Topic summary

Short-form content

Short-form content

Short-form content, also known as short-form video, is a short video made from various sources such as films (both professional and amateur), television shows, and entertainment videos. The video is delivered and distributed over the Internet through short-form video platforms such as YouTube Shorts, TikTok, Instagram Reels, Vine, and Facebook Reels. Short-form content became popular among young people, gaining some popularity in the 2010s before becoming more mainstream in the 2020s.

Most short-form content is now found as video clips uploaded in the vertical format. They are up to a few minutes long (e.g., up to three minutes for YouTube Shorts content). Short-form content can be utilised for advertising, entertainment, education or journalism.

The increasing popularity of short-form dramas (also known as microdramas) has led to the emergence of streaming platforms specializing in delivering short-form series content.