Kenner Products

Kenner Products, commonly known as Kenner, is an American toy brand and a former toy company owned by Hasbro. Founded in 1946, Kenner produced the first Star Warsaction figures, merchandise based on other popular franchises including Jurassic Park and Batman, and die cast models.

The company underwent numerous acquisitions and mergers throughout its lifetime, starting with by General Mills in 1967, which eventually spun it off alongside Parker Brothers in 1985 as Kenner Parker Toys, Inc. In 1987, Kenner Parker was acquired by Tonka, which in turn was purchased by Hasbro in 1991. Hasbro closed and merged Kenner's offices and products in 2000. The brand was reintroduced by Hasbro in 2010 with the release of Star Wars: The Vintage Collection.