Topic summary
Sales presentation

Line of talk to persuade someone to buy something As a selling technique, a sales presentation or sales pitch is a line of talk that attempts to persuade someone or something, with a planned sales presentation strategy of a product or service designed to initiate and close a sale of the product or service. A sales pitch is essentially designed to be either an introduction of a product or service to an audience who knows nothing about it, or a descriptive expansion of a product or service that an audience has already expressed interest in. Sales professionals prepare and give a sales pitch, which can be either formal or informal, and might be delivered in any number of ways. A sales pitch may be invited by an organization looking to obtain supplies or services, for example in a commissioning context. Elements First impression Billy Mays was well known for his sales pitches on American television. The first visual and audible impression upon a market or client can appeal to any of the five senses in order to initiate excellent chemistry between the buyer and seller. A strategy to attract potential clients and emphasize the overall advertisement. An exchange of currency is not always