Heelas of Reading

Heelas (now branded as John Lewis & Partners) is a major department store in Reading in the English county of Berkshire. It was known as Heelas until 2001 and that name is still in common usage. The store fronts on to Reading's main pedestrianised shopping street, Broad Street, and backs onto Minster Street and The Oracle shopping centre. The store has belonged to the John Lewis Partnership since 1953.