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Avid Technology
Avid Technology is an American technology and multimedia company based in Burlington, Massachusetts, and founded in August 1987 by Bill Warner. It specialises in audio and video; specifically, digital non-linear editing (NLE) systems, video editing software, audio editing software, music notation software, management and distribution services. Avid products are now used in the television and video industry to create television shows, feature films, and commercials. Media Composer, a professional non-linear editing system, is Avid's flagship product. History Avid was founded by Bill Warner, a former marketing manager from Apollo Computer. A prototype of their first non-linear editing system, the Avid/1 Media Composer, was shown at the National Association of Broadcasters (NAB) convention in April 1988. The Avid/1 was based on an Apple Macintosh II computer, with special hardware and software of Avid's own design installed. The Avid/1 was "the biggest shake-up in editing si ...
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Technology
Technology is the application of knowledge to reach practical goals in a specifiable and Reproducibility, reproducible way. The word ''technology'' may also mean the product of such an endeavor. The use of technology is widely prevalent in medicine, science, Industry (economics), industry, communication, transportation, and daily life. Technologies include physical objects like Kitchen utensil, utensils or machines and intangible Tool, tools such as software. Many technological advancements have led to societal changes. The earliest known technology is the stone tool, used in the Prehistory, prehistoric era, followed by Control of fire by early humans, fire use, which contributed to the Brain size, growth of the human brain and the development of language in the Pleistocene, Ice Age. The invention of the wheel in the Bronze Age enabled wider travel and the creation of more complex machines. Recent technological developments, including the printing press, the telephone, and the ...
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Scorewriter
A scorewriter, or music notation program is software for creating, editing and printing sheet music. A scorewriter is to music notation what a word processor is to text, in that they typically provide flexible editing and automatic layout, and produce high-quality printed results. Most scorewriters, especially those from the 2000s, can record notes played on a MIDI keyboard (or other MIDI instruments), and play music back via MIDI or virtual instruments. Playback is especially useful for novice composers and music students, and when musicians are not available or affordable. Several free programs are widely used, such as MuseScore. The three main professional-level programs are Finale, Sibelius and Dorico. Comparison with multitrack sequencer software Multitrack sequencer software and scorewriters typically employ different methods for notation input and display. Scorewriters are based on traditional music notation, using staff lines and round note heads, which originate ...
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Lost In Yonkers (film)
''Lost in Yonkers'' is a 1993 American film adaptation of Neil Simon's 1991 Pulitzer Prize-winning play of the same name, directed by Martha Coolidge. It stars Irene Worth, Mercedes Ruehl, and Richard Dreyfuss. It was the first theatrical feature film to be edited on Avid Media Composer. Plot In 1942, following the death of their mother, 15-year-old Jay Kurnitz and his 13-year-old brother Arty move from the Bronx to Yonkers to live temporarily with their strict, stern Grandma Kurnitz and her daughter Aunt Bella, so that their father Eddie can take a traveling sales job and pay off his late wife's medical debt. Grandma's harsh upbringing of her own children has estranged all of them but Bella, who has the mind and emotions of a child despite being in her late 30s. Grandma, whom Eddie has avoided visiting and who did not get along with his now-deceased wife, at first refuses to take in the boys, but Bella is happy to see them and uncharacteristically stands up to Grandma, threa ...
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IMDb
IMDb (an abbreviation of Internet Movie Database) is an online database of information related to films, television series, home videos, video games, and streaming content online – including cast, production crew and personal biographies, plot summaries, trivia, ratings, and fan and critical reviews. IMDb began as a fan-operated movie database on the Usenet group "rec.arts.movies" in 1990, and moved to the Web in 1993. It is now owned and operated by IMDb.com, Inc., a subsidiary of Amazon. the database contained some million titles (including television episodes) and million person records. Additionally, the site had 83 million registered users. The site's message boards were disabled in February 2017. Features The title and talent ''pages'' of IMDb are accessible to all users, but only registered and logged-in users can submit new material and suggest edits to existing entries. Most of the site's data has been provided by these volunteers. Registered users with a prov ...
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Film
A film also called a movie, motion picture, moving picture, picture, photoplay or (slang) flick is a work of visual art that simulates experiences and otherwise communicates ideas, stories, perceptions, feelings, beauty, or atmosphere through the use of moving images. These images are generally accompanied by sound and, more rarely, other sensory stimulations. The word "cinema", short for cinematography, is often used to refer to filmmaking and the film industry, and to the art form that is the result of it. Recording and transmission of film The moving images of a film are created by photography, photographing actual scenes with a movie camera, motion-picture camera, by photographing drawings or miniature models using traditional animation techniques, by means of computer-generated imagery, CGI and computer animation, or by a combination of some or all of these techniques, and other visual effects. Before the introduction of digital production, series of still imag ...
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Film Editor
Film editing is both a creative and a technical part of the post-production process of filmmaking. The term is derived from the traditional process of working with film which increasingly involves the use of digital technology. The film editor works with raw footage, selecting shots and combining them into sequences which create a finished motion picture. Film editing is described as an art or skill, the only art that is unique to cinema, separating filmmaking from other art forms that preceded it, although there are close parallels to the editing process in other art forms such as poetry and novel writing. Film editing is often referred to as the "invisible art" because when it is well-practiced, the viewer can become so engaged that they are not aware of the editor's work. On its most fundamental level, film editing is the art, technique and practice of assembling shots into a coherent sequence. The job of an editor is not simply to mechanically put pieces of a film tog ...
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Moviola
A Moviola () is a device that allows a film editor to view a film while editing. It was the first machine for motion picture editing when it was invented by Iwan Serrurier in 1924. History Iwan Serrurier's original 1917 concept for the Moviola was as a home movie projector to be sold to the general public. The name was derived from the name "Victrola" since Serrurier thought his invention would do for home movie viewing what the Victrola did for home music listening. However, since the machine cost $600 in 1920 (), very few sold. An editor at Douglas Fairbanks Studios suggested that Iwan should adapt the device for use by film editors. Serrurier did this and the Moviola as an editing device was born in 1924, with the first Moviola being sold to Douglas Fairbanks himself. Many studios quickly adopted the Moviola including Universal Studios, Warner Bros., Charles Chaplin Studios, Buster Keaton Productions, Mary Pickford, Mack Sennett, and Metro-Goldwyn-Mayer. The need for por ...
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Georges Méliès
Marie-Georges-Jean Méliès (; ; 8 December 1861 – 21 January 1938) was a French illusionist, actor, and film director. He led many technical and narrative developments in the earliest days of cinema. Méliès was well known for the use of special effects, popularizing such techniques as substitution splices, multiple exposures, time-lapse photography, dissolves, and hand-painted colour. He was also one of the first filmmakers to use storyboards. His films include ''A Trip to the Moon'' (1902) and '' The Impossible Voyage'' (1904), both involving strange, surreal journeys somewhat in the style of Jules Verne, and are considered among the most important early science fiction films, though their approach is closer to fantasy. The 2011 film '' Hugo'' was inspired by the life and work of Méliès. Early life and education Marie-Georges-Jean Méliès was born 8 December 1861 in Paris, son of Jean-Louis Méliès and his Dutch wife, Johannah-Catherine Schuering. His father ...
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Apple Macintosh II
The Macintosh II is a personal computer designed, manufactured, and sold by Apple Computer from March 1987 to January 1990. Based on the Motorola 68020 32-bit CPU, it is the first Macintosh supporting color graphics. When introduced, a basic system with monitor and 20 MB hard drive cost . With a 13-inch color monitor and 8-bit display card the price was around . This placed it in competition with workstations from Silicon Graphics, Sun Microsystems, and Hewlett-Packard. The Macintosh II was the first computer in the Macintosh line without a built-in display; a monitor rested on top of the case like the IBM Personal Computer and Amiga 1000. It was designed by hardware engineers Michael Dhuey (computer) and Brian Berkeley (monitor) and industrial designer Hartmut Esslinger (case). Eighteen months after its introduction, the Macintosh II was updated with a more powerful CPU and sold as the Macintosh IIx. In early 1989, the more compact Macintosh IIcx was introduced at a price s ...
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National Association Of Broadcasters
The National Association of Broadcasters (NAB) is a trade association and lobby group representing the interests of commercial and non-commercial over-the-air radio and television broadcasters in the United States. The NAB represents more than 8,300 terrestrial radio and television stations as well as broadcast networks. As of 2022, the president and CEO of the NAB is Curtis LeGeyt. Founding The NAB was founded as the National Association of Radio Broadcasters (NARB) in April 1923 at the Drake Hotel in Chicago. The association's founder and first president was Eugene F. McDonald Jr., who also launched the Zenith corporation. In 1951 it changed its name to the National Association of Radio and Television Broadcasters (NARTB) to include the television industry. In 1958 it adopted its current name, "National Association of Broadcasters". Commercial radio The NAB worked to establish a commercial radio system in the United States. The system was set up in August 1928 with ...
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Apollo Computer
Apollo Computer Inc., founded in 1980 in Chelmsford, Massachusetts, by William Poduska (a founder of Prime Computer) and others, developed and produced Apollo/Domain workstations in the 1980s. Along with Symbolics and Sun Microsystems, Apollo was one of the first vendors of graphical workstations in the 1980s. Like computer companies at the time and unlike manufacturers of IBM PC compatibles, Apollo produced much of its own hardware and software. Apollo was acquired by Hewlett-Packard in 1989 for US$476 million (equivalent to $ million in ), and gradually closed down over the period of 1990–1997. The brand (as "HP Apollo") was resurrected in 2014 as part of HP's high-performance computing portfolio. History Apollo was started in 1980, two years before Sun Microsystems. In addition to Poduska, the founders included Dave Nelson (Engineering), Mike Greata (Engineering), Charlie Spector (COO), Bob Antonuccio (Manufacturing), Gerry Stanley (Sales and Marketing), and Dav ...
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Flagship Product
A core product or flagship product is a company's primary promotion, service or product that can be purchased by a consumer. Core products may be integrated into end products, either by the company producing the core product or by other companies to which the core product is sold. Three levels of a product The concept of a Core Product originates from Philip Kotler, in his 1967 book – ''Marketing Management: Analysis, Planning and Control''. It forms the first level of the concept of ''Three Levels of a Product''. Kotler suggested that products can be divided into three levels: core product, actual product and augmented product. The core product is defined as the benefit that the product brings to the customer. The actual product refers to the tangible object and relates to the physical quality and the design. The augmented product consists of the measures taken to help the consumer put the actual product to use. By using a mixture of the three levels of product in research a ...
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