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Anuja Chauhan
Anuja Chauhan ( hi, अनुजा चौहान) is an Indian author, advertiser and screenwriter. As a writer, she is known for ''The Zoya Factor'' (2008), '' Battle For Bittora'' (2010), ''Those Pricey Thakur Girls'' (2013), ''The House That BJ Built'' (2015),''Baaz'' (2017), and ''Club You To Death'' (2021). She worked at the JWT advertising agency in India for over 17 years, becoming vice-president and executive creative director before resigning in 2010 to pursue a full-time literary career. Early life and education Born in the north Indian state of Uttar Pradesh, Chauhan spent most of her childhood in various cantonment towns in North India, as her father served in the Indian Army. He took premature retirement at the rank of Lieutenant Colonel, migrating to Australia thereafter. She is the youngest of four sisters: Padmini, Rohini, Nandini, and Anuja. Her older sister Nandini Bajpai is also an author. She did her schooling at the Army Public School, New Delhi, Soph ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Meerut
Meerut (, IAST: ''Meraṭh'') is a city in Meerut district of the western part of the Indian state of Uttar Pradesh. The city lies northeast of the national capital New Delhi, within the National Capital Region and west of the state capital Lucknow. , Meerut is the 33rd most populous urban agglomeration and the 26th most populous city in India. It ranked 292nd in 2006 and is projected to rank 242nd in 2020 in the list of largest cities and urban areas in the world. The municipal area (as of 2016) is . The city is one of the largest producers of sports goods, and the largest producer of musical instruments in India. The city is also an education hub in western Uttar Pradesh, and is also known as the "Sports City Of India". The city is famous for being the starting point of the 1857 rebellion against Company rule in India. Origin of the name The city may have derived its name from 'Mayarashtra' (Sanskrit: मयराष्ट्र), the capital of the kingdom of Mayasura, ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Pepsi
Pepsi is a carbonated soft drink manufactured by PepsiCo. Originally created and developed in 1893 by Caleb Bradham and introduced as Brad's Drink, it was renamed as Pepsi-Cola in 1898, and then shortened to Pepsi in 1961. History Pepsi was first invented in 1893 as "Brad's Drink" by Caleb Bradham, who sold the drink at his drugstore in New Bern, North Carolina. It was renamed Pepsi-Cola in 1898, "Pepsi" because it was advertised to relieve dyspepsia (indigestion) and "Cola" referring to the cola flavor. Some have also suggested that "Pepsi" may have been a reference to the drink aiding digestion like the digestive enzyme pepsin, but pepsin itself was never used as an ingredient to Pepsi-Cola. The original recipe also included sugar and vanilla. Bradham sought to create a fountain drink that was appealing and would aid in digestion and boost energy. In 1903, Bradham moved the bottling of Pepsi from his drugstore to a rented warehouse. That year, Bradham sold 7,968 gallons ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Shah Rukh Khan
Shah Rukh Khan (; born 2 November 1965), also known by the initialism SRK, is an Indian actor, film producer, and television personality who works in Hindi films. Referred to in the media as the " Baadshah of Bollywood", "King of Bollywood" and "King Khan", he has appeared in more than 80 films, and earned numerous accolades, including 14 Filmfare Awards. He has been awarded the Padma Shri by the Government of India, as well as the Ordre des Arts et des Lettres and Legion of Honour by the Government of France. Khan has a significant following in Asia and the Indian diaspora worldwide. In terms of audience size and income, he has been described as one of the most successful film stars in the world. Khan began his career with appearances in several television series in the late 1980s. He made his Bollywood debut in 1992 with '' Deewana''. Early in his career, Khan was recognised for portraying villainous roles in the films ''Baazigar'' (1993), ''Darr'' (1993), and ''Anjaam'' ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
India Today
''India Today'' is a weekly Indian English-language news magazine published by Living Media India Limited. It is the most widely circulated magazine in India, with a readership of close to 8 million. In 2014, ''India Today'' launched a new online opinion-orientated site called the ''DailyO''. History ''India Today'' was established in 1975 by Vidya Vilas Purie (owner of Thompson Press), with his daughter Madhu Trehan as its editor and his son Aroon Purie as its publisher.Bhandare, Namita"70's: The decade of innocence".''Hindustan Times''. Retrieved 29 July 2012. At present, ''India Today'' is also published in Hindi, Tamil, Malayalam and Telugu Telugu may refer to: * Telugu language, a major Dravidian language of India *Telugu people, an ethno-linguistic group of India * Telugu script, used to write the Telugu language ** Telugu (Unicode block), a block of Telugu characters in Unicode S .... The India Today news channel was launched on 22 May 2015. In October 2017, Aroon P ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Chick Lit
Chick lit is a term used to describe a type of popular fiction targeted at younger women. Widely used in the 1990s and 2000s, the term has fallen out of fashion with publishers while writers and critics have rejected its inherent sexism. Novels identified as chick lit typically address romantic relationships, female friendships, and workplace struggles in humorous and lighthearted ways. The typical protagonists are urban, heterosexual women in their late twenties and early thirties. The format developed through the early 1990s on both sides of the Atlantic with books such as Terry McMillan's ''Waiting to Exhale'' (1992, US) and Catherine Alliott's ''The Old Girl Network'' (1994, UK). Helen Fielding's ''Bridget Jones's Diary'' (1996, UK), wildly popular globally, is the " ur text" of chick lit, while Candace Bushnell's (US) 1997 novel ''Sex and the City'' has huge ongoing cultural influence. By the late 1990s, chick lit titles regularly topped bestseller lists, and many imprints w ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Hinglish
Hinglish, a portmanteau of Hindi and English, is the macaronic hybrid use of English and languages of the Indian subcontinent, and especially Hindi. It involves code-switching or translanguaging between these languages whereby they are freely interchanged within a sentence or between sentences. Hinglish can also refer to Romanized Hindi: Hindi written in Latin script (instead of the traditional Devanagari), often also mixed with English words or phrases. The word ''Hinglish'' was first recorded in 1967.Lambert, James. 2018. A multitude of ‘lishes’: The nomenclature of hybridity. ''English World-wide'', 39(1): 25. Other colloquial portmanteau words for Hindi-influenced English include: ''Hindish'' (recorded from 1972), ''Hindlish'' (1985), ''Henglish'' (1993) and ''Hinlish'' (2013). While the name is based on the Hindi language, it does not refer exclusively to Hindi, but "is used in India, with English words blending with Punjabi, Gujarati, Marathi and Hindi, and also in ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
The One Club
The One Club is an American non-profit organization that recognizes and promotes excellence in advertising.Dougherty, Philip H. (May 11, 1981). One Club Honors Agencies. ''New York Times'' Founded in New York City as The One Club for Art & Copy, The One Club produces four annual award competitions: One Show, One Show Design, One Show Interactive and One Show Entertainment. The One Show Festival is held in accord with Creative Week NYC. According to ''The Fundamentals of Creative Advertising.'', "The One Club produces advertising's most prestigious awards program."Burtenshaw, Ken; Mahon, Nik; Barfoo, Caroline (2007). ''The Fundamentals of Creative Advertising.'' AVA Publishing, The One Show coveted pencil award statues are made by New York firm, Society Awards. The winners of One Show are included in ABC Show. History The One Club was founded in 1961 as the Advertising Writers Association of New York. In 1969, it became The Copy Club and in 1979, the name changed for the last t ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
The Economic Times
''The Economic Times'' is an Indian English-language business-focused daily newspaper. It is owned by The Times Group. ''The Economic Times'' began publication in 1961. As of 2012, it is the world's second-most widely read English-language business newspaper, after ''The Wall Street Journal'', with a readership of over 800,000. It is published simultaneously from 14 cities: Mumbai, Bangalore, Delhi, Chennai, Kolkata, Lucknow, Hyderabad, Jaipur, Ahmedabad, Nagpur, Chandigarh, Pune, Indore, and Bhopal. Its main content is based on the Indian economy, international finance, share prices, prices of commodities as well as other matters related to finance. This newspaper is published by Bennett, Coleman & Co. Ltd. The founding editor of the paper when it was launched in 1961 was P. S. Hariharan. The current editor of ''The Economic Times'' is Bodhisattva Ganguli. ''The Economic Times'' is sold in all major cities in India. Other ventures In June 2009, The Economic Times launched a ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Kit Kat
Kit Kat (stylised as KitKat in various countries) is a chocolate-covered wafer bar confection created by Rowntree's of York, United Kingdom, and is now produced globally by Nestlé (which acquired Rowntree's in 1988), except in the United States, where it is made under licence by the H. B. Reese Candy Company, a division of the Hershey Company (an agreement Rowntree's first made with Hershey in 1970). The standard bars consist of two or four pieces composed of three layers of wafer, separated and covered by an outer layer of chocolate. Each finger can be snapped from the bar separately. There are many flavours of Kit Kat, including milk, white, and dark chocolate. The original four-finger version of the bar was developed after a worker at Rowntree's York factory put a suggestion in the recommendation box for "a chocolate bar that a man could take to work in his pack up". It was launched in September 1935 in the UK as Rowntree's Chocolate Crisp, and the later two-finger ver ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Lays
Lay's is a brand of potato chips, as well as the name of the company that founded the chip brand in the United States. The brand is also referred to as Frito-Lay because both Lay's and Fritos are brands sold by the Frito-Lay company, which has been a wholly owned subsidiary of PepsiCo since 1965. Frito-Lay primarily uses the brand name "Lay's" in the United States, and uses other brand names in certain other countries: Walkers in the UK and Ireland; Smith's in Australia; Chipsy in Egypt and the West Balkans; Tapuchips in Israel; Margarita in Colombia; Sabritas in Mexico; and, formerly, Hostess in Canada and Poca in Vietnam. History In 1932, salesman Herman Lay opened a snack food operation in Nashville, Tennessee. In 1938, he purchased the Atlanta, Georgia-based potato chip manufacturer "Barrett Food Company", renaming it "H.W. Lay Lingo & Company". Lay crisscrossed the southern United States, selling the product from the trunk of his car. The business shortened its name t ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Catchphrase
A catchphrase (alternatively spelled catch phrase) is a phrase or expression recognized by its repeated utterance. Such phrases often originate in popular culture and in the arts, and typically spread through word of mouth and a variety of mass media (such as films, internet, literature and publishing, television, and radio). Some become the de facto or literal "trademark" or "signature" of the person or character with whom they originated, and can be instrumental in the typecasting of a particular actor. Catchphrases are often humorous, but are never long enough or structured enough to be jokes in themselves. However, a catchphrase can be (or become) the punchline of a joke, or a reminder of a previous joke. Culture According to Richard Harris, a psychology professor at Kansas State University who studied why people like to cite films in social situations, using film quotes in everyday conversation is similar to telling a joke and a way to form solidarity with others. "People a ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Yeh Dil Maange More
Yeh Dil Maange More! is an advertising slogan coined for Pepsi at JWT by Anuja Chauhan in 1998. It combines Hindi and English, literally meaning ''This Heart Desires More'', which later became a popular slogan. The slogan and its derivatives have been used in multiple contexts in India. The worldwide Pepsi commercial featuring the song, ''Ask for More'', written by Janet Jackson was released in November 2007, later released a single in January 2008. History The slogan has its origins as a commercial slogan for Pepsi advertisement in 1998, at JWT by Anuja Chauhan who eventually became vice president and Executive Creative Director at JWT, Delhi, and author of books like, ''The Zoya Factor'' (2008). Thereafter it soon gained mass popularity, and became a battle slogan and rallying cry, first used by Capt. Vikram Batra, an officer of the Indian Army, during the 1999 Kargil War and widely reported in the media. Captain Batra was martyred in the war in July 1999, and was posthumousl ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
