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Echoic memory
Echoic memory is a type of sensory memory that briefly stores sounds (auditory information or stimulus), allowing them to be digested and comprehended. Unlike most visual memory, where a person can choose how long to view the stimulus and can reassess it repeatedly, auditory stimuli are usually transient and cannot be reassessed. Since echoic memories are heard once, they are stored for slightly longer periods of time than iconic memories (visual memories).
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