Salience

Salience or saliency may refer to:

• Mortality salience, a product of the terror management theory in social psychology
• Motivational salience, a motivational "wanting" attribute given by the brain
• Salience (language), the property of being noticeable or important
• Salience (neuroscience), the perceptual quality by which an observable thing stands out relative to its environment
• Social salience, in social psychology, a set of reasons which draw an observer's attention toward a particular object