Ubi Soft

Origins and first decade (1986–1996)

Ubi Soft initially operated out of offices in Paris, moving to Créteil by June 1986. The brothers used the chateau in Brittany as the primary space for development, hoping the setting would lure developers, as well as to have a better way to manage expectations of its developers. The company hired Nathalie Saloud as manager, Sylvie Hugonnier as director of marketing and public relations, and programmers, though Hugonnier had left the company by May 1986 to join Elite Software. Games published by Ubi Soft in 1986 include Zombi, Ciné Clap, Fer et Flamme, Masque, and Graphic City, a sprite editing program. As its first game, Zombi had sold 5,000 copies by January 1987. Ubi Soft also entered into distribution partnerships for the game to be released in Spain and West Germany. Ubi Soft started importing products from abroad for distribution in France, with 1987 releases including Elite Software's Commando and Ikari Warriors, the former of which sold 15,000 copies by January 1987. In 1988, Yves Guillemot was appointed Ubi Soft's chief executive officer.