Topic summary

Léger Marketing

Léger Marketing

Extracted from the Wikipedia article Léger (company).

History

In 2010, Jean-Marc Léger became founding president of WIN, a worldwide association of polling firms that includes 75 major independent research firms from 73 countries. After making several acquisitions to provide Léger Marketing with the technological innovations needed to raise the Quebec company to a world-class position, its founder Jean-Marc Léger feels ready to take the next step: Léger Marketing becomes Léger (Research – Strategy – Consulting) and expands its offer in strategic consulting and advanced statistical analysis.