Topic summary
Nissan Be-1
The Nissan Be-1 is a retro-styled two-door notchback sedan manufactured by Nissan for model years 1987–1988, and originally marketed solely in Japan at their Nissan Cherry Stores.
Designed to be a fashionable city car, the Be-1 was marketed without any Nissan branding, by reservation only, and solely in Japan. Nissan's own design team made a design proposal (A), while industrial designer Naoki Sakai and an unnamed Italian design studio also provided proposals (B1 and B2). Sakai's B1 design was chosen, and with it, the name as well.
Because of its origins at the Pike Factory, Nissan's special project group, the Be-1—along with the Nissan Figaro, Pao and S-Cargo—are known as Nissan's "Pike cars." It, the Pao, and the Figaro are built on the Nissan March's underpinnings.
In 2011, noted design critic Phil Patton, writing for the New York Times, called the Pike cars "the height of postmodernism" and "unabashedly retro, promiscuously combining elements of the Citroën 2CV, Renault 4, Mini [and] Fiat 500."