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Albert Lasker
Albert Davis Lasker (May 1, 1880 – May 30, 1952) was an American businessman who played a major role in shaping modern advertising. He was raised in Galveston, Texas, where his father was the president of several banks. Moving to Chicago, he became a partner in the advertising firm of Lord & Thomas. He created and produced many successful ad campaigns. He made new use of radio, changing popular culture and appealing to consumers' psychology. A Republican, he designed new ways to advertise election campaigns, especially the Warren Harding campaign of 1920, and became a philanthropist. Early life and career Lasker was born on May 1, 1880 in Freiburg, Germany, the son of Nettie Heidenheimer Davis and Morris Lasker. His family was Jewish. Morris had emigrated from Prussia in 1856, while Lasker's mother was an American citizen. They lived in Galveston, Texas, but Morris had moved Nettie to Germany during her pregnancy for better medical care. The family returned to Galveston within ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Freiburg Im Breisgau
Freiburg im Breisgau (; abbreviated as Freiburg i. Br. or Freiburg i. B.; Low Alemannic German, Low Alemannic: ''Friburg im Brisgau''), commonly referred to as Freiburg, is an independent city in Baden-Württemberg, Germany. With a population of about 230,000 (as of 31 December 2018), Freiburg is the List of cities in Baden-Württemberg by population, fourth-largest city in Baden-Württemberg after Stuttgart, Mannheim, and Karlsruhe. The population of the Freiburg metropolitan area was 656,753 in 2018. In the Southern Germany, south-west of the country, it straddles the Dreisam river, at the foot of the Schlossberg (Freiburg), Schlossberg. Historically, the city has acted as the hub of the Breisgau region on the western edge of the Black Forest in the Upper Rhine Plain. A famous old German university town, and Roman Catholic Archdiocese of Freiburg, archiepiscopal seat, Freiburg was incorporated in the early twelfth century and developed into a major commercial, intellectual, an ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Robert B
The name Robert is an ancient Germanic given name, from Proto-Germanic "fame" and "bright" (''Hrōþiberhtaz''). Compare Old Dutch ''Robrecht'' and Old High German ''Hrodebert'' (a compound of '' Hruod'' ( non, Hróðr) "fame, glory, honour, praise, renown" and ''berht'' "bright, light, shining"). It is the second most frequently used given name of ancient Germanic origin. It is also in use as a surname. Another commonly used form of the name is Rupert. After becoming widely used in Continental Europe it entered England in its Old French form ''Robert'', where an Old English cognate form (''Hrēodbēorht'', ''Hrodberht'', ''Hrēodbēorð'', ''Hrœdbœrð'', ''Hrœdberð'', ''Hrōðberχtŕ'') had existed before the Norman Conquest. The feminine version is Roberta. The Italian, Portuguese, and Spanish form is Roberto. Robert is also a common name in many Germanic languages, including English, German, Dutch, Norwegian, Swedish, Scots, Danish, and Icelandic. It can be use ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Whirlpool Corporation
The Whirlpool Corporation is an American multinational manufacturer and marketer of home appliances, headquartered in Benton Charter Township, Michigan, United States. The Fortune 500 company has annual revenue of approximately $21 billion, 78,000 employees, and more than 70 manufacturing and technology research centers globally. The company markets its namesake flagship brand Whirlpool, alongside other brands as well including Maytag, KitchenAid, JennAir, Amana, Gladiator GarageWorks, Inglis, Estate, Brastemp, Bauknecht, Hotpoint, Ignis, Indesit, and Consul. In its domestic, United States, market Whirlpool has nine manufacturing facilities: Amana, Iowa; Tulsa, Oklahoma; Cleveland, Tennessee; Clyde, Ohio; Findlay, Ohio; Greenville, Ohio; Marion, Ohio; Ottawa, Ohio; and Fall River, Massachusetts. Together, these American manufacturing facilities account for at least 5% of the company's employees. History Founding and first customers On November 11, 1911, Louis Upton (L ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Royal Canadian Mounted Police
The Royal Canadian Mounted Police (RCMP; french: Gendarmerie royale du Canada; french: GRC, label=none), commonly known in English as the Mounties (and colloquially in French as ) is the federal police, federal and national police service of Canada. As police services are the constitutional responsibility of provinces and territories of Canada, the RCMP's primary responsibility is the enforcement of federal criminal law, and sworn members of the RCMP have jurisdiction as a Law enforcement officer, peace officer in all provinces and territories of Canada.Royal Canadian Mounted Police Act', RSC 1985, c R-10, s 11.1. However, the service also provides police services under contract to eight of Canada's Provinces and territories of Canada#Provinces, provinces (all except Ontario and Quebec), all three of Canada's Provinces and territories of Canada#Territories, territories, more than 150 municipalities, and 600 Indigenous peoples in Canada, Indigenous communities. In addition to en ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
John E
John is a common English name and surname: * John (given name) * John (surname) John may also refer to: New Testament Works * Gospel of John, a title often shortened to John * First Epistle of John, often shortened to 1 John * Second Epistle of John, often shortened to 2 John * Third Epistle of John, often shortened to 3 John People * John the Baptist (died c. AD 30), regarded as a prophet and the forerunner of Jesus Christ * John the Apostle (lived c. AD 30), one of the twelve apostles of Jesus * John the Evangelist, assigned author of the Fourth Gospel, once identified with the Apostle * John of Patmos, also known as John the Divine or John the Revelator, the author of the Book of Revelation, once identified with the Apostle * John the Presbyter, a figure either identified with or distinguished from the Apostle, the Evangelist and John of Patmos Other people with the given name Religious figures * John, father of Andrew the Apostle and Saint Peter * Pope J ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Kotex
Kotex is an American brand of menstrual hygiene products, which includes the Kotex maxi, thin and ultra thin pads, the Security tampons, and the Lightdays pantiliners. Most recently, the company has added U by Kotex to its line of menstrual hygiene products. Kotex is owned and managed by Kimberly-Clark, a consumer products corporation active in more than 80 countries. History The modern, commercial, disposable pads seem to have started in the late nineteenth century with the company in Germany, and Johnson & Johnson in the United States. In the UK, the Birmingham firm of Southall Brothers & Barclay was advertising "sanitary towels" in ''The Family Doctor and Home Medical Adviser'' in the early 1890s. In the United States, Kotex was launched in 1920 by Kimberly-Clark to make use of leftover cellucotton (wood pulp fiber) from World War One bandages. An employee noted that the pads had a "cotton-like texture" which was abbreviated to "cot-tex" and then made the product name wi ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Pepsodent
Pepsodent is an American brand of toothpaste with the minty flavor derived from sassafras. The brand was purchased by Unilever in 1942 and is still owned by the company outside of the United States and Canada. In 2003, Unilever sold the rights to the brand in those countries to Church & Dwight. History Pepsodent toothpaste was introduced in the United States in 1915 by the Pepsodent Company of Chicago. The original formula for the paste contained pepsin, a digestive agent designed to break down and digest food deposits on the teeth, hence the brand and company name. From 1930 to late 1933 a massive animated neon advertising sign, featuring a young girl on a swing, hung on West 47th Street in Times Square in New York City. This ad was re-created for the climax of the 2005 film ''King Kong'' and was featured in the original film in an establishing shot of Times Square itself. Following the acquisition of the Pepsodent Company by Unilever in 1944, sales of Pepsodent in the UK inc ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Palmolive (soap)
''Palmolive'' is an American multinational brand of a line of products produced by parent company, Colgate-Palmolive. The name originated in 1898. Products include dishwashing liquid as well as personal care products such as shampoo, hair conditioner, body wash, soap and liquid hand-wash. History The B.J. Johnson Soap Company was established in Milwaukee, Wisconsin in 1864. In 1898, the company introduced ''Palmolive'' soap a formula that included palm and olive oil Olive oil is a liquid fat obtained from olives (the fruit of ''Olea europaea''; family Oleaceae), a traditional tree crop of the Mediterranean Basin, produced by pressing whole olives and extracting the oil. It is commonly used in cooking: f .... In 1928, Colgate merged with the Palmolive-Peet Company. In 1953, the companies became a joint venture, known as the Colgate-Palmolive Company. Compare: Gallery References External links Official US website {{Colgate-Palmolive Colgate-Palmolive bran ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Lucky Strikes
Lucky Strike is an American brand of cigarettes owned by the British American Tobacco group. Individual cigarettes of the brand are often referred to colloquially as "Luckies." Throughout their 150 year history, Lucky Strike has had fluctuating market relevance, with the brand peaking in the 1930s and 1940s, when it became one of the top-selling cigarette brands in the United States . Name Lucky Strike was introduced as a brand of chewing tobacco by American firm R.A. Patterson in 1871, and evolved into a cigarette by the early 1900s. The brand name was inspired by the gold rushes of the era, during which only about four miners in a thousand were fortunate enough to strike gold, and was intended to connote a top-quality blend. A well-circulated urban legend holds that the name "Lucky Strike" referred to the presence of marijuana in some cigarette packs. History The brand was first introduced by R. A. Patterson of Richmond, Virginia, in 1871 as cut plug and later a cigar ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Draftfcb
Foote, Cone & Belding (FCB), is one of the largest global advertising agency networks. It is owned by Interpublic Group and was merged in 2006 with Draft Worldwide, adopting the name Draftfcb. In 2014 the company rebranded itself as FCB. Parent Interpublic Group is one of the big four agency holding conglomerates, the others being Publicis, WPP, and Omnicom. History Founded by Daniel Lord and Ambrose Thomas as Lord & Thomas in Chicago in 1873, FCB is the third-oldest advertising agency in the U.S still operating today. Albert Lasker began work for the firm as a clerk in 1898, working his way up until he purchased it in 1912. Chicago and New York were centers of the nation's advertising industry at the time, and Lasker, known as the "father of modern advertising," made Chicago his base from 1898-1942. When the agency acquired the Sunkist Growers, Incorporated account, the citrus industry was in a slump with an excess of produce. Lasker helped increase the consumption of oranges ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Advertising Campaign
An advertising campaign is a series of advertisement messages that share a single idea and theme which make up an integrated marketing communication (IMC). An IMC is a platform in which a group of people can group their ideas, beliefs, and concepts into one large media base. Advertising campaigns utilize diverse media channels over a particular time frame and target identified audiences. The campaign theme is the central message that will be received in the promotional activities and is the prime focus of the advertising campaign, as it sets the motif for the series of individual advertisements and other marketing communications that will be used. The campaign themes are usually produced with the objective of being used for a significant period but many of them are temporal due to factors like being not effective or market conditions, competition and marketing mix. Advertising campaigns are built to accomplish a particular objective or a set of objectives. Such objectives usua ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Chicago
(''City in a Garden''); I Will , image_map = , map_caption = Interactive Map of Chicago , coordinates = , coordinates_footnotes = , subdivision_type = Country , subdivision_name = United States , subdivision_type1 = State , subdivision_type2 = Counties , subdivision_name1 = Illinois , subdivision_name2 = Cook and DuPage , established_title = Settled , established_date = , established_title2 = Incorporated (city) , established_date2 = , founder = Jean Baptiste Point du Sable , government_type = Mayor–council , governing_body = Chicago City Council , leader_title = Mayor , leader_name = Lori Lightfoot ( D) , leader_title1 = City Clerk , leader_name1 = Anna Valencia ( D) , unit_pref = Imperial , area_footnotes = , area_tot ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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