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Multi-channel network
Type of online media organization A multi-channel network (MCN) is an organization that works with video platforms to offer assistance to channel owners in areas such as "product, programming, funding, cross-promotion, partner management, digital rights management, monetization and sales, and audience development," in exchange for a percentage of the ad revenue from the channel. Name origin The term "multi-channel network" (MCN) was coined by former YouTube employee and Next New Networks co-founder Jed Simmons.
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