Advertising sloganAdvertising slogans are short phrases used in advertising campaigns to generate publicity and unify a company's marketing strategy. The phrases may be used to attract attention to a distinctive product feature or reinforce a company's brand. Etymology and nomenclatureAccording to the 1913 Webster's Dictionary, a derives from the Scottish Gaelic "", a battle cry.
Think (slogan)"Think" (stylized as THINK) is a slogan associated with the American multinational technology company IBM. HistoryThe "THINK" slogan was first used by Thomas J. Watson in December 1911, while managing the sales and advertising departments at the National Cash Register Company. At an uninspiring sales meeting, Watson interrupted, saying "The trouble with every one of us is that we don't think enough.
Apple Inc.American multinational technology companyApple Inc. is an American multinational technology company headquartered in Cupertino, California, in Silicon Valley, and known for consumer electronics, software and online services. Founded in 1976 as Apple Computer Company by Steve Jobs, Steve Wozniak and Ronald Wayne, the company was incorporated by Jobs and Wozniak as Apple Computer, Inc. the following year.
Advertising agencyAn advertising agency, often referred to as a creative agency or an ad agency, is a business dedicated to creating, planning, and handling advertising and sometimes other forms of promotion and marketing for its clients. An ad agency is generally independent of the client; it may be an internal department or agency that provides an outside point of view to the effort of selling the client's products or services, or an outside firm.
Mahatma GandhiMohandas Karamchand Gandhi (2 October 1869 – 30 January 1948) was an Indian lawyer, anti-colonial nationalist, and political ethicist who employed nonviolent resistance to lead the successful campaign for India's independence from British rule, which would later inspire movements for civil rights and freedom across the world. The honorific Mahātmā (Sanskrit: "great-souled", "venerable"), first applied to him in 1914 in South Africa, is now used throughout the world.
Mac (computer)Family of personal computers made by AppleMac is a brand of personal computers designed and marketed by Apple since 1984. The name is short for Macintosh (its official name until 1999), a reference to the McIntosh apple. As of 2026, the product lineup includes the MacBook Neo, MacBook Air and MacBook Pro laptops, and the iMac, Mac Mini and Mac Studio desktops.
Yoko OnoYoko Ono (Japanese: 小野 洋子, romanized: Ono Yōko, usually spelled in katakana as オノ・ヨーコ; born February 18, 1933) is a Japanese retired artist, musician, and peace activist. Her work also encompasses performance art and filmmaking. Ono was born and grew up in Tokyo and moved to New York City in 1952 to join her family.
TBWA\Chiat\DayTBWA\Chiat\Day ( ) is the American division of the advertising agencyTBWA Worldwide. Created as a result of the 1995 merger of TBWA and Chiat/Day, the agency operates offices in Los Angeles, New York City, Nashville, and Mexico City. Prior to the merger, Chiat/Day created internationally notable advertising, including "1984" for Apple Computer, the advertisement that introduced the Macintosh computer.
John LennonEnglish musician and activist (1940–1980)DiscographyThe BeatlesLennon–McCartneyPlastic Ono BandThe Dirty MacBed-inBagism"More popular than Jesus"Family Alfred LennonJulia LennonCynthia LennonYoko OnoJulian LennonSean LennonMurderMark David ChapmanQuotesGalleryJohn Winston Ono Lennon (born John Winston Lennon; 9 October 1940 – 8 December 1980) was an English musician, songwriter and activist.
Amelia EarhartAmelia Mary Earhart ( AIR-hart; born July 24, 1897; disappeared July 2, 1937; declared dead January 5, 1939) was an American aviator and aviation pioneer who became one of the most celebrated figures of early flight. In 1928, she was the first female passenger to cross the Atlantic by airplane. In 1932, she became the first woman to make a nonstop solo transatlantic flight, and was awarded the Distinguished Flying Cross for her achievement.
Los AngelesMost populous city in California, USCity in California, United StatesLos Angeles (often shortened as LA or L.A.) is the most populous city in the U.S. state of California, and the commercial, financial, and cultural center of Southern California. With an estimated 3.87 million residents within the city limits as of 2025, it is the second-most populous city in the United States, behind New York City, and the largest city in the Western United States.
IBMAmerican multinational technology companyInternational Business Machines Corporation, doing business asIBM (nicknamed Big Blue), is an American multinationaltechnology company headquartered in Armonk, New York, and present in over 175 countries. It is a publicly traded company and one of the 30 companies in the Dow Jones Industrial Average.*As an Amazon Associate I earn from qualifying purchases.