1979 Chilean Telethon
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1979 Chilean Telethon
The 1979 Chilean telethon was the second version of the solidarity campaign held in Chile, which took place on November 30th and December 1st, 1979. The theme of this version was ''"Let's repeat the unbelievable."'' The symbolic girl was Valeria Arias. It was performed at the Teatro Casino Las Vegas (as was the First Telethon). This time, the goal was to surpass the total in the previous Telethon, and that money would serve to continue building the Teletón's rehabilitation institutes in Santiago Santiago (, ; ), also known as Santiago de Chile, is the capital and largest city of Chile as well as one of the largest cities in the Americas. It is the center of Chile's most densely populated region, the Santiago Metropolitan Region, whose ..., Antofagasta, Valparaiso and Concepcion. At 21:35 the target was passed with the total of: CL$ 85,427,324. Over the whole event a total of CL$138,728,450 was raised. Sponsors Transmission * 12.10.3.8 TVUN Red del Norte * ...
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Logo Teletón
A logo (abbreviation of logotype; ) is a graphic mark, emblem, or symbol used to aid and promote public identification and recognition. It may be of an abstract or figurative design or include the text of the name it represents as in a wordmark. In the days of hot metal typesetting, a logotype was one word cast as a single piece of type (e.g. "The" in ATF Garamond), as opposed to a Typographic ligature, ligature, which is two or more letters joined, but not forming a word. By extension, the term was also used for a uniquely set and arranged typeface or colophon (publishing), colophon. At the level of mass communication and in common usage, a company's logo is today often synonymous with its trademark or brand.Wheeler, Alina. ''Designing Brand Identity'' © 2006 John Wiley & Sons, Inc. (page 4) Etymology Online Etymology Dictionary, Douglas Harper's Online Etymology Dictionary states that the term 'logo' used in 1937 "probably a shortening of logogram". History Numerous inv ...
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