. Gordon Liddy Music * Will (band), a Canadian electronic music act * Will (Julianna Barwick album), ''Will'' (Julianna Barwick album), a 2016 album by Juliann ...
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