Street fundraising

Face-to-face charity fundraising in the street or door-to-door Face-to-face fundraiser talking to a passer-by in Helsinki. Street fundraising consists of various ways of asking for donations on behalf of a charity. Those asking for donations may be paid employees of the charity (or more commonly a private contractor working on behalf of the charity), or they may be volunteers. Face-to-face fundraising Face-to-face fundraising, which includes street and door-to-door fundraising, has in recent years become a major source of income for many charities around the world. The reason the technique is so popular is that charities usually get a very profitable return on their investment (often around 3:1) because the person is asked to donate on a regular basis. In the UK, gift aid legislation can make these donations tax efficient for both the charity and donors who pay a higher rate of income tax. By securing long term donations, charities are able to plan future campaigns in the knowledge that they have a guaranteed amount of money to work with. Face-to-face fundraisers also serve to raise awareness of small charities and highlight the importance of new campaigns in larger, more well know