Urban Planet

Urban Planet, also known as Urban Behavior, is a unisex apparel retailer in Canada with a focus on clothes for young adults and teenagers. A fast fashion chain, it is a subsidiary of YM Inc which owns as well Bluenotes and West 49.

The store is mostly popular with people trying to keep up with today's fashion trends. Urban Planet targets teenage to young adult consumers with focus on affordability. It has over 100 locations across Canada.