Customer relationship managementCustomer relationship management (CRM) is a strategic process that organizations use to manage, analyze, and improve their interactions with customers. By using data-driven insights, CRM often involves dedicated information systems that help store and analyze customer data, support communication, and coordinate sales, marketing, and service activities.
Value (economics)Benefit provided by a good or service in an economy Part of a series onEconomics OutlineIndexGlossaryEconomists Principles of Economics Tools and methodologyEconomic theory Mathematical modeling Game theory Rational choice Cognitive science (Behavioral) Economic equilibrium Empirical methods Experimental Econometrics Time series Spatial Causal inference Quasi-experiments Prescriptive and policy Welfare analysis Social choice theory Rational choice theory Cost–benefit analysis Branches and subfields Applied Econometrics Econophysics International Heterodox Micro Macro Mainstream Mathematical Mech.
Research and developmentResearch and development (R&D or R+D), aka Research and Technical (or Technological) Development (RTD), is the set of innovative activities undertaken by corporations, wealthy industrialists, or governments in developing new services or products. R&D constitutes the first stage of development of a potential new service or the production process.
Computer-aided technologiesComputer-aided technologies (CAx) is the use of computer technology to aid in the design, analysis, and manufacture of products.
EngineeringEngineering is the practice of systematically applying natural science and mathematics to design and improve systems, devices, or processes that solve problems under constraints. It is typically motivated by satisfying human needs, resulting in creations such as bridges, engines, smartphones, pacemakers, the internet, spacecraft, and washing machines.
Business-to-businessBusiness-to-business (B2B, BtoB or B4B) refers to trade and commercial activity where a business sees other businesses as its customer base.Business caseA business case captures the reasoning for initiating a project or task. Many projects, but not all, are initiated by using a business case. It is often presented in a well-structured written document, but may also come in the form of a short verbal agreement or presentation. The logic of the business case is that, whenever resources such as money or effort are consumed, they should be in support of a specific business need.Conflict of interestA conflict of interest (COI) is a situation in which a person or organization is involved in multiple interests, financial or otherwise, and serving one interest could involve working against another. Typically, this relates to situations in which the personal interest of an individual or organization might adversely affect a duty owed to make decisions for the benefit of a third party.Return on investmentReturn on investment (ROI) or return on costs (ROC) is the ratio between net income or profit to investment (costs resulting from an investment of some resources). A high ROI means the investment's gains compare favorably to its cost. As a performance measure, ROI is used to evaluate the efficiency of an investment or to compare the efficiencies of several different investments. In economic terms, it is one way of relating profits to capital invested.
ConsultantA consultant (from Latin: consultare "to deliberate") is a professional (also known as expert, specialist, see variations of meaning below) who provides advice or services in an area of specialization (generally to medium or large-size corporations). Consulting services generally fall under the domain of professional services, as contingent work.Impulse purchaseIn the field of consumer behavior, an impulse purchase or impulse buying is an unplanned decision by a consumer to buy a product or service, made just before a purchase. One who tends to make such purchases is referred to as an impulse purchaser or impulse buyer. Research findings suggest that emotions, feelings, and attitudes play a decisive role in purchasing, triggered by seeing the product or upon exposure to a well crafted promotional message.
Distribution (marketing)Distribution is the process of making a product or service available for the consumer or business user who needs it, and a distributor is a business involved in the distribution stage of the value chain. Distribution can be done directly by the producer or service provider or by using indirect channels with distributors or intermediaries. Distribution (or place) is one of the four elements of the marketing mix: the other three elements being product, pricing, and promotion.
Value (economics)Benefit provided by a good or service in an economy Part of a series onEconomics OutlineIndexGlossaryEconomists Principles of Economics Tools and methodologyEconomic theory Mathematical modeling Game theory Rational choice Cognitive science (Behavioral) Economic equilibrium Empirical methods Experimental Econometrics Time series Spatial Causal inference Quasi-experiments Prescriptive and policy Welfare analysis Social choice theory Rational choice theory Cost–benefit analysis Branches and subfields Applied Econometrics Econophysics International Heterodox Micro Macro Mainstream Mathematical Mech.Research and developmentResearch and development (R&D or R+D), aka Research and Technical (or Technological) Development (RTD), is the set of innovative activities undertaken by corporations, wealthy industrialists, or governments in developing new services or products. R&D constitutes the first stage of development of a potential new service or the production process.Computer-aided technologiesComputer-aided technologies (CAx) is the use of computer technology to aid in the design, analysis, and manufacture of products.EngineeringEngineering is the practice of systematically applying natural science and mathematics to design and improve systems, devices, or processes that solve problems under constraints. It is typically motivated by satisfying human needs, resulting in creations such as bridges, engines, smartphones, pacemakers, the internet, spacecraft, and washing machines.Business-to-businessBusiness-to-business (B2B, BtoB or B4B) refers to trade and commercial activity where a business sees other businesses as its customer base.Business caseA business case captures the reasoning for initiating a project or task. Many projects, but not all, are initiated by using a business case. It is often presented in a well-structured written document, but may also come in the form of a short verbal agreement or presentation. The logic of the business case is that, whenever resources such as money or effort are consumed, they should be in support of a specific business need.Conflict of interestA conflict of interest (COI) is a situation in which a person or organization is involved in multiple interests, financial or otherwise, and serving one interest could involve working against another. Typically, this relates to situations in which the personal interest of an individual or organization might adversely affect a duty owed to make decisions for the benefit of a third party.Return on investmentReturn on investment (ROI) or return on costs (ROC) is the ratio between net income or profit to investment (costs resulting from an investment of some resources). A high ROI means the investment's gains compare favorably to its cost. As a performance measure, ROI is used to evaluate the efficiency of an investment or to compare the efficiencies of several different investments. In economic terms, it is one way of relating profits to capital invested.ConsultantA consultant (from Latin: consultare "to deliberate") is a professional (also known as expert, specialist, see variations of meaning below) who provides advice or services in an area of specialization (generally to medium or large-size corporations). Consulting services generally fall under the domain of professional services, as contingent work.Impulse purchaseIn the field of consumer behavior, an impulse purchase or impulse buying is an unplanned decision by a consumer to buy a product or service, made just before a purchase. One who tends to make such purchases is referred to as an impulse purchaser or impulse buyer. Research findings suggest that emotions, feelings, and attitudes play a decisive role in purchasing, triggered by seeing the product or upon exposure to a well crafted promotional message.Distribution (marketing)Distribution is the process of making a product or service available for the consumer or business user who needs it, and a distributor is a business involved in the distribution stage of the value chain. Distribution can be done directly by the producer or service provider or by using indirect channels with distributors or intermediaries. Distribution (or place) is one of the four elements of the marketing mix: the other three elements being product, pricing, and promotion.*As an Amazon Associate I earn from qualifying purchases.