Virtual concert

A virtual concert, also called V-concert or virtual live, refers to a performance in which the performers are represented by virtual avatars. Virtual concerts can take place in real life, where digital representations of the performers are projected on stage, or within fully digital virtual worlds. Performers in virtual concerts may represent real individuals, but can also be entirely fictitious characters.

Real-life virtual concerts are seen globally, for instance in South Korea where hologram performances by groups such as Girls' Generation have attracted thousands of fans, or in London with the ABBA Voyage concert residency selling over 1 million tickets in both 2023 and 2024.

More recently, virtual concerts have taken place in video games. Games like Fortnite Battle Royale, Roblox, and Minecraft have been used by artists as venues to reach wider audiences and offer interactive experiences for attendees.

Virtual concerts have received various reactions from audience members, with some arguing that they are financially motivated and take away from the traditional live concert experience. Others raised ethical concerns with holograms of deceased artists. Those who enjoy virtual concerts appreciate its use of visual effects and accessibility.