Arie De Geus
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Arie De Geus
Arie de Geus (born 1930, died 2019) was a Dutch business executive, business theorist and scenario planner, who was the head of Royal Dutch Shell's Strategic Planning Group and was a public speaker. Life and work De Geus was born in Rotterdam in 1930. He joined Royal Dutch/Shell in 1951 and remained there until his retirement in 1989. During his tenure as head of Shell's Strategic Planning Group, the department made important advancements to the ideas of portfolio analysis (i.e. Directional Policy Matrix) and scenario planning. Other key members of the team were Kees van der Heijden, Peter Schwartz, and Pierre Wack. After he retired, Mr. de Geus was a visiting fellow of London Business School London Business School (LBS) is a business school and a constituent college of the federal University of London. LBS was founded in 1964 and awards post-graduate degrees (Master's degrees in management and finance, MBA and PhD). Its motto is " ... and has worked with MIT's Cente ...
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Netherlands
) , anthem = ( en, "William of Nassau") , image_map = , map_caption = , subdivision_type = Sovereign state , subdivision_name = Kingdom of the Netherlands , established_title = Before independence , established_date = Spanish Netherlands , established_title2 = Act of Abjuration , established_date2 = 26 July 1581 , established_title3 = Peace of Münster , established_date3 = 30 January 1648 , established_title4 = Kingdom established , established_date4 = 16 March 1815 , established_title5 = Liberation Day (Netherlands), Liberation Day , established_date5 = 5 May 1945 , established_title6 = Charter for the Kingdom of the Netherlands, Kingdom Charter , established_date6 = 15 December 1954 , established_title7 = Dissolution of the Netherlands Antilles, Caribbean reorganisation , established_date7 = 10 October 2010 , official_languages = Dutch language, Dutch , languages_type = Regional languages , languages_sub = yes , languages = , languages2_type = Reco ...
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Business Executive
A business executive is a person responsible for running an organization, although the exact nature of the role varies depending on the organization. Executives run companies or government agencies. They create plans to help their organizations grow. Becoming an executive usually takes years of promotions and hard work since the qualifications of this role needs hard working individuals with years of experience in multiple facets of the business. Occupations The business executive occupation covers many jobs. These positions include chief executive officer, department store manager, and small business operator. Executives are in charge of their organization. They create and review goals for the company. They work closely with a team of upper-level staff or assistants. This team may make both long- and short-range plans to achieve these goals. Once the plans are set, executives make sure the company follows the changes. They do this by meeting with the managers of all the departme ...
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Business Theorist
Organizational theory refers to the set of interrelated concepts that involve the sociological study of the structures and operations of formal social organizations. Organizational theory also attempts to explain how interrelated units of organization do or do not connect with each other. Organizational theory also concerns understanding how groups of individuals behave, which may differ from the behavior of an individual. The behavior organizational theory often focuses on is goal-directed. Organizational theory can cover intra-organizational as well as inter-organizational fields of study. In the early 20th century, theories of organizations initially took a rational perspective but have since become more diverse. In a rational organization system, there are two significant parts: Specificity of Goals and Formalization. The ''division of labor'' is the specialization of individual labor roles, associated with increasing output and trade. Modernization theorist Frank Dobbin wrot ...
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Scenario Planning
Scenario planning, scenario thinking, scenario analysis, scenario prediction and the scenario method all describe a strategic planning method that some organizations use to make flexible long-term plans. It is in large part an adaptation and generalization of classic methods used by military intelligence. In the most common application of the method, analysts generate simulation games for policy makers. The method combines known facts, such as demographics, geography and mineral reserves, with military, political, and industrial information, and key driving forces identified by considering social, technical, economic, environmental, and political ("STEEP") trends. In business applications, the emphasis on understanding the behavior of opponents has been reduced while more attention is now paid to changes in the natural environment. At Royal Dutch Shell for example, scenario planning has been described as changing mindsets about the exogenous part of the world prior to formula ...
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Witzel, Morgen
Morgen Witzel (born 1960) is a Canadian historian, business theorist, consultant, lecturer and author of management books, especially known from his work on "Doing business in China" and on "Managing in virtual organizations".Fineman, Stephen, Yiannis Gabriel, and David Sims. ''Organizing & organizations''. Sage Publications, 2009. Biography Witzel grew up in Salmon Arm in the Canadian province of British Columbia, and received his BA in History in 1982 and his MA in Renaissance History in 1984 both from the University of Victoria.Morgen Witzel biography
at ''morgenwitzel.com'', 2013
Witzel had started as journalist at a Weekly newspaper in Salmon Arm. After graduation, he started as independent researcher and writer, and started some researc ...
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Royal Dutch Shell
Shell plc is a British multinational oil and gas company headquartered in London, England. Shell is a public limited company with a primary listing on the London Stock Exchange (LSE) and secondary listings on Euronext Amsterdam and the New York Stock Exchange. It is one of the oil and gas " supermajors" and by revenue and profits is consistently one of the largest companies in the world. Measured by both its own emissions, and the emissions of all the fossil fuels it sells, Shell was the ninth-largest corporate producer of greenhouse gas emissions in the period 1988–2015. Shell was formed in 1907 through the merger of Royal Dutch Petroleum Company of the Netherlands and The "Shell" Transport and Trading Company of the United Kingdom. The combined company rapidly became the leading competitor of the American Standard Oil and by 1920 Shell was the largest producer of oil in the world. Shell first entered the chemicals industry in 1929. Shell was one of the " Seven Sisters" w ...
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Rotterdam
Rotterdam ( , , , lit. ''The Dam on the River Rotte'') is the second largest city and municipality in the Netherlands. It is in the province of South Holland, part of the North Sea mouth of the Rhine–Meuse–Scheldt delta, via the ''"New Meuse"'' inland shipping channel, dug to connect to the Meuse first, but now to the Rhine instead. Rotterdam's history goes back to 1270, when a dam was constructed in the Rotte. In 1340, Rotterdam was granted city rights by William IV, Count of Holland. The Rotterdam–The Hague metropolitan area, with a population of approximately 2.7 million, is the 10th-largest in the European Union and the most populous in the country. A major logistic and economic centre, Rotterdam is Europe's largest seaport. In 2020, it had a population of 651,446 and is home to over 180 nationalities. Rotterdam is known for its university, riverside setting, lively cultural life, maritime heritage and modern architecture. The near-complete destru ...
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Portfolio Analysis
Modern portfolio theory (MPT), or mean-variance analysis, is a mathematical framework for assembling a portfolio of assets such that the expected return is maximized for a given level of risk. It is a formalization and extension of diversification in investing, the idea that owning different kinds of financial assets is less risky than owning only one type. Its key insight is that an asset's risk and return should not be assessed by itself, but by how it contributes to a portfolio's overall risk and return. It uses the variance of asset prices as a proxy for risk. Economist Harry Markowitz introduced MPT in a 1952 essay, for which he was later awarded a Nobel Memorial Prize in Economic Sciences; see Markowitz model. Mathematical model Risk and expected return MPT assumes that investors are risk averse, meaning that given two portfolios that offer the same expected return, investors will prefer the less risky one. Thus, an investor will take on increased risk only if compens ...
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Kees Van Der Heijden
Kees or KEES may refer to: * Kees (given name) * Kees (surname) * KEES Kees or KEES may refer to: * Kees (given name) * Kees (surname) * KEES, an American AM radio station licensed to Gladewater, Texas See also * Cees (other) Cees () is a Dutch masculine given name, a short form of Cornelis. Since, as in ..., an American AM radio station licensed to Gladewater, Texas See also * Cees (other) {{disambiguation ...
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Peter Schwartz (futurist)
Peter Schwartz (; born 1946) is an American futurist, business executive, innovator, author, and co-founder of the Global Business Network (GBN), a corporate strategy firm, specializing in future-think and scenario planning. In 2011, Schwartz became an executive at Salesforce.com, where his roles include Senior Vice President of Strategic Planning and Chief Futures Officer. Personal history Schwartz was born in 1946 to Klara and Benjamin Schwartz, Hungarian Jews who had been in concentration camps and were living in a displaced persons camp in Stuttgart, Germany. The family soon moved to Norway, where they lived until he was five. At this point, they emigrated to America as stateless aliens on the S/S Stavangarfjord, arriving at the Port of New York in April 1951 and like nearly all displaced persons were taken to Ellis Island. They found a new home in Haddon Township in Camden County, New Jersey, and Schwartz graduated from Haddonfield Memorial High School in 1964, where he won ...
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Pierre Wack
Pierre is a masculine given name. It is a French form of the name Peter. Pierre originally meant "rock" or "stone" in French (derived from the Greek word πέτρος (''petros'') meaning "stone, rock", via Latin "petra"). It is a translation of Aramaic כיפא (''Kefa),'' the nickname Jesus gave to apostle Simon Bar-Jona, referred in English as Saint Peter. Pierre is also found as a surname. People with the given name * Abbé Pierre, Henri Marie Joseph Grouès (1912–2007), French Catholic priest who founded the Emmaus Movement * Monsieur Pierre, Pierre Jean Philippe Zurcher-Margolle (c. 1890–1963), French ballroom dancer and dance teacher * Pierre (footballer), Lucas Pierre Santos Oliveira (born 1982), Brazilian footballer * Pierre, Baron of Beauvau (c. 1380–1453) * Pierre, Duke of Penthièvre (1845–1919) * Pierre, marquis de Fayet (died 1737), French naval commander and Governor General of Saint-Domingue * Prince Pierre, Duke of Valentinois (1895–1964), father ...
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London Business School
London Business School (LBS) is a business school and a constituent college of the federal University of London. LBS was founded in 1964 and awards post-graduate degrees (Master's degrees in management and finance, MBA and PhD). Its motto is "To have a profound impact on the way the world does business". LBS is consistently ranked amongst the world's best business schools. The main campus is located at Sussex Place in London, adjacent to Regent's Park. In 2012, the school acquired the Marylebone Town Hall and spent £60 million to refurbish it with the objective of expanding its teaching facilities by 70% - the new building is called The Sammy Ofer Centre. In 2017, it was announced that LBS had also acquired the site of the Royal College of Obstetricians and Gynaecologists, who vacated the building in November 2019. LBS has a secondary campus in Dubai that is dedicated to Executive Education and the Dubai EMBA. History Foundation London Business School was founded in 196 ...
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