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Automated Computer Telephone Interviewing
Computer-assisted telephone interviewing (CATI) is a telephone surveying technique in which the interviewer follows a script provided by a software application. It is a structured system of microdata collection by telephone that speeds up the collection and editing of microdata and also permits the interviewer to educate the respondents on the importance of timely and accurate data. The software is able to customize the flow of the questionnaire based on the answers provided, as well as information already known about the participant. It is used in B2B services and corporate sales. CATI may function in the following manner: * A computerized questionnaire is administered to respondents over the telephone. * The interviewer sits in front of a computer screen. * Upon command, the computer dials the telephone number to be called. * When contact is made, the interviewer reads the questions posed on the computer screen and records the respondent's answers directly into the computer. * ...
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Telephone
A telephone is a telecommunications device that permits two or more users to conduct a conversation when they are too far apart to be easily heard directly. A telephone converts sound, typically and most efficiently the human voice, into electronic signals that are transmitted via cables and other communication channels to another telephone which reproduces the sound to the receiving user. The term is derived from el, τῆλε (''tēle'', ''far'') and φωνή (''phōnē'', ''voice''), together meaning ''distant voice''. A common short form of the term is ''phone'', which came into use early in the telephone's history. In 1876, Alexander Graham Bell was the first to be granted a United States patent for a device that produced clearly intelligible replication of the human voice at a second device. This instrument was further developed by many others, and became rapidly indispensable in business, government, and in households. The essential elements of a telephone are a ...
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Statistical Survey
Survey methodology is "the study of survey methods". As a field of applied statistics concentrating on human-research surveys, survey methodology studies the sampling of individual units from a population and associated techniques of survey data collection, such as questionnaire construction and methods for improving the number and accuracy of responses to surveys. Survey methodology targets instruments or procedures that ask one or more questions that may or may not be answered. Researchers carry out statistical surveys with a view towards making statistical inferences about the population being studied; such inferences depend strongly on the survey questions used. Polls about public opinion, public-health surveys, market-research surveys, government surveys and censuses all exemplify quantitative research that uses survey methodology to answer questions about a population. Although censuses do not include a "sample", they do include other aspects of survey methodology, li ...
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Microdata (statistics)
In the study of survey and census data, microdata is information at the level of individual respondents. For instance, a national census might collect age, home address, educational level, employment status, and many other variables, recorded separately for every person who responds; this is microdata. Advantages Survey/census results are most commonly published as aggregates (e.g. a regional-level employment rate), both for privacy reasons and because of the large quantities of data involved; microdata for one census can easily contain millions of records, each with several dozen data items. However, summarizing results to an aggregate level results in information loss. For instance, if statistics for education and employment are aggregated separately, they cannot be used to explore a relationship between these two variables. Access to microdata allows researchers much more freedom to investigate such interactions and perform detailed analysis. Availability For this reason, so ...
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Business-to-business
Business-to-business (B2B or, in some countries, BtoB) is a situation where one business makes a commercial transaction with another. This typically occurs when: * A business is sourcing materials for their production process for output (e.g., a food manufacturer purchasing salt), i.e. providing raw material to the other company that will produce output. * A business needs the services of another for operational reasons (e.g., a food manufacturer employing an accountancy firm to audit their finances). * A business re-sells goods and services produced by others (e.g., a retailer buying the end product from the food manufacturer). B2B is often contrasted with business-to-consumer (B2C). In B2B commerce, it is often the case that the parties to the relationship have comparable negotiating power, and even when they do not, each party typically involves professional staff and legal counsel in the negotiation of terms, whereas B2C is shaped to a far greater degree by economic impli ...
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Interactive Voice Response
Interactive voice response (IVR) is a technology that allows telephone users to interact with a computer-operated telephone system through the use of voice and DTMF tones input with a keypad. In telecommunications, IVR allows customers to interact with a company's host system via a telephone keypad or by speech recognition, after which services can be inquired about through the IVR dialogue. IVR systems can respond with pre-recorded or dynamically generated audio to further direct users on how to proceed. IVR systems deployed in the network are sized to handle large call volumes and also used for outbound calling as IVR systems are more intelligent than many predictive dialer systems. IVR systems can be used standing alone to create self-service solutions for mobile purchases, banking payments, services, retail orders, utilities, travel information and weather conditions. In combination with systems such an automated attendant and ACD, call routing can be optimized for a better ca ...
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Computer-assisted Personal Interviewing
Computer-assisted personal interviewing (CAPI) is an interviewing technique in which the respondent or interviewer uses an electronic device to answer the questions. It is similar to computer-assisted telephone interviewing, except that the interview takes place in person instead of over the telephone. This method is usually preferred over a telephone interview when the questionnaire is long and complex. It has been classified as a personal interviewing technique because an interviewer is usually present to serve as a host and to guide the respondent. If no interviewer is present, the term ''Computer-Assisted Self Interviewing (CASI)'' may be used. An example of a situation in which CAPI is used as the method of data collection is the British Crime Survey. Characteristics of this interviewing technique are: * Either the respondent or an interviewer operates a device (this could be a laptop, a tablet or a smartphone) and answers a questionnaire. * The questionnaire is an applicatio ...
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Computer-assisted Web Interviewing
Computer-assisted web interviewing (CAWI) is an Internet surveying technique in which the interviewee follows a script provided in a website. The questionnaires are made in a program for creating web interviews. The program allows for the questionnaire to contain pictures, audio and video clips, links to different web pages, etc. The website is able to customize the flow of the questionnaire based on the answers provided, as well as information already known about the participant. It is considered to be a cheaper way of surveying since one doesn't need to use people to hold surveys unlike computer-assisted telephone interviewing. With the increasing use of the Internet, online questionnaires have become a popular way of collecting information. The design of an online questionnaire has a dramatic effect on the quality of data gathered. There are many factors in designing an online questionnaire; guidelines, available question formats, administration, quality and ethic issues should b ...
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Random Digit Dialling
Random digit dialing (RDD) is a method for selecting people for involvement in telephone statistical surveys by generating telephone numbers at random. Random digit dialing has the advantage that it includes unlisted numbers that would be missed if the numbers were selected from a phone book. In populations where there is a high telephone-ownership rate, it can be a cost efficient way to get complete coverage of a geographic area. RDD is widely used for statistical surveys, including election opinion polling and selection of experimental control groups. When the desired coverage area matches up closely enough with country codes and area codes, random digits can be chosen within the desired area codes. In cases where the desired region doesn't match area codes (for instance, electoral districts), surveys must rely on telephone databases, and must rely on self-reported address information for unlisted numbers. Increasing use of mobile phones (although there are currently technique ...
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Speaker Recognition
Speaker recognition is the identification of a person from characteristics of voices. It is used to answer the question "Who is speaking?" The term voice recognition can refer to ''speaker recognition'' or speech recognition. Speaker verification (also called speaker authentication) contrasts with identification, and ''speaker recognition'' differs from '' speaker diarisation'' (recognizing when the same speaker is speaking). Recognizing the speaker can simplify the task of translating speech in systems that have been trained on specific voices or it can be used to authenticate or verify the identity of a speaker as part of a security process. Speaker recognition has a history dating back some four decades as of 2019 and uses the acoustic features of speech that have been found to differ between individuals. These acoustic patterns reflect both anatomy and learned behavioral patterns. Verification versus identification There are two major applications of speaker recognition techn ...
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